Nonprofit Tech for Good

FEBRUARY 2, 2025

Here’s how nonprofits are using QR codes to engage their audiences effectively: Fundraising: From charity sweepstakes to crowdfunding campaigns, QR codes placed on postcards, flyers, or social media provide a conduit for instant participation.

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Nonprofit Tech for Good

JANUARY 16, 2025

A rare and good example of a nonprofit featuring social media icons in the header and the footer of their website is mothers2mothers (m2m). In this example of a “Thank you for subscribing” email, Water.org requests that new subscribers also follow them on social media. 5) Add a call-to-follow to your print campaigns.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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Nonprofit Tech for Good

SEPTEMBER 17, 2023

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. If you did not, this does not apply to you. Pretty cool, huh?

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CauseVox

NOVEMBER 1, 2024

When it comes to running a successful campaign, having the right fundraising tools can make all the difference. Whether you’re a small nonprofit or a large organization, these fundraising tools are designed to make your next campaign your best one yet!

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CauseVox

NOVEMBER 6, 2024

Using real-world examples from successful campaigns, Julia will demonstrate how to craft compelling content, engage your audience, and drive donations. Leverage Video to Boost Donations: Understand the power of video storytelling and how to incorporate it into your campaigns.

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CauseVox

DECEMBER 2, 2024

Beyond viewing GivingTuesday as a standalone event, we can think of it as the starting line for a broader campaign. With updated benchmarks, you’ll have a roadmap to guide your campaign and keep your team focused. Promote it everywhere—email, social media, and your campaign page with automated matching. Here’s how to do it.

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Nonprofit Tech for Good

FEBRUARY 23, 2025

Tips to Get Started with Salesforce Identify pain points in your current fundraising and donor management activities: Examples include duplicate data, difficulty in generating fundraising reports, and spreadsheets used as system work-arounds. Then, explore how Salesforce addresses these challenges. Dive deeper!

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CauseVox

JANUARY 8, 2025

Your fundraising campaign page is more than just a digital placeholder its the heart of your mission online. With a few strategic tweaks and thoughtful design choices, you can turn your campaign page into a powerhouse of donor engagement. Here are 7 ways to maximize the results of your fundraising campaign page: 1.

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Association Analytics

JUNE 25, 2024

Five Types of Membership Campaigns When communicating with members you’re trying to build a rapport with them throughout the year, nurturing that relationship before you actually go in and ask for a renewal or membership relationship. Segmentation Proper segmentation can significantly enhance the effectiveness of renewal campaigns.

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Greater Giving

OCTOBER 29, 2024

Mastering Your GivingTuesday Fundraising Email Campaign: How, When, Why, and Who GivingTuesday is quickly approaching, and it’s the perfect opportunity to inspire generosity and rally support for your cause. Targeted outreach : You can tailor your email campaigns to specific segments of your audience, increasing engagement and donations.

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Nonprofit Tech for Good

NOVEMBER 16, 2020

To address this, our team studied the campaigns of our top recurring giving customers within the MobileCause platform to identify some best practices and strategies. Take a look at some of the examples and strategies below for ideas for your own recurring giving campaigns.

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Nonprofit Tech for Good

DECEMBER 27, 2024

Below are five simple best practices for your nonprofit to ensure that your staff and your digital marketing and fundraising campaigns are safe and protected. A faulty WordPress plugin, for example, that “breaks” part of your website may require you to restore your website to a version before the plugin was installed.

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Nonprofit Tech for Good

OCTOBER 18, 2024

Real-Time Adaptability AI evolves with your campaigns, learning from data to continuously optimize your outreach. For example, Google’s Performance Max allows for value-based bidding, letting you show ads only to individuals who resemble your highest-value donors.

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Nonprofit Tech for Good

FEBRUARY 12, 2020

Sixty-two percent of email is opened on a mobile device , so first and foremost your email campaigns (e-newsletters, fundraising appeals, event invites, welcome emails, thank you emails, etc.) By definition, your e-newsletter is an email campaign primarily for news stories and updates. Embrace a mobile-first design strategy.

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Nonprofit Tech for Good

MAY 13, 2022

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. Let me give you an example. How each traffic source is influencing sign ups for your peer-to-peer campaign. UTM s are an extremely effective way to both track fundraising campaigns and measure their success.

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Nonprofit Tech for Good

JUNE 23, 2020

For example, Alley Cat Allies’ Cat-alyst Society – Monthly Giving Program : This page should have a URL that can be easily promoted in print newsletters and postcard campaigns, such as alleycat.org/givemonthly. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors.

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sgEngage

JANUARY 23, 2025

While this funding can significantly amplify an organizations digital presence, it comes with specific guidelines: Ads must target text-based search campaigns. Campaigns must maintain a minimum 5% click-through rate (CTR). Keywords and ad copy must align with the nonprofits mission to maintain eligibility.

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Nonprofit Tech for Good

FEBRUARY 22, 2021

Many nonprofits make the mistake of focusing solely on supporters with their online campaigns. For example, Google Ad Grants don’t allow: Single keywords, although there are a few exceptions. What Makes a Google Ad Grant Campaign Successful? Hiring and Program Outreach Through the Google Grant. Keywords with a 1-2 quality score.

