Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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Nonprofit Tech for Good

FEBRUARY 23, 2025

AI-Powered Insights: Salesforce’s Einstein AI analyzes donor data to predict future giving potential, identify major gift prospects, and recommend personalized engagement strategies. Use Salesforce reports and dashboards to analyze giving patterns, engagement with email campaigns, website interactions, and event attendance.

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NonProfit PRO

FEBRUARY 24, 2025

Here are four of the biggest mistakes that Ive seen nonprofits make when they delve into a capital campaign.

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CauseVox

NOVEMBER 1, 2024

When it comes to running a successful campaign, having the right fundraising tools can make all the difference. Whether you’re a small nonprofit or a large organization, these fundraising tools are designed to make your next campaign your best one yet!

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NonProfit PRO

JULY 18, 2022

One of the most critical tools in an annual giving director’s toolkit is a gift chart. Follow this four-step process to create your own gift chart. This chart should be based on accurate target ask amounts for each potential donor in your database.

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CauseVox

DECEMBER 2, 2024

Beyond viewing GivingTuesday as a standalone event, we can think of it as the starting line for a broader campaign. Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ? Here’s how to do it.

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Nonprofit Tech for Good

JUNE 20, 2022

Official Rules: Your sweepstakes must have official rules that detail the terms of the campaign. Our all-in-one fundraising and events platform and ready-made campaign templates make setting up your sweepstakes fundraiser a snap. Eventgroove sweepstakes organizers have given away everything from cars to gift baskets!

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NonProfit PRO

MARCH 26, 2024

Conducting research is a best practice before starting a major fundraising campaign. Here's how to get the most out of this process.

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CauseVox

OCTOBER 17, 2024

This efficacy is why we encourage nonprofits to think about utilizing GivingTuesday partnerships in their campaign. GivingTuesday Partnerships Through Matching Gifts Did you know that matching gifts can be a game-changer for your GivingTuesday campaign? Think about who could be a potential matching gift donor.

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Wild Apricot

NOVEMBER 23, 2021

This is a blog post by Amy Eisenstein, ACFRE, and Andrea Kihlstedt, co-founders of the Capital Campaign Toolkit. Are you worried that if you ask for big campaign gifts, donors won’t give smaller amounts towards your annual appeals? Having nightmares.

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Bloomerang

FEBRUARY 3, 2025

Why personalization matters: A checklist for donor cultivation The greatest gift you can give a donor is the gift of feeling known by you. Would you like to have donors who are four times more likely to give another gift? You can use a letter or postcard to show your donor the impact of their gift. How can you do it?

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NonProfit PRO

MAY 15, 2023

During this webinar we’ll cover how to craft a successful communication strategy for major giving campaigns. Chad Paris of ParisLeaf and Ben Miller, SVP of Data Science & Analytics at Bonterra, will provide insights into messaging, materials, partners, and tools needed during each phase of the campaign.

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Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors. Add a pop-up!

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Bloomerang

NOVEMBER 21, 2024

September Create a campaign theme and offer, logo, and tagline. What was our average gift amount? Set campaign goals. Line up any volunteers or campaign leaders. Design and test your year-end donation page and web overlay for the homepage to spotlight the campaign, incorporating year-end fundraising for nonprofits.

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Nonprofit Tech for Good

JULY 17, 2022

Even though monthly donors generally give smaller amounts on a per gift basis, the aggregate amount that they give over the course of a year almost always adds up to more. Revenue from recurring donations is far more predictable than revenue from one-off gifts. There’s no need for repeat solicitation with recurring gifts.

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Nonprofit Tech for Good

MARCH 24, 2025

Your team spends hours bringing new supporters through the door, only to watch too many quietly leave after their first gift. According to Rachel, “Every step you remove from the donation process increases the likelihood a donor will complete the gift.” They didnt need fancy campaigns, just easy payments.

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CauseVox

JANUARY 8, 2025

Your fundraising campaign page is more than just a digital placeholder its the heart of your mission online. With a few strategic tweaks and thoughtful design choices, you can turn your campaign page into a powerhouse of donor engagement. Here are 7 ways to maximize the results of your fundraising campaign page: 1.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. A single campaign, post, or story has the potential to go viral, bringing awareness to a cause or organization.

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NonProfit PRO

OCTOBER 22, 2024

CrowdChange is an innovative fundraising platform designed to help nonprofits raise more through online events and campaigns. The 2024 DAF Fundraising Report revealed that DAF donations increase gift size by 96%, making them a powerful funding source.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

Tribute and honorary gifts , made in honor or in memory of someone who is not a donor, are a great way for nonprofit organizations to raise awareness and funds while honoring an individual, either in memoriam or celebration. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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NonProfit PRO

NOVEMBER 11, 2024

As year-end giving heats up, here's a handy list of major giving tips to help make this overwhelming time more manageable and successful.

