Bridging the Gap: Aligning Annual Campaigns With Major Gifts
NonProfit PRO
JULY 24, 2024
Nonprofits must harmonize fundraising strategies to successfully manage annual campaigns and major gifts. Here’s a practical approach.
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NonProfit PRO
JULY 23, 2024
Annual campaigns and major gift fundraising both rely on building relationships with donors. Here's the distinction between the two.
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NonProfit PRO
JANUARY 30, 2023
If you’re planning a capital campaign, or perhaps in the midst of the long quiet phase slog, challenge gifts are the perfect way to reenergize your community of stakeholders and donors.
Nonprofit Tech for Good
SEPTEMBER 19, 2024
By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.
NonProfit PRO
NOVEMBER 11, 2024
As year-end giving heats up, here's a handy list of major giving tips to help make this overwhelming time more manageable and successful.
Bloomerang
JUNE 7, 2024
Today’s question comes from a nonprofit employee who wants advice on whether a gift chart is appropriate to raise funds if not in a capital campaign: Dear Charity Clairity, We have an ambitious individual fundraising goal of $500,000 this year – almost 1.5 I love gift charts as an organizing tool.
EveryAction
JULY 31, 2023
One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy. Understanding matching gifts Matching gifts are a type of corporate philanthropy where companies pledge to match employees’ donations to eligible nonprofits. Maximize corporate philanthropy funding.
Nonprofit Tech for Good
MAY 16, 2021
A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. Email #1: Introduce the Campaign. Make it clear what need your campaign is addressing and why it matters to your donors.
Qgiv
SEPTEMBER 15, 2022
With a Giving Tuesday matching gift campaign, they can! But how do you set up a matching gift campaign for Giving Tuesday? What is a matching campaign, and why does it matter? A matching gift campaign is a fundraising strategy in which donations are matched by a matching gift donor, often at a 1:1 ratio.
NonProfit PRO
JULY 18, 2022
One of the most critical tools in an annual giving director’s toolkit is a gift chart. Follow this four-step process to create your own gift chart. This chart should be based on accurate target ask amounts for each potential donor in your database.
Greater Giving
NOVEMBER 18, 2024
It’s a perfect opportunity to rally support and build excitement, but it’s not where your year-end campaign should stop. Here’s the deal: a well-planned year-end campaign isn’t just about hitting your goals. How to Build a Year-End Giving Campaign (That Includes GivingTuesday) 1. How much money do you need to raise?
CauseVox
NOVEMBER 1, 2024
When it comes to running a successful campaign, having the right fundraising tools can make all the difference. Whether you’re a small nonprofit or a large organization, these fundraising tools are designed to make your next campaign your best one yet!
CauseVox
OCTOBER 17, 2024
This efficacy is why we encourage nonprofits to think about utilizing GivingTuesday partnerships in their campaign. GivingTuesday Partnerships Through Matching Gifts Did you know that matching gifts can be a game-changer for your GivingTuesday campaign? Think about who could be a potential matching gift donor.
sgEngage
JUNE 6, 2024
When evaluating your school’s readiness for a capital campaign, database readiness might not be at the top of the list for your campaign consultants or administration. And for a capital campaign, data-driven decisions depend on you and me, the unsung data nerds operating quietly in the background. Review reporting.
Nonprofit Tech for Good
JUNE 20, 2022
Official Rules: Your sweepstakes must have official rules that detail the terms of the campaign. Our all-in-one fundraising and events platform and ready-made campaign templates make setting up your sweepstakes fundraiser a snap. Eventgroove sweepstakes organizers have given away everything from cars to gift baskets!
CauseVox
SEPTEMBER 25, 2024
Schedule a free demo to learn more about how you can create your GivingTuesday campaign site for free with CauseVox So what does GivingTuesday planning look like, exactly? The best way to plan this day is to think about it as you would any other fundraising campaign. It’s not just a 24-hour event (even if it only “runs” that long).
