Nonprofit Tech for Good

NOVEMBER 3, 2023

This is one of the key reasons that more than 60% of nonprofits already use personalization in their email marketing. So if the question is not should you include personalized communications, it has to be how do you use personalization in your email marketing program to enhance your relationship with your supporters.

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Nonprofit Tech for Good

OCTOBER 25, 2023

Email Strategy Only 68% of nonprofits utilize email marketing. Of those, 41% send newsletters monthly, 27% quarterly, 17% twice monthly, 10% weekly, 3% twice weekly, and 2% send daily. Of those, 41% send newsletters monthly, 27% quarterly, 17% twice monthly, 10% weekly, 3% twice weekly, and 2% send daily.

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email Statistics Marketing Nonprofit 238

Nonprofit Tech for Good

FEBRUARY 25, 2023

2) Include social media icons in your email newsletter. 4% for the social media icons featured in the footer of our newsletter. Meaning, for every 1,000 “Total clicks” in our weekly newsletter, 4 are a click on a social media icon. Nonprofit Tech for Good has an average click-through rate of.4%

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Social Media Media Social Nonprofit 356

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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Campaign Giving Nonprofit Google 260

Nonprofit Tech for Good

NOVEMBER 14, 2017

The urgency of a campaign occurring on a certain day inspires individuals to donate, but only if your nonprofit prepares in advance and creates an online campaign that taps into the impulsivity of cause awareness and giving day donors. Each state organizes giving campaigns through local community foundations. $68

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Awareness Causes Campaign Giving 213

Bloomerang

OCTOBER 25, 2021

Below, we cover three keys to any successful GivingTuesday email campaign. Start sending emails early on leading up to GivingTuesday to get your supporters excited about the opportunities it brings. Send a personalized “ Save the Date ” email to generate momentum and inform recipients of your campaign goals. .

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email Campaign Template Donor 137

Bloomerang

OCTOBER 25, 2021

Below, we cover three keys to any successful GivingTuesday email campaign. Start sending emails early on leading up to GivingTuesday to get your supporters excited about the opportunities it brings. Send a personalized “ Save the Date ” email to generate momentum and inform recipients of your campaign goals. .

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email Campaign Template Donor 137

Nonprofit Tech for Good

DECEMBER 8, 2021

To purchase the recording, please email your request to Heather Mansfield. Quarterly Impact Reports enhance your website, email, and social media content strategy. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page. Grow Your Email List.

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Nonprofit Tech for Good

JULY 18, 2024

2) Include social media icons in your email newsletter. Again, where to feature your social media icons in your newsletter depends upon your digital marketing priorities. 4) Add social media icons to your “Thank you” emails. 5) Add a call-to-follow to your print campaigns.

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Social Media Media Social Newsletter 317

Nonprofit Tech for Good

JUNE 6, 2020

have donated to a crowdfunding campaign benefiting a nonprofit within the last 12 months. have created a peer-to-peer fundraising campaign benefiting a nonprofit within the last 12 months. Sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts.

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Stats Donor Survey Donation 355

Nonprofit Tech for Good

OCTOBER 22, 2021

To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter. Email Newsletters — 64%. Email fundraising appeals 43%. The 10 Most Effective Digital Marketing & Fundraising Tools. Website — 84%. Social Media — 65%.

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Effective Digital Fundraising Tools 324

Nonprofit Tech for Good

MARCH 12, 2017

If you can not attend the final webinars due to scheduling conflicts, you can still register to receive a comprehensive set of notes that are emailed to registrants after the webinar is over. 1) Coordinate Tweets and Facebook Posts with e-newsletters and fundraising appeals. 3) Never release an infographic as a PDF. 1200 x 1200.

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Communication Online Tips Nonprofit 273

Nonprofit Tech for Good

SEPTEMBER 27, 2021

Inform and update those providing the donation with the programs and efforts that are supported because of their donation, and don’t forget to send them a follow-up email or phone call to thank them for providing a tribute gift. Additionally, create a space on the website to acknowledge tribute gifts.

