Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. However, this is not a universal rule.

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Bloomerang

JUNE 23, 2021

For the last 5 or so years, there has been a trend in new donor acquisition : Response rates continue to drop while average gifts continue to rise. This means that fewer people are donating to charities, but those who do are giving larger amounts. For email, the key metric to review is your Open Rate.

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Bloomerang

JUNE 26, 2023

Coming in highest was email campaigns, with 88.6% In this article, we break down the reasons why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to your advantage starting today. of respondents stating they planned to use email marketing in 2023.

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Nonprofit Tech for Good

JANUARY 24, 2021

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Now your team can boost your open rates to 37% just by adding video! You can also “invite” people who engage with your posts or advertisements to like your page if they haven’t already.

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Qgiv

OCTOBER 26, 2022

High levels of engagement lead to effective stewardship plans , increasing retention rates over time, and overall successful supporter relations. But did you also know that matching gifts can have a significant impact on your donor engagement efforts? What are matching gifts? Let’s begin with the basics.

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Nonprofit Tech for Good

OCTOBER 29, 2022

There are two different ways of approaching embedded giving: Modal embeds or pop-up donation forms that display when people select your donate button. As people become more passionate about what their donations are accomplishing, they may also be more likely to share it. People like easy.

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EveryAction

JULY 12, 2023

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns. Those kinds of results help explain why we’re seeing organizations add mobile messaging to their omni-channel repertoire.

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Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. In fact, you can immediately acknowledge each gift through your fundraising CRM.

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Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

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Neon CRM

JANUARY 23, 2024

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule. major gifts.

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Neon CRM

NOVEMBER 15, 2023

But direct mail isn’t dead —the personal touch, visibility, and open rate that comes with direct mail have made it significant in the digital age. As you plan your direct mail donor acquisition campaign, keep the following tips in mind. Direct mail is too often associated with the past. Here’s why! ABC (Always Be Consistent!)

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Neon CRM

SEPTEMBER 5, 2024

Your GivingTuesday donation form is one of the most important pieces of your campaign. Nearly every social post, email, or direct mail piece you create for the big day will point people to this page. People give to nonprofits because they want to make a difference in people’s lives. You have two options here. This is key!

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Nonprofit Tech for Good

NOVEMBER 21, 2020

By Stephanie Kanak , Content Strategist at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Share the good news of any preliminary results you have from your Giving Tuesday campaign, such as how much you raised or any challenge matches you’ve met. 2) Week One: The Friend Request.

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Nonprofit Tech for Good

APRIL 15, 2020

Some nonprofits even have monthly giving set as the default on their primary donation page which can increase your nonprofit’s number of monthly gifts by as much as 5.5% (also according to Blackbaud). The Rainforest Alliance takes it a step further with $75 set as the default and a message of “Most people are giving $75 right now.

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Nonprofit Tech for Good

APRIL 3, 2022

Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Pay for the admission or ticket fee for people who you think should attend your nonprofit’s events with the hope they’ll donate on-site or in the future. People who feel connected to the organization are more likely to stay involved.

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Whole Whale

APRIL 24, 2024

I specialize in campaign preparation, strategic planning and ED coaching. Jessica DiVito & Megan Frenz | Nonprofit People We’re Jessica and Megan and we’ve been serving nonprofits for nearly 20 years. Most of all, we love nonprofit people. The amazing people who dedicate their lives to their causes.

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Neon CRM

DECEMBER 6, 2023

First, you’ll learn how to calculate your donor retention rate, and then you’ll uncover some specific steps you can take to keep new donors engaged with your organization in the coming months. The Donor Retention Rate Formula If donor retention is a priority for you, it’s important to know how to calculate and track your donor retention rate.

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Allegiance Group

MAY 1, 2024

If you’re ready to find out how your nonprofit can buck trends and create a winning year-end campaign, this blog post is for you. Look to Past Campaigns for a Fuller Picture It’s also helpful to analyze past year-end campaigns for insights. Want to know how a year-end campaign will fare?

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Top Nonprofits

MARCH 12, 2021

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. Consider adding direct mail appeals alongside your mobile strategy to capture a wider audience and boost your conversion rates. On average, young people are more active in advocacy for social causes than their older counterparts.

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EveryAction

OCTOBER 26, 2022

Is there something you can do now to influence their end of year gift? TechJury has reported that SMS open rates average 98%. Yes, it is possible to do text-to-give campaigns, but I’m not talking about that: I’m talking about donor stewardship. They tell you how your gift made a difference. Think you’ll make a gift?

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Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. Add a pop-up!

