Nonprofit Tech for Good

SEPTEMBER 27, 2020

With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday. What does #morethan4 mean?

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Nonprofit Tech for Good

JULY 7, 2022

Creating your next fundraising campaign requires a lot of work: you must identify your goals, your audience, segment your lists, create compelling content, and set up and test everything in your CRM. We are here to help you with 5 ways to supercharge your email campaigns through improved Email Deliverability.

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Nonprofit Tech for Good

AUGUST 2, 2020

Last year, 27 million adults participated in Giving Tuesday, and this year, so many more will be seeking ways to contribute to the good that has been getting us through this challenging year. We know that Giving Tuesday will shine a spotlight on millions of missions around the world, of organizations both big and small.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

By Denise Dunbar , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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Nonprofit Tech for Good

AUGUST 1, 2021

By Corey Blake , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. Let’s take a look at some examples we’ve seen that really make the most of eye-catching and engaging content to promote giving by text-to-donate.

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Nonprofit Tech for Good

JANUARY 1, 2021

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising and social media awareness campaigns. To be alerted new posts and webinars, please sign up for Nonprofit Tech for Good’s email newsletter ! 30: Giving Tuesday — #GivingTuesday. 18: Martin Luther King, Jr.

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Nonprofit Tech for Good

OCTOBER 12, 2023

Social media is one of the greatest tools your nonprofit has, especially with Giving Tuesday right around the corner. It can help you quickly reach millions of people directly on their phones and motivate them to give to your organization! Giving Tuesday campaigns require planning, effort, and lots of attention!

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Nonprofit Tech for Good

JANUARY 1, 2023

Cause awareness and giving days are powerful themes upon which to launch digital marketing and fundraising campaigns. 28: Giving Tuesday — #GivingTuesday. In addition to the international days listed below, see also public holidays by country , Days of the Year , and Wikipedia’s List of Commemorative Months.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Giving Tuesday 2021 is right around the corner. billion on Giving Tuesday 2020 in the U.S

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Nonprofit Tech for Good

JANUARY 2, 2022

Cause awareness and giving days are powerful themes upon which to launch online fundraising and social media awareness campaigns. 30: Giving Tuesday — #GivingTuesday. In addition to the days listed below, see also public holidays by country , Days of the Year , and Wikipedia’s List of Commemorative Months.

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The MatrixFiles

JANUARY 18, 2024

2024 is shaping up to be THE year of safer email, starting with big email authentication policy updates from Google and Yahoo, which will take effect on February 1st, 2024. These policy changes will impact what email Google and Yahoo will accept and deliver to their users’ inboxes, in an effort to decrease spam and spoofing.

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Nonprofit Tech for Good

AUGUST 4, 2023

When we look at the giving landscape in North America, the preferences and motivations for giving vary across different generations. Below is a breakdown of overall giving behaviors, some statistics about each generation’s giving, how they like to be contacted, and their preferred giving method.

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Nonprofit Tech for Good

NOVEMBER 8, 2018

6,057 donors completed the 2018 Global Trends in Giving Survey and based on their responses, the donor community worldwide is made up of primarily women (65%) who have a liberal ideology (53%) , characterize themselves as religious (72%), and give between ($101-$1,000 USD) annually (43%). 20% say Instagram, and 13% say Twitter.

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Nonprofit Tech for Good

DECEMBER 5, 2020

A list curated and sponsored by: Classy ––a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Picture this: it’s the day after Giving Tuesday and your nonprofit has met or even exceeded your campaign goals.

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Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information.

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Nonprofit Tech for Good

JANUARY 12, 2023

It’s not that Millennials want to give less, but they are constrained in ways that previous generations have not been. For this younger generation (sub-45 years old), what is the solution that helps ease the financial challenges of giving what you desire for both donors and nonprofits? Why Do Younger Donors Donate Less?

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NonProfit PRO

NOVEMBER 15, 2023

People often set aside a certain amount of money to give to friends, coworkers and nonprofits. If you want them to give to your nonprofit as well, it’s wise to be proactive. You’ll raise more money this time of year than any other time.

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Nonprofit Tech for Good

SEPTEMBER 29, 2019

She advises nonprofits to accelerate their fundraising and engagement efforts through giving and marketing strategies via digital technologies. Here are our 4 proven ways to improve your online giving page so you can bring in more donations. 1) Make Giving Simple. Online and Mobile-Friendly is Giving-Friendly.

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Nonprofit Tech for Good

NOVEMBER 8, 2019

This post is part of Your #GivingTuesday Game Plan , a new nonprofit resource hub by DonorPerfect that offers interactive Giving Tuesday communication templates that you can fill in and integrate into your campaign. 3 Ways To Promote Monthly Giving On Giving Tuesday . Give here: yournonprofit.org/givemonthly.