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Greater Giving

OCTOBER 29, 2024

Mastering Your GivingTuesday Fundraising Email Campaign: How, When, Why, and Who GivingTuesday is quickly approaching, and it’s the perfect opportunity to inspire generosity and rally support for your cause. Targeted outreach : You can tailor your email campaigns to specific segments of your audience, increasing engagement and donations.

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Get Fully Funded

FEBRUARY 27, 2025

Unlike other forms of fundraising (most notably broad annual fundraising , which naturally gets more attention at year-end), building a consistent promotion strategy for planned gifts may pose a bigger challenge. When you send appeals for planned gifts later, supporters will be better primed to engage. Social proof campaign.

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Nonprofit Tech for Good

OCTOBER 1, 2020

Chances are, you’ve already made a good one with your donor because they’ve made their first gift to your organization. To use a drip-email campaign, determine what your end goal is, or your call to action. To use a drip-email campaign, determine what your end goal is, or your call to action. Examples: Make a second gift.

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NonProfit PRO

APRIL 18, 2024

Nonprofits need to understand that major donor fundraising has a seasonality. Here's some guidance on how to work with this ebb and flow.

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Nonprofit Tech for Good

JUNE 22, 2021

The first indicator of a successful nonprofit organization is the amount of time they spend on the details that bring their fundraising campaigns to life right from the start. They set aside time daily to prepare themselves with actions such as: Learning about new tools to enhance their campaigns.

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Bloomerang

JANUARY 10, 2025

People give larger gifts to receive public recognition. If you dont list names, might you lose out on larger gifts? ” “On a scale of 1-5, how important is it to you to receive public recognition for your gift?” For example: Our listings are always/mostly/seldom accurate. People complain about lack of privacy.

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Allegiance Group

JANUARY 7, 2025

Matching gift opportunities can double or even triple the donations you receive at the end of the year. We often see these during Giving Tuesday or year-end campaigns, but have you considered how matching gifts can accelerate your campaigns year-round? Where Do Matching Gifts Come From?

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Nonprofit Tech for Good

DECEMBER 8, 2021

Promote your quarterly Impact Reports in your print campaigns. 3) Prioritize your email campaigns. . Every Saturday or Sunday send a one-topic re-engagement email (event, blog post, fundraising campaign, etc.) to your unengaged subscribers: Added before 60 days + Have not opened any of your last 20 email campaigns.

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Nonprofit Tech for Good

JANUARY 24, 2021

You can use video to tell a story about what donors made possible, take them on a virtual tour of your facility, or spotlight major contributors of your campaign. 6) Secure matching gifts for your next fundraising campaign. You’ll even get the donor data so you’ll know who to thank for their soft credited gift.

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sgEngage

NOVEMBER 20, 2024

According to a recent report from the Blackbaud Institute , 72% of spontaneous gifts went to organizations with whom the donors were already familiar. GivingTuesday provides an opportunity for these donors to reconnect with your organization through word of mouth, peer-to-peer, or social media campaigns.

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NonProfit PRO

DECEMBER 15, 2022

The results speak for themselves. Giving Tuesday 2022 saw a 15% increase in dollars raised compared to 2021 with $3.1 billion in total.

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Bloomerang

JUNE 7, 2024

Today’s question comes from a nonprofit employee who wants advice on whether a gift chart is appropriate to raise funds if not in a capital campaign: Dear Charity Clairity, We have an ambitious individual fundraising goal of $500,000 this year – almost 1.5 I love gift charts as an organizing tool.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience.

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Nonprofit Tech for Good

NOVEMBER 21, 2020

Share the good news of any preliminary results you have from your Giving Tuesday campaign, such as how much you raised or any challenge matches you’ve met. Subject line: Sofia, keep tabs on the impact of your gift by following us on social media. Why do donors stop giving after their first gift? 2) Week One: The Friend Request.

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Greater Giving

NOVEMBER 18, 2024

It’s a perfect opportunity to rally support and build excitement, but it’s not where your year-end campaign should stop. Here’s the deal: a well-planned year-end campaign isn’t just about hitting your goals. How to Build a Year-End Giving Campaign (That Includes GivingTuesday) 1. How much money do you need to raise?

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Bloomerang

OCTOBER 21, 2024

Step 1: Show your donors the impact of their last gift! This doesn’t mean you’re asking too often—it means asking again before showing their first gift had an impact. Whether their last gift was for GivingTuesday or months before, you need to do more than just thank them. You must tell them how their gift made a difference.

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