CauseVox

DECEMBER 9, 2024

You know that email marketing is one of the best ways to reach out to this target audience, but so does every other nonprofit. Youve probably noticed that the number of emails you receive from nonprofits tend to ramp up around November. In fact, 47 percent of email recipients open an email based solely on its subject line.

email 81

email Fundraising Spam Donor 81

Bloomerang

NOVEMBER 21, 2024

September Create a campaign theme and offer, logo, and tagline. Set campaign goals. Line up any volunteers or campaign leaders. October Collect testimonials, impact stories, videos, and pictures and use them to write ‘reporting back’ stewardship emails, postcards, texts, thank-a-thon phone scripts, or letters.

Calendar 111

Calendar Fundraising Gift Social Media 111

Association Analytics

JUNE 25, 2024

This can be due to incorrect contact information or a history of irrelevant communications leading them to ignore emails. In the same way, you shouldn’t expect a member renewal to be a one email and done transaction. Segmentation Proper segmentation can significantly enhance the effectiveness of renewal campaigns.

Campaign 169

Campaign Associations Communication Channel 169

Candid

SEPTEMBER 28, 2022

Email is often the backbone of nonprofit marketing strategy. Around 99% of email users check their inboxes on a daily basis, making this one of the most likely messages your supporters see. Let’s walk through four email engagement tips to help you make the most of your campaigns: Personalize and segment email messages.

email 119

email Campaign Tips Test 119

Bloomerang

OCTOBER 21, 2024

Wondering when to send your year-end fundraising emails ? You could make a phone call, handwrite a postcard, send an email, or even a letter—just be sure to share a short story about the difference their gift made. A critical part of your success will be segmented and personalized email marketing. So use their first name!

Donation 102

Donation Gift email Donor 102

Nonprofit Tech for Good

FEBRUARY 11, 2022

For nonprofits, a well-executed pop-up can increase engagement, procure donations, and build email lists that can foster long-term relationships with potential activists or donors. Like everything else, though, pop-up technology has evolved considerably, allowing you to segment, test, and optimize. Test out the options.

Websites 342

Websites Work Nonprofit email 342

Classy

JULY 30, 2021

He highlights the importance of email marketing, lead generation, outreach campaigns, customer profiling, and acquisition to maximize ROI for all businesses. When launching an email campaign to raise funds, it is imperative to perfect the copy, segment your email lists, fine-tune the graphic assets, and more.

Sample 121

Sample email Campaign Fundraising 121

Nonprofit Tech for Good

MAY 13, 2022

Maybe they heard about you on Facebook, or they signed a petition and you sent them an email. Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. How each traffic source is influencing sign ups for your peer-to-peer campaign. We’ll get to that next.

Donor 325

Donor Campaign Nonprofit Facebook 325

Nonprofit Tech for Good

MAY 25, 2024

Automation Tactics 1) Email and Text Campaigns Email and text message campaigns are the core of marketing automation, and nearly everything else falls under this umbrella. Whatever the situation, automated email marketing and SMS texting campaigns can be set up to deliver timely messages to donors and supporters.

Marketing 250

Marketing Fundraising Nonprofit Social Media 250

Nonprofit Tech for Good

FEBRUARY 8, 2021

A successful peer-to-peer (P2P) fundraising campaign requires thoughtful planning and a strong understanding of how to motivate your fundraisers to meet and exceed their goals. Be thoughtful about your campaign pages, goals, and timeline. Before launching a peer-to-peer campaign, make sure the campaign itself is set up and ready to go.

Goal 318

Goal Fundraising Help Nonprofit 318

Bloomerang

AUGUST 6, 2024

Nonprofits are constantly seeking innovative ways to enhance their email marketing strategies. Personalize email content to boost engagement Personalization makes your audience feel valued. Tailoring emails to include the recipient’s name, past interactions, or interests can significantly increase engagement rates.

email 111

email Content Campaign Strategy 111

Bloomerang

NOVEMBER 25, 2024

But I’m guessing your inbox was flooded with emails last year for Black Friday, Cyber Monday, and GivingTuesday (me too). Do you remember any emails that stood out? They were just within reach of their $30,000 goal and sent an update email Wednesday morning, inviting everyone to help get them there. Even better?

Tips 117

Tips Fundraising email Rate 117

TechCrunch

JANUARY 19, 2023

Booting up an email marketing campaign. A/B test growth experimentation. In this third part of my five-part series , we’ll examine how to set up email marketing to push consumers through your funnel and drive conversions. Launching a paid acquisition channel. Deciding which metrics matter most for your startup.