Greater Giving
OCTOBER 29, 2024
Mastering Your GivingTuesday Fundraising Email Campaign: How, When, Why, and Who GivingTuesday is quickly approaching, and it’s the perfect opportunity to inspire generosity and rally support for your cause. Targeted outreach : You can tailor your email campaigns to specific segments of your audience, increasing engagement and donations.
CauseVox
SEPTEMBER 25, 2024
We understand that a big contributor to a successful GivingTuesday is your fundraising campaign site. Our goal is to make it as easy as possible for you to prepare for December 3, and then execute a solid campaign. Here we’ll go through some tips to consider when setting up your GivingTuesday campaign.
CauseVox
JULY 2, 2024
Well the good news is that with a matching grant or matching gift, you can! Not only does every donation get doubled (or tripled) but with a match in place, 84% of donors say they’re more likely to give, and a staggering 1 in 3 say they would give a larger gift if matching is applied to their donation.
NonProfit PRO
MAY 15, 2023
During this webinar we’ll cover how to craft a successful communication strategy for major giving campaigns. Chad Paris of ParisLeaf and Ben Miller, SVP of Data Science & Analytics at Bonterra, will provide insights into messaging, materials, partners, and tools needed during each phase of the campaign.
Donorbox
DECEMBER 6, 2023
According to studies, challenge gifts attracted 23% more donors and 18% more dollars than identical fundraising campaigns without the matching gift challenge. In this article, we’ll delve into different types of matching gifts, how to secure them, and ways you can ensure your campaign’s success. What is a Challenge Gift?
CauseVox
SEPTEMBER 25, 2024
There is a reservoir of untapped, enthusiastic supporters who want to amplify your cause, which is why considering a peer-to-peer GivingTuesday campaign is a fantastic idea. In a rapidly evolving digital landscape, peer-to-peer campaigns provide a dynamic and effective means of mobilizing passionate advocates to champion your cause.
Get Fully Funded
SEPTEMBER 7, 2021
A matching gift is a great opportunity to leverage a generous donation from one donor, or a group of donors, to bring in even more money from other donors for your nonprofit. Their support lets you tell other donors: A generous donor has offered to match every gift made toward the laptops dollar-for-dollar up to $3,000!
Wild Apricot
NOVEMBER 23, 2021
This is a blog post by Amy Eisenstein, ACFRE, and Andrea Kihlstedt, co-founders of the Capital Campaign Toolkit. Are you worried that if you ask for big campaign gifts, donors won’t give smaller amounts towards your annual appeals? Having nightmares.
NonProfit PRO
APRIL 18, 2024
Nonprofits need to understand that major donor fundraising has a seasonality. Here's some guidance on how to work with this ebb and flow.
sgEngage
MAY 1, 2024
Here are some proven tips to streamline the donor journey, from first gift to lifelong engagement. The digital friction of taking donors off-page means they’re 8% more likely to abandon the gift-giving process. can come after the gift is processed. All the other details—phone number, physical address, etc.—can
Bloomerang
SEPTEMBER 18, 2024
The brilliant team at the museum set out to find a bigger space and ran a successful capital campaign to expand to a much larger location. Here are four different donor motivations and how you can use them in your fundraising to raise more gifts from members for your museum, cultural, or arts organization : 1.
Bloomerang
AUGUST 17, 2022
The concept of a “mega gift” was coined by the late Jerold Panas , a fundraising pioneer in our industry. In his iconic book Mega Gifts , he writes about the types of people who give mega gifts and what it takes to have relationships with these donors. Principal gifts vs. mega gifts. Who Gets the Gifts.
EveryAction
AUGUST 29, 2023
Let’s imagine a familiar scenario: the end of your nonprofit organization’s current fundraising campaign is approaching. The post Elevating your major gifts and planned giving with data-driven decision-making appeared first on EveryAction. This blog was originally published in August 2022 and has been updated.