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Nonprofit Tech for Good

SEPTEMBER 28, 2017

Prominently feature the date (November 28), the #GivingTuesday hashtag, a “Donate” button, links to your social networks, social sharing, and an e-newsletter opt-in. Email: Integrate #GivingTuesday into your email campaigns. Email: Integrate #GivingTuesday into your email campaigns.

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Social Media Practice Media Social 272

Nonprofit Tech for Good

JANUARY 5, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Your website is the foundation upon which your digital communications and fundraising campaigns are built. How well your nonprofit’s email and social media campaigns perform depend upon how well your website is designed.

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sgEngage

NOVEMBER 13, 2024

Social media campaigns Social media platforms provide an ideal space to post highlights from your digital impact report. Digital communication pieces Insights from your digital impact report can easily transfer over to other types of digital communication pieces , like online newsletters, email fundraising campaigns, and blog posts.

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Digital Impact Report Marketing 111

Nonprofit Tech for Good

SEPTEMBER 6, 2022

Provided you set aside the time to explore and experiment, your nonprofit can use the free or low-cost tools and resources listed below to significantly improve your digital marketing and fundraising campaigns. Websites & Email. Campaign URL Builder :: ga-dev-tools.web.app/ga4/campaign-url-builder. Social Media.

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Tools Resource Free Nonprofit 351

Candid

SEPTEMBER 28, 2022

Email is often the backbone of nonprofit marketing strategy. Around 99% of email users check their inboxes on a daily basis, making this one of the most likely messages your supporters see. Let’s walk through four email engagement tips to help you make the most of your campaigns: Personalize and segment email messages.

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email Campaign Tips Test 119

Nonprofit Tech for Good

AUGUST 24, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Website & Email Marketing Best Practices for Nonprofits. Fresh, timely content is more vital to the success of your nonprofit’s digital campaigns than it has ever been. 3) Maximize your blog’s sidebar.

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Practice Nonprofit Social Media Newsletter 353

Bloomerang

FEBRUARY 26, 2024

In this blog, we’ll cover donor segmentation basics and why it’s an essential strategy to help deepen donor relationships, boost engagement, and execute successful nonprofit email campaigns. Implementing email segmentation for success 1. Segment wisely, communicate effectively, and watch your donor engagement retention soar!

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Campaign email Retention Donor 111

The Modern Nonprofit

FEBRUARY 22, 2022

Estimated Reading Time: 2 minutes Your e-newsletter matters more to the success of your campaign than you might think! According to many reports , email marketing is the best channel for return on investment. Despite the rise of social media , it has not been replacing email. Make your emails mobile-friendly.

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Newsletter Social Media email Mail 105

Nonprofit Tech for Good

DECEMBER 28, 2021

By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors. You’ll also make it easier for you to track and monitor the success of your campaigns. Send a personalized thank you or welcome email. Start a matching campaign.

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Donor Donation Campaign Stats 319

Nonprofit Tech for Good

JANUARY 13, 2020

You are likely already asking for and collecting email addresses and mobile numbers on your donation form to ensure donors get your automated email receipts and text confirmations. You can also use your ‘Confirmation Page’ to specifically ask donors to opt-in and receive your email newsletters and text message updates.

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Action Donation Social Media Donor 344

Achieve

MARCH 3, 2025

When launching a capital campaign , success often depends on how well you engage gatekeepers: board members, respected community leaders , and professional advisors with high-net-worth networks who have influence over prospective major donors. Just like other key campaign audiences , they need to be nurtured and engaged.

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Campaign Tips Social Media Roles 52

Bloomerang

JANUARY 14, 2025

Mobile giving is raising funds through a mobile device, whether via text, the Internet, an app, or email. Similarly, all text-to-give campaigns are a form of mobile giving, but not all mobile giving involves texts. Track data points and metrics to evaluate your campaigns progress. How does mobile giving work?