Teach 99

Teach email Marketing Campaign 99

Nonprofit Tech for Good

AUGUST 6, 2023

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

Fundraising 246

Fundraising Practice Guide Campaign 246

Nonprofit Tech for Good

NOVEMBER 8, 2016

Twitter has launched the ability to donate to political campaigns and is testing nonprofit donations. One Campaign: 10 things girls and women could be doing instead of collecting water ( Twitter , Facebook ). Build your email list and then use your email newsletter to grow your social media followers.

Social Media 277

Social Media Media Strategy Donor 277

Nonprofit Tech for Good

FEBRUARY 14, 2019

The Ads Manager interface is not particularly intuitive, and the advertising advice offered by Facebook and third parties is almost always focused on e-commerce rather than nonprofits and advocacy campaigns. 1) Set up a conversion event and create a campaign. 1) Set up a conversion event and create a campaign.

Facebook 263

Facebook Fundraising ROI Metrics 263

Nonprofit Tech for Good

SEPTEMBER 16, 2021

6) Don’t Forget A/B Testing. We frequently talk about A/B testing as a digital tactic—and it is! Just because a campaign is already live doesn’t mean you can’t iterate and adjust language along the way. Don’t miss the opportunity to test different iterations of copy on these channels, seeing if results differ between them.

Communication 323

Communication Fundraising Audience Donor 323

Nonprofit Tech for Good

JULY 10, 2019

Also, not everyone who signed up to your email newsletter is following you on Facebook or other social media channels. That’s why you need to confirm your ideal target audience for each online fundraising campaign. Picking the right platforms (or channels) for your fundraising campaign can greatly determine its success.

Fundraising 280

Fundraising Social Social Media Channel 280

Nimble AMS

DECEMBER 18, 2024

Reduced marketing costs Offering exclusive discounts to your existing email list or member base is often less costly than acquiring new leads through paid advertising. Here are a few scenarios where discounting makes the most sense: New member acquisition campaigns. Want to ensure your pricing discounts are profitable?

Associations 103

Associations Adopt Registration Tips 103

Bloomerang

OCTOBER 11, 2024

How can you optimize data-driven GivingTuesday campaigns to craft personalized donor journeys, make real-time decisions, and build lasting relationships long after GivingTuesday is over? Let’s talk about how you can take your campaign from good to great, with data as your guide. Who opens every email but hasn’t donated in a year?

Campaign 111

Campaign Strategy Data Donor 111

CauseVox

MAY 17, 2024

Email marketing is a powerful tool to communicate with your current supporters, cultivate new relationships, and drive donations for your nonprofit. According to HubSpot , on average people receive 121 emails per day. And this year, we expect to see an average of over 361 billion emails sent per day!

email 105

email Guide Marketing Nonprofit 105

Nonprofit Tech for Good

DECEMBER 19, 2019

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. The first step is to decide which days to build a campaign upon and then add them to your 2020 editorial calendar. 29: International Day Against Nuclear Tests — #AgainstNuclearTestsDay. September.

Awareness 363

Awareness Calendar Causes Giving 363

Nonprofit Tech for Good

JANUARY 1, 2021

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising and social media awareness campaigns. To be alerted new posts and webinars, please sign up for Nonprofit Tech for Good’s email newsletter ! 29: International Day Against Nuclear Tests — #AgainstNuclearTestsDay. September.

Awareness 364

Awareness Calendar Causes Giving 364

Nonprofit Tech for Good

JUNE 22, 2021

The first indicator of a successful nonprofit organization is the amount of time they spend on the details that bring their fundraising campaigns to life right from the start. They set aside time daily to prepare themselves with actions such as: Learning about new tools to enhance their campaigns.

Action 323

Action Fundraising Nonprofit Gift 323

Nonprofit Tech for Good

DECEMBER 3, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. That’s equivalent to sending an email to your supporters and 98% of your emails going to spam folders. You’ll have to ask them to visit your page to donate either in your Facebook posts, on your website, or in email.

Facebook 364

Facebook Practice Nonprofit Social Media 364

Nonprofit Tech for Good

JANUARY 10, 2022

In addition, to needing to get your Google Grant Application approved, you will also need to build out your Google Ad accounts with the appropriate campaigns, ad groups, ads, keywords, etc. You will also want to use multiple campaigns and in each you will want multiple ad groups each of which would have at least 3 ads.

