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As fundraisers, you’re also in charge of putting together end-of-year giving campaigns for your nonprofit. Knowing how much time and effort you spend planning events and campaigns inspired us to create this resource to inspire you with these successful ideas for end-of-year giving campaigns.
By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.
Be sure to organize your team, assess resources, expand outreach, and follow the “dos and don’ts” for a successful GivingTuesday campaign. Get ready for GivingTuesday with a cohesive digital campaign. Five ways to level up your GivingTuesday campaign. 12 do’s and don’ts to plan a successful #GivingTuesday campaign.
The campaign is undoubtedly effective. So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success. Define Your Desired Donor First, start by figuring out who your ideal donor is for your GivingTuesday campaign.
Today, text messaging platforms enable instant, direct interaction with wider audiences, facilitating greater fundraising, awareness campaigns, volunteer coordination, and real-time updates during crises. Predictive analytics for targeted campaigns: AI can predict future supporter behaviors by analyzing past actions.
By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. 2) Gain fun face time opportunities with virtual events. 6) Secure matching gifts for your next fundraising campaign. 8) Launch a small dollar donation campaign. Sign up for ShopRaise now !
Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. Why You Need a Good Story Strong, effective storytelling for nonprofits can accomplish lots of good things: Connects your audience to those you serve.
By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. While Facebook and Twitter may be waning a bit in popularity and usage, visual storytelling platform Instagram keeps growing in engagement and daily time spent on the site. .
Their ability to think outside the box can breathe life into campaigns and events, while their energy helps tackle tasks that require hands-on effort. Its also worth noting that these events should be fun and accessible. Pair food drives with storytelling sessions where students learn about local hunger challenges.
You can still tell a story and it should have a hook and conclusion, but it cannot include opinions or words such as “best” “fun” “entertaining” etc. You should look at your nonprofit’s yearly marketing strategy and map out when an appropriate time would be to include a PSA into your campaigns. You should always lead with the facts!
That’s where nonprofit storytelling comes into play. That’s why we’ve created this comprehensive guide to nonprofit storytelling, in which you’ll explore the following points: The Importance of Storytelling for Nonprofits. 7 Tips for Effective Storytelling for Nonprofits Using Digital Marketing. Let’s get started.
Fundraising events and one-time campaigns are great ways to raise money for your organization, but infrequent fundraisers don’t provide consistent income. Annual giving campaigns can raise money to cover your day-to-day expenses by bringing in a steady stream of funding. Set a theme for each year’s annual giving campaign.
Schedule a free demo to learn more about how you can create your GivingTuesday campaign site for free with CauseVox So what does GivingTuesday planning look like, exactly? The best way to plan this day is to think about it as you would any other fundraising campaign. It’s not just a 24-hour event (even if it only “runs” that long).
in August 2009 and within a few months came to the conclusion that blogging had been the missing piece in my social media campaigns. Post a wide variety of blog content and have some fun with it. If you launch a new TwitPic campaign, write about that, too. Initially a reluctant blogger, I launched Nonprofit Tech 2.0
Feeling overwhelmed by the sea of fundraising campaigns out there? This guide is here to simplify the process and give you everything you need to know about nonprofit fundraising campaigns. Unlike your ongoing fundraising efforts, campaigns have a clear start and end date, which makes them super targeted and efficient.
It was a lot of fun, and as much as I was asked to share some of my knowledge and ideas, I learned a great deal from the local participants. Many participants were interested in using facebook as a communication platform for local campaigning and I created a session all about it. Multimedia Storytelling. Think blogs are boring?
Get a free consultation to learn more about how you can create your #GivingTuesday campaign site for free with CauseVox. The best way to plan this day is to think about it as you would any other fundraising campaign. Armed with basic information about campaign planning, map out your own #GivingTuesday campaign.
Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. Their Pinterest boards provide ideas of fun activities that families can do together in local forests and other natural places. By Julia Campbell . 3) Pinterest is aspirational.
From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. To improve your planning process and get the best results, use these tips: Align your campaign message with the holiday.
You are limited to 150 characters, so get straight to the point, draw attention to your bio with emojis and campaign hashtags, and include a call-to-call to action. For examples of text-free avatars, see the United Way of Southwest Michigan and Amnesty International : Instagram Bios. Second, write a compelling Instagram bio.
Provided you set aside the time to explore and experiment, your nonprofit can use the tools listed below to significantly improve your web and email communications and your social media campaigns. RiteTag allows you to track in real-time the performance of your campaign hashtags. Social Media. Buffer :: buffer.com.
The 2012 Digital Storytelling Challenge was a great success, with more than 250 total submissions from social benefit organizations in 24 countries! While we value each submission and every wonderful story, part of the fun was the spirit of friendly competition. Most Creative Storytelling: Oxfam. First Place Video.
Thinking of running a crowdfunding campaign for your nonprofit? After seeing thousands of successful nonprofit crowdfunding campaigns, we’ve seen what strategies work the best to drive more donations for your nonprofit. That means any time you’re soliciting your donors for a particular campaign or project online, you’re crowdfunding!