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CauseVox

DECEMBER 5, 2024

As fundraisers, you’re also in charge of putting together end-of-year giving campaigns for your nonprofit. Knowing how much time and effort you spend planning events and campaigns inspired us to create this resource to inspire you with these successful ideas for end-of-year giving campaigns.

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Nonprofit Tech for Good

DECEMBER 8, 2021

To purchase the recording, please email your request to Heather Mansfield. According to the Fidelity Charitable Overcoming Barriers to Giving Report , 65% of donors would give more if they knew the impact of their donations. Quarterly Impact Reports enhance your website, email, and social media content strategy.

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Association Analytics

JUNE 25, 2024

This can be due to incorrect contact information or a history of irrelevant communications leading them to ignore emails. In the same way, you shouldn’t expect a member renewal to be a one email and done transaction. Segmentation Proper segmentation can significantly enhance the effectiveness of renewal campaigns.

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Nonprofit Tech for Good

OCTOBER 2, 2021

How to grow, manage, and segment your email list to maximize click-through rates and avoid spam folders. Which types of fundraising campaigns nonprofits should prioritize in 2022, such as tribute giving and crowdfunding. A practical analysis of which social media trends are worth the time and financial investment.

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Nonprofit Tech for Good

OCTOBER 1, 2020

Set up a drip email to do the work for you. To use a drip-email campaign, determine what your end goal is, or your call to action. Whatever you want your donors to do, make sure you have this goal in mind when crafting your email series. This will keep your emails concise and focused. Examples: Make a second gift.

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Nonprofit Tech for Good

JULY 17, 2022

In light of these advances, it’s time for your nonprofit to consider developing its own online recurring giving program. Even though monthly donors generally give smaller amounts on a per gift basis, the aggregate amount that they give over the course of a year almost always adds up to more. 1) Increased Revenue.

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Nonprofit Tech for Good

APRIL 13, 2020

Linking your campaign pages to this payment method opens your nonprofit to a new world of supporters and currencies, exponentially increasing the importance of all that new donor data as it’s dropped in your donor CRM. If you’re sending individual emails to your donors, don’t stop. 2)Apple Pay. 5) Double the Donation.

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Nonprofit Tech for Good

DECEMBER 28, 2021

In fact, GivingTuesday is one of the biggest days of giving annually. You’ll also want to make sure you know which of those donors are contributing monthly versus giving one-time gifts. You’ll also make it easier for you to track and monitor the success of your campaigns. Send a personalized thank you or welcome email.

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Nonprofit Tech for Good

AUGUST 19, 2023

As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

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Nonprofit Tech for Good

JANUARY 24, 2021

Many nonprofits passively ask their supporters to follow them by adding social media buttons to their emails, but you’ll gain more followers if you do more of the legwork yourself. You can use video to tell a story about what donors made possible, take them on a virtual tour of your facility, or spotlight major contributors of your campaign.

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M+R

FEBRUARY 11, 2024

We reviewed some early 2023 returns a few of weeks back , and now we’re taking a closer look at email tactics. Email fundraising has become increasingly difficult, but many of the organizations in our sample of 24 nonprofits saw strong results this December. It may seem dispiriting when you craft the perfect email and only.05%

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Nonprofit Tech for Good

APRIL 15, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to the 2019 Blackbaud Charitable Giving Report , online giving grew 6.8% Sending donors a third-party payment site, such as PayPal, is problematic if that is the only way that donors can give. Monthly donors give $35.46

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Nonprofit Tech for Good

OCTOBER 10, 2019

For more ideas about how to use social media to inspire more people to give, read our blog post on fundraising ideas for social media. Emails: This is a great option if you have a solid database of supporters who already receive emails from your organization. 8) Promote your fundraiser offline. How to Keep Up the Momentum.

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EveryAction

OCTOBER 26, 2022

You are 8 times more likely to get a response from a text message than a voicemail or email. Yes, it is possible to do text-to-give campaigns, but I’m not talking about that: I’m talking about donor stewardship. This represented a 67% increase in giving! TechJury has reported that SMS open rates average 98%.

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Nonprofit Tech for Good

DECEMBER 3, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. That’s equivalent to sending an email to your supporters and 98% of your emails going to spam folders. According to the Global Trends in Giving Report , 32% of online donors gave through Facebook Charitable Giving Tools in 2020.

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Nonprofit Tech for Good

APRIL 3, 2022

It is tempting to allow board members to skip fundraising, but this useful list is designed to give board members a wide range of tasks they can choose from to support the financial growth of your organization, and only a few involve directly asking for money. Give in-kind support to the organization in a way that actually helps.

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Nonprofit Tech for Good

OCTOBER 22, 2021

To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter. Email Newsletters — 64%. Email fundraising appeals 43%. Recurring/monthly giving 37%. Giving Tuesday 22%. Smart speaker giving, such as Alexa Donations — 1%.

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