Grant 361

Grant Google Nonprofit Guide 361

Get Fully Funded

OCTOBER 23, 2022

Look, Giving Tuesday requires planning, like any other fundraising campaign. Giving Tuesday Made Simple Over the past few years, I’ve helped dozens of small nonprofits create successful Giving Tuesday campaigns that raise money for everything from scholarships to Girl Scout camp to new stables for rescued horses.

Campaign 111

Campaign Giving Social Media Gift 111

Allegiance Group

NOVEMBER 7, 2024

Now is the perfect time to ensure your digital campaigns and websites comply with accessibility standards. Technology: Websites and emails should be mobile-responsive, but they should also automatically adjust to a device’s accessibility settings. Let’s dig in. What Do We Mean by “Accessibility”? Is your copy easy to read?

Accessibility 52

Accessibility Campaign Digital Websites 52

sgEngage

NOVEMBER 20, 2024

GivingTuesday provides an opportunity for these donors to reconnect with your organization through word of mouth, peer-to-peer, or social media campaigns. Personal stories and endorsements are incredibly compelling, so consider featuring testimonials and success stories on your social media platforms and in your email newsletters.

Donor 98

Donor Time Gift Social Media 98

Whole Whale

SEPTEMBER 3, 2021

The upcoming iOS15 update will create some changes in how email marketers use opens to track success and retarget their audiences — but as we all know, adapting to change is part of operating in the digital landscape. Here is what you can do to prepare for the impacts of iOS15 on email marketing. How will iOS 15 impact email marketing?

email 104

email Marketing Mail Test 104

Bloomerang

JULY 16, 2024

That’s why we’re excited to announce exciting updates to the Bloomerang email builder , designed to boost your impact and lighten your workload. These templates include sample content to kickstart fundraising campaigns you can easily brand with your organization’s colors and logo.

email 111

email Template Library Headline 111

Nonprofit Tech for Good

JANUARY 1, 2023

Cause awareness and giving days are powerful themes upon which to launch digital marketing and fundraising campaigns. 29: International Day Against Nuclear Tests — #AgainstNuclearTestsDay. 16: Martin Luther King, Jr. Day of Service — #MLKDay. 28: Data Privacy Day — #DataPrivacyDay. 1: Gay Pride Day — #Pride23. September.

Awareness 361

Awareness Calendar Causes Giving 361

Bloomerang

JANUARY 7, 2022

To suggest more Giving Tuesday ideas, please email steven.shattuck@bloomerang.co. Then, we’ll dive into more than 20 campaign ideas that your nonprofit can adopt. . Start a Social Media Outreach Campaign. Launch an Email Marketing Campaign. Launch an Email Marketing Campaign. Analyze Campaign Data.

Campaign 122

Campaign Ideas Giving Tips 122

Nonprofit Tech for Good

MAY 2, 2017

Provided you set aside the time to explore and experiment, your nonprofit can use the apps and tools listed below to significantly improve your web and email communications and your social media campaigns. RiteTag allows you to track in real-time the performance of your campaign hashtags. Web & Email Content.

Mobile 279

Mobile Tools Online Nonprofit 279

TechCrunch

JANUARY 26, 2023

More posts by this contributor Teach yourself growth marketing: How to boot up an email marketing campaign Teach yourself growth marketing: How to launch a paid acquisition channel Without customers, there can be no business. Booting up an email marketing campaign. A/B test growth experimentation.

Teach 90

Teach Test Marketing Metrics 90

Nonprofit Tech for Good

JANUARY 2, 2022

Cause awareness and giving days are powerful themes upon which to launch online fundraising and social media awareness campaigns. 29: International Day Against Nuclear Tests — #AgainstNuclearTestsDay. 17: Martin Luther King, Jr. Day of Service — #MLKDay. 28: Data Privacy Day — #DataPrivacyDay. 26: Gay Pride Day — #Pride21.

Awareness 360

Awareness Calendar Causes Giving 360

Allegiance Group

APRIL 14, 2025

Step 2: Examine Individual Campaign Results What Worked and What Didnt Now that you know where you want to go, Step 2 will help you determine how youre going to get there. This is the time to zoom in on campaign performance. Dig into the details: Look at each campaign in its totality. Whats changing?

Public 52

Public Media Mail Channel 52