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Nimble AMS

DECEMBER 18, 2024

Here are a few scenarios where discounting makes the most sense: New member acquisition campaigns. Launch a “Join Now and Save” campaign during a specific time of year when membership interest peaks. For example, during an anniversary celebration, offer a “Celebrate 10 Years with 10% Off” promotion.

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Bloomerang

JANUARY 8, 2025

A year-round fundraising calendar is a must to ensure that youve coordinated all your messages, asks, campaigns, events, and stewardship to optimize revenue and your sanity. Launch a GivingTuesday campaign by November 15 and secure 150 individual gifts. Not having a plan is planning to fail; the same is true for your fundraising.

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Nonprofit Tech for Good

MARCH 11, 2022

Here’s why: It boosts the donations of almost any fundraising campaign, helping you to reach your goals. Below, we’ll show you how to build and incorporate a peer-to-peer campaign and share a few fun ideas to try, but first, we’ll explain what sets this form of social fundraising apart. Sounds good, right?

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Bloomerang

JANUARY 14, 2025

Similarly, all text-to-give campaigns are a form of mobile giving, but not all mobile giving involves texts. Check out the example below of the Michael J. Whether youre hosting a live social media event or a text-to-give campaign, the steps for getting started with mobile giving remain essentially the same.

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Nonprofit Tech for Good

DECEMBER 8, 2021

Plain Language Example #1 . Plain Language Example #2. Promote your quarterly Impact Reports in your print campaigns. For example: yourwebsite.org/impact. 3) Prioritize your email campaigns. . Segment Your Email List > Example Email Schedule. Use headings, lists, and tables to make reading easier.

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Nonprofit Tech for Good

MARCH 17, 2020

There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . It’s very easy to go into Facebook and quickly set up an ad campaign, but difficult to develop a winning strategy if you don’t know what you’re doing. .

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Nonprofit Tech for Good

MARCH 4, 2023

This free nonprofit marketing tool allows you to share your organization’s latest news and updates, promote your latest fundraising campaign, and strengthen relationships with your supporters. If you mostly work with baby boomers, for example, then you may want to prioritize establishing a Facebook page.

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Nonprofit Tech for Good

JULY 17, 2022

Of those recurring donors, 51% return to also give through a different campaign type, according to The State of Modern Philanthropy 2020. This is also reflected in their participation in registration with fundraising campaigns, as well as peer-to-peer.

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NonProfit PRO

AUGUST 29, 2022

This comprehensive guide covers how to launch a multi-channel fundraising campaign, important channels to consider, and examples of effective multi-channel campaigns. Multi-channel fundraising is a great way to keep your mission in front of supporters during the busy end-of-year giving season.

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NonProfit PRO

SEPTEMBER 19, 2023

Get ahead of the competition and create your most successful campaign ever with the #GivingTuesday Ultimate Guide eBook!

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Nonprofit Tech for Good

JUNE 22, 2021

The first indicator of a successful nonprofit organization is the amount of time they spend on the details that bring their fundraising campaigns to life right from the start. They set aside time daily to prepare themselves with actions such as: Learning about new tools to enhance their campaigns.

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Nonprofit Tech for Good

MAY 18, 2020

A Real-Life Example. Example Use Cases: Google Grant Case Studies. Your website must be hosted on your own domain (for example, ournonprofit.org, not ournonprofit.weebly.com) and adhere to the website policy. When applying, you will be given the choice of applying for a “Smart Campaigns” or a “Classic” Google Ads account.

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Nonprofit Tech for Good

JULY 2, 2020

It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. For example, Feeding America is a nonprofit with a national network of more than 200 food banks. Influencers are prominent online figures with sizable, dedicated followings.

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sgEngage

NOVEMBER 20, 2024

For example, a school could sell their exclusive curriculum to other schools. A youth nonprofit could partner with a local tech company to fund a coding camp, while giving the company visibility in marketing materials and on social media, for example.

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NonProfit PRO

MAY 20, 2022

Join CharityEngine on June 1st for an insightful webinar detailing what a peer-to-peer (P2P) campaign is and how it fits into any overall fundraising strategy.

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Allegiance Group

NOVEMBER 7, 2024

Now is the perfect time to ensure your digital campaigns and websites comply with accessibility standards. Moreover, you can point to this organization as an example, which could help you get buy-in from leaders and staff. Everyone Our experts can help you optimize your website and digital campaigns for accessibility.

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Nonprofit Tech for Good

FEBRUARY 25, 2023

For example, the Jane Goodall Institute : 3) Add social media icons on your “Thank you” landing pages. For example, awf.org/facebook , awf.org/instagram , and awf.org/twitter. For example, awf.org/facebook , awf.org/instagram , and awf.org/twitter. Another idea is to use QR codes in print campaigns.

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Fast Company Tech

FEBRUARY 24, 2025

For example, over the years Google employees have participated in annual flu shot campaigns. Google matched employee donations and the campaign raised over $800,000. It is also a way for companies to live their values and engage stakeholders, employees, and consumers.

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