Bloomerang
FEBRUARY 15, 2024
To that end, here are five proven fundraising tips from the latest empirical research to implement with your next fundraising campaign. 5 research-based fundraising tips for your next campaign Tip #1: Raise more by suggesting a specific donation amount. Tip #4: Leverage emotions in campaign images to increase donations.
NonProfit PRO
SEPTEMBER 20, 2021
Though the campaign goal was met, it will continue raising money through February 2022. Inspiration4 returned from orbit Saturday, raising millions for St. Jude Children’s Research Hospital in the process.
Get Fully Funded
OCTOBER 23, 2022
Look, Giving Tuesday requires planning, like any other fundraising campaign. Giving Tuesday Made Simple Over the past few years, I’ve helped dozens of small nonprofits create successful Giving Tuesday campaigns that raise money for everything from scholarships to Girl Scout camp to new stables for rescued horses. See the difference?
NonProfit PRO
FEBRUARY 10, 2022
Successful direct response fundraising campaigns feature many finely tuned elements, including demographically appropriate appeals, images, materials and keen insights about the best timing of solicitations.
Get Fully Funded
AUGUST 14, 2023
A well-rounded fundraising plan should include a variety of strategies like a signature event, appeals, monthly giving, and at least one online fundraising campaign. In short, you need to build a CAMPAIGN. What IS an Online Fundraising Campaign? An online fundraising campaign is different than a simple online fundraiser.
CauseVox
MAY 29, 2024
You’ve worked hard to build up relationships with corporate sponsors, a major donor, or compiled a matching grant application, and now you have successfully secured a matching grant for your campaign. Use An Automated Matching Feature The best way to get your donors up to speed on your match is to feature it front and center on your campaign.
Bloomerang
DECEMBER 14, 2023
That doesn’t mean that’s the only time they invite donors to give, since YMCAs may also participate in the YMCA Day of Giving , GivingTuesday, end-of-year fundraising , or a capital campaign. Worst case, executive and board leadership may look at fundraising as something they “have to do once a year for the annual campaign.”
sgEngage
MAY 28, 2024
Make More Accurate Gift Capacity Estimates Gift capacity is a sensitive subject. Only when a gift officer starts talking to a prospect via the qualification and the cultivation process can you know how much someone will give to your organization. Here are three methods for fine-tuning your gift capacity estimates.
CauseVox
NOVEMBER 4, 2024
Running a GivingTuesday campaign can feel like juggling a million tasks at once. With CauseVox, everything is already set up to make running a campaign easier, more efficient, and far less stressful. You can have your GivingTuesday campaign page up and running in minutes—seriously! We know because we’ve been there.
Nonprofits Source
OCTOBER 7, 2024
Many nonprofits are not sure where to start when it comes to promoting a crowdfunding campaign, which is why we’ve created this guide! In it, we will answer the most common questions about marketing your campaign and provide tips for getting started. What are the best platforms to promote my crowdfunding campaign?
sgEngage
JULY 1, 2024
I’ve always liked the idea of using nonprofit capital campaigns as Trojan Horses. Under the guise of a big fundraising campaign, you can solve organizational problems that have probably existed for years. Though this phase often starts months before a campaign actually begins, we see it as one of the most important phases.
CauseVox
AUGUST 12, 2024
Feeling overwhelmed by the sea of fundraising campaigns out there? This guide is here to simplify the process and give you everything you need to know about nonprofit fundraising campaigns. Unlike your ongoing fundraising efforts, campaigns have a clear start and end date, which makes them super targeted and efficient.
Get Fully Funded
JULY 9, 2023
You’ve outgrown your space, and you’re ready for your first capital campaign! So, no matter if you need $20,000 or $200,000 or $2,000,000 (or something else), here’s the basic formula you should follow for your first capital campaign to raise money for a facility. Your capital campaign will also bring you: New donors.
Bloomerang
NOVEMBER 16, 2023
This GivingTuesday , no matter what your campaign or theme, you can’t go wrong spotlighting the stories of your volunteers. Meredith and her team did a brilliant job of testing the campaign. In other words, they looked at retention and future gifts among both groups.
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