What : Relax, or join the fun – it’s up to you! Activities include: - Human Bingo: A fun and easy way to network with other attendees. Open Data Storytelling: Learn how to best tell your organization’s story. Open Data Storytelling: Learn how to best tell your organization’s story. When : All Day. Listen First!
Using Wordle, nonprofits could generate word clouds that add some color and creativity to their online fundraising and outreach campaigns. Vinepeek gives you a glimpse of Vine’s potential for visual storytelling. A fun, colorful way to track your nonprofit’s growth and activity on Twitter. Vine :: vine.co.
Provided you set aside the time to explore and experiment, your nonprofit can use the apps and tools listed below to significantly improve your web and email communications and your social media campaigns. RiteTag allows you to track in real-time the performance of your campaign hashtags. Social Media. Buffer :: buffer.com.
There are numerous examples of Giving Tuesday or other campaign-specific toolkits you can find online. 6) Provide a fun and supportive community. A strategist, writer and storyteller, Melissa focuses on clear messaging and brand strategy to assist teams in engaging their audiences and motivating them to take action.
Annual Calendar of Social Good and Cause Campaigns :: nonprofitorgs.wordpress.com/annualcalendar. A must-bookmark list of special days that acknowledge social good events and cause campaigns. It’s also worth noting that they have an excellent mobile website which enables nonprofits to make their online advocacy campaigns mobile.
Nonprofits can use Dipity to create timelines that highlight their organizational history, current events, and special campaigns. Otherwise, nonprofits who already have websites can use Flavors to create landing pages for social media and fundraising campaigns as needed. DollarPerMonth.org :: dollarpermonth.org.
With their reliance on social media, peer-to-peer sharing, and creative fundraising campaigns, Gen Z is donating and rallying their networks to support causes they care about. They prefer engaging with causes through Instagram, TikTok, and other platforms where visual storytelling thrives.
Check out my pinterest board “ Nonprofit Infographics.” One example is Best Friends Animal Society as profile by John Haydon on his blog in “ Nonprofit Storytelling with Infographics ” which offers some simple tips for getting the most out of your infographic.
Every campaign is bedeviled with certain challenges. Better yet, use your own activists and have them say who they are, why they care, and how your campaign is helping them change the world. To participate, they would have to record video of themselves rapping along to the song and send it to the campaign. Earth Day, Remixed.
Look back at your previous fundraising initiatives and outreach campaigns to assess your strengths, challenges, and opportunities. Answer these questions and review the data from past campaigns to understand where your organization currently stands and how you can build on past performance. Incorporating storytelling.
Gen X Responds to Good Storytelling “By sharing personal stories and experiences that showcase the impact of our cause, we’ve been able to connect with Gen X on a deeper level and inspire them to support our fundraising efforts.” It’s a fun engagement opportunity to turn brick purchasers into sustaining donors.”—
These letters are particularly impactful during nonprofit giving days like GivingTuesday and targeted fundraising campaigns, providing a personal touch that can resonate with recipients. High return on investment (ROI): Studies have shown that direct mail campaigns can achieve a return on investment of up to 112%.
Capital campaigns represent transformative opportunities for nonprofits to secure significant funding and drive meaningful community impact. Successful promotion requires a nuanced, strategic approach that adapts to the different campaign phases, balancing technical precision with compelling storytelling.
Nonprofits can use Dipity to create timelines that highlight their organizational history, current events, and special campaigns. Otherwise, nonprofits who already have websites can use Flavors to create landing pages for social media and fundraising campaigns as needed. For example, see Plan Asia’s Flavors Page at flavors.me/planasia.
For the past four years, I’ve designed and facilitated panels on social media and nonprofit topics that were fun learning experiences and well documented. Positively Inspired Change Campaigns. No brochures: digital storytelling for nonprofits. Joe Lambert, Digital Storytelling. Amy Sample Ward, NTEN.
Submissions for the 2012 TechSoup Digital Storytelling Challenge have closed, but the fun has just begun! So who are these hard-working digital storytelling junkies? conference on storytelling in the digital age. Most recently, Rob co-created SXSWCares, a campaign that raised over. As the Dean of Story.
Provided you set aside the time to explore and experiment, your nonprofit can use the apps and tools listed below to significantly improve your web and email communications and your social media campaigns. RiteTag allows you to track in real-time the performance of your campaign hashtags. Social Media. Buffer :: buffer.com.
One of the most powerful ways in which they’ve done this is by building an online platform that allows people to create fundraising campaigns linked to personal events, such as marathons, holidays or birthdays. Harness the Power of Storytelling. After all, the people on the charity: water team are masters at storytelling.
We are finding specific, program or appeal-based peer-to-peer campaigns not only provide platforms for your storytelling, but additional stage time for your volunteers and advocates to share their memories. It means more dollars raised, faster met results, and hopefully, more fun for you and your community in the process.
By tapping into the power of storytelling, you can connect with your audience emotionally, thereby motivating action and support. We’ll provide five tips on how you can utilize storytelling to level up your nonprofit’s marketing materials and make a lasting impression. Let’s jump in.
If you’re ready to find out how your nonprofit can buck trends and create a winning year-end campaign, this blog post is for you. Look to Past Campaigns for a Fuller Picture It’s also helpful to analyze past year-end campaigns for insights. Want to know how a year-end campaign will fare?
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