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10 Website Marketing Best Practices for Nonprofits [Updated for 2024]

Nonprofit Tech for Good

Your website is the foundation upon which your digital marketing and fundraising campaigns are built. How well your nonprofit’s email and social media campaigns perform depends upon how well your website communicates your mission and programs and whether it is optimized to capture leads and inspire action.

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2023 Email Marketing Statistics for Nonprofits

Nonprofit Tech for Good

Email Strategy Only 68% of nonprofits utilize email marketing. Nonprofit Tech for Good Report ] Nonprofits sent an average of 60 email messages per subscriber in 2022, a 15% increase in volume from the previous year. [ Classy.org] 63% of nonprofits use personalization in their email marketing.

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10 Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

This is the second post in a year-long blog and webinar series called 101 Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Email messaging raised 28% of all online revenue in 2017.

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5 Ways to Power Up Your Nonprofit Email Deliverability

Nonprofit Tech for Good

Creating your next fundraising campaign requires a lot of work: you must identify your goals, your audience, segment your lists, create compelling content, and set up and test everything in your CRM. We are here to help you with 5 ways to supercharge your email campaigns through improved Email Deliverability.

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10 Website Design Best Practices for Nonprofits

Nonprofit Tech for Good

This is the first post in a year-long blog and webinar series called 101 Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Below are 10 website design best practices specifically for the nonprofit sector.

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5 Tips to Craft Your Nonprofit’s Year-End Fundraising Campaigns

Nonprofit Tech for Good

Your nonprofit does incredible, life-changing work. Your year-end fundraising campaigns should show your donors what you’ve accomplished together over the past year, and invite them to give toward an even brighter future. For emails, your donate button should be eye-catching with short and clear text. Use compelling design.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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