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Neon CRM

SEPTEMBER 27, 2023

Looking to level up your nonprofit membership renewal campaign? We’re going to take a deep dive into some practical steps you can take to make your next membership renewal campaign a success. What Will Make a Membership Renewal Campaign Successful? What Makes a Membership Renewal Campaign Successful?

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Classy

MARCH 26, 2021

Harness the power of setting campaign goals. . Setting goals for a fundraising campaign is an important step to ensure you are staying on track and seeing year-over-year growth. Most Classy campaign types come with a progress bar or circle showing the thermometer bubble up as more donations come in.

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Neon CRM

AUGUST 11, 2023

The nonprofit industry loves talking about how to run a successful GivingTuesday campaign. If those new donors never make a second gift, that return on your investment won’t grow. But, if you can inspire new donors to give a second $50 gift, you’ll net $60 instead of $10. Made in-kind gifts? And why not? Attended classes?

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Neon CRM

MAY 31, 2023

It can be difficult to track people who read a direct mail appeal and respond by donating online. These are impressive levels of engagement, meaning all nonprofit teams should have a strategic plan for a GivingTuesday fundraising campaign each year. You’re not stuck with one channel for every campaign. 37 Million U.S.

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Neon CRM

MAY 16, 2024

For example, Neon CRM users can create groups based on gift size, initial donation type (online, direct mail, or in person), their level of engagement (one-time donation versus recurring donors, for example), or the campaign that prompted their gift. Did it say, “Thanks for the gift!”

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Nonprofit Tech for Good

JULY 4, 2021

By Emily Rose Patz , Senior Copywriter at DonorPerfect – a top-rated donor management system and fundraising platform for nonprofits. The good news is that once you embrace digital donor engagement tools, most of the grunt work – like donation forms and gift acknowledgements – is done for you through automation.

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Neon CRM

SEPTEMBER 19, 2023

It’s supporting a campaign that’s raising money for summer camp scholarships for local students, and it includes 10 important best practices. Recurring Donation Options The donation form example above displays options for making a one-time gift. Some people may reach this page as they’re learning more about you.

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Get Fully Funded

JULY 2, 2024

You’re constantly searching for creative ways to tell people about your cause and raise more support for your work. Whether you’re sending heartfelt thank yous or launching an awareness campaign, eCards can enhance the way your nonprofit connects with its community. The Gift of Senior Care provided quality medical care to senior pets.

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Bloomerang

SEPTEMBER 27, 2023

This day of global giving has grown into an impressive movement that inspires hundreds of millions of people to give, collaborate, and celebrate generosity. According to GivingTuesday , the average online gift was $107, and $3.1 Would you consider a $2,500 gift, half of that, or even $250? Board members may be ideal for this.

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Nonprofit Tech for Good

FEBRUARY 12, 2021

According to the 2020 Benchmarks Data from M+R , overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. That way people are able to support the causes they care about, no matter what. The average RoundUp App user donates $15 – $20 a month and has an 80% retention rate.

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sgEngage

JANUARY 16, 2024

The stakes are always high when you’re launching a fundraising campaign. Nonprofit leaders managing both types of fundraisers need to equip and motivate everybody throughout the campaign. Choose one, a few, or all to spread your campaign messaging. Professional fundraisers need to cover all the details to meet their targets.

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Bloomerang

MAY 15, 2023

This boosts engagement and response rates and helps create authentic relationships. Are you using one master email list that includes your monthly donors, volunteers, everyone who’s ever made a gift at any level, people who attended your annual event once, and people who signed up to get your emails on your website?

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Pamela Grow

AUGUST 2, 2023

And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. What’s your renewal rate? People move all the time. When I recently made a gift to one organization in honor of a friend, I was directed here.

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Whole Whale

JULY 17, 2024

Plus more thoughts on auctions, events, online campaigns, and peer-to-peer fundraising ideas to get you started. No matter your nonprofit’s size, scale, or mission, you’ll find useful tips and tricks in this article that will have you raising money in no time. online auctions, affiliate advertising) Have broad appeal (e.g.,

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Bloomerang

SEPTEMBER 18, 2021

If a capital campaign is on the horizon for your organization, Aaron Bishop and Brian O’Neil will share strategies and resources available to confidently predict your project costs and resources needed. We are here to talk about capital campaigns, specifically counting the costs where capital campaigns often miss the mark.

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Candid

NOVEMBER 14, 2023

People are more generous at the end of the year. But unfortunately, the average donor retention rate in 2022 was 42.6%, making it the lowest rate on record. But unfortunately, the average donor retention rate in 2022 was 42.6%, making it the lowest rate on record. If they don’t answer, no worries.

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