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Mobile Giving Guide Nonprofit 105

Nonprofit Tech for Good

MAY 13, 2022

Maybe they heard about you on Facebook, or they signed a petition and you sent them an email. Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. How each traffic source is influencing sign ups for your peer-to-peer campaign. We’ll get to that next.

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Donor Campaign Nonprofit Facebook 317

Nonprofit Tech for Good

MAY 25, 2024

Marketing automation can help you with: Broad, audience-building efforts (think: scheduling social media posts) Steady engagement tactics (think: sending out your weekly newsletter) Workflows that target visitors who complete certain actions (think: sharing a viewbook when someone fills out a form) And a whole lot more.

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Marketing Fundraising Nonprofit Social Media 239

Charity Village

MARCH 2, 2022

Email is one of the most powerful marketing tools, but it’s often under-utilized by non-profits. Your email subscribers are a highly-engaged audience who want to hear from you – but are you communicating with them regularly? The post How to craft effective email campaigns? The post How to craft effective email campaigns?

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Campaign email Effective Profit 98

Nonprofit Tech for Good

DECEMBER 16, 2014

Your nonprofit can create your own cause awareness day campaign or build one around those cause awareness days that already exist, such as Earth Day on April 22 ( #EarthDay) , International Youth Day ( #YouthDay ) on August 12, and World AIDS Day on December 1 ( #WorldAIDSDay ).

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Nonprofit Tech for Good

NOVEMBER 8, 2016

Twitter has launched the ability to donate to political campaigns and is testing nonprofit donations. One Campaign: 10 things girls and women could be doing instead of collecting water ( Twitter , Facebook ). Build your email list and then use your email newsletter to grow your social media followers.

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Social Media Media Strategy Donor 273

Nonprofit Tech for Good

OCTOBER 24, 2013

The Mobile Web is often discussed as a future trend that nonprofits have time to prepare for, but the reality is that by the end of 2014, the majority of your supporters and donors will be viewing your website, email communications, blogs, and social media content on smartphones and tablets. Mobile email is on the rise.

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Mobile Web Nonprofit Social Network 279

Nonprofit Tech for Good

MAY 18, 2014

Small nonprofits that are not in a position to hire a part- or full-time social media manager should limit themselves to one or two social networks and place the highest priority on their website, email communications, and online fundraising campaigns. The argument against doing this is that budgets are too tight and inflexible.

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Social Media Mobile Media Social 276

Nonprofit Tech for Good

AUGUST 24, 2014

Online fundraising campaigns should be focused on the online giving habits of their donors. Advertise your fundraising campaigns on your blog. Publish an e-newsletter. Thirty percent of all online donations are made in December and 10% of all annual giving happens in the last three days of the year. aspca.org/blog.

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Fundraising Online Practice Nonprofit 279

Nonprofit Tech for Good

APRIL 10, 2022

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Use hashtags strategically to mention important causes, campaigns, and events, but hashtag spamming to try to increase your reach doesn’t work and has a negative effect on engagement. Twitter Newsletters. Twitter Spaces.

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Twitter Practice Nonprofit Social Media 361

Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to MobileCause , 90% of text messages are read within three minutes of being sent while only 24% of emails are being read at all. Sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts.

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Donation Practice Nonprofit Paypal 363

CauseVox

JANUARY 20, 2025

But heres the good news: 2025 can be the perfect year to strengthen your donor retention with clear goals , a well-thought-out fundraising calendar , a killer fundraising campaign and a refined donor retention strategy to help you keep your supporters year-round. Were they forwarded a link through email from one of your clients?

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Retention Donor Strategy Social Media 113

Nonprofit Tech for Good

JUNE 29, 2021

Provided you set aside the time to explore and experiment, your nonprofit can use the tools and resources listed below to significantly improve your digital marketing and fundraising campaigns. Websites & Email. Mailmunch enables users to create a variety of pop-up email forms for their website. accessiBe :: accessibe.com.

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