Nonprofit Tech for Good

FEBRUARY 13, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. But there are some very simple tactics, often overlooked, that pretty much guarantee massive growth to both your email lists and to your donor database. Tactic 1: Make it Visible.

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Nonprofit Tech for Good

JUNE 1, 2021

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

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Nonprofit Tech for Good

SEPTEMBER 27, 2020

Below are simple, yet often overlooked, social media tips to help your nonprofit’s campaign get noticed this #GivingTuesday. This helps spread awareness of your #GivingTuesday campaign to all visitors. Regularly updating your cover photos can help alert followers for specific campaigns like #GivingTuesday. and ask them to give.

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NonProfit PRO

JUNE 10, 2022

This free guide lays out the four types of emails you need to send your fundraisers to ensure your next peer-to-peer campaign is a success. Use these frameworks to create compelling emails that will recruit, activate, engage and retain supporters. Download Now

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email Fundraising Guide Activities 243

The MatrixFiles

JANUARY 18, 2024

2024 is shaping up to be THE year of safer email, starting with big email authentication policy updates from Google and Yahoo, which will take effect on February 1st, 2024. These policy changes will impact what email Google and Yahoo will accept and deliver to their users’ inboxes, in an effort to decrease spam and spoofing.

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Nonprofit Tech for Good

AUGUST 1, 2021

Sharing your text-to-donate keyword and shortcode on social media helps brand your campaign and allows donors to easily give from their mobile devices, which is where most people view social media. Camden Catholic High School held a peer to peer fundraising campaign for their school giving day to support their athletics programs.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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Association Analytics

JUNE 25, 2024

This can be due to incorrect contact information or a history of irrelevant communications leading them to ignore emails. In the same way, you shouldn’t expect a member renewal to be a one email and done transaction. Segmentation Proper segmentation can significantly enhance the effectiveness of renewal campaigns.

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Campaign Associations Channel Retention 169

EveryAction

JULY 12, 2023

It’s the middle of the year, and although many of you still haven’t even taken summer vacation, the time has arrived to begin planning for your 2024 state legislative campaigns. He’s right: Effective grassroots is a yearlong commitment to engaging volunteers so they are primed for action at just the right moments in your campaign.

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NonProfit PRO

NOVEMBER 15, 2023

You’ll raise more money this time of year than any other time. People often set aside a certain amount of money to give to friends, coworkers and nonprofits. If you want them to give to your nonprofit as well, it’s wise to be proactive.

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Nonprofit Tech for Good

NOVEMBER 21, 2020

In the timeline below, we tell you exactly when to send emails designed to cultivate a relationship with your new Giving Tuesday supporters. Why send this email? Share the good news of any preliminary results you have from your Giving Tuesday campaign, such as how much you raised or any challenge matches you’ve met.

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Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate.

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Nonprofit Tech for Good

DECEMBER 5, 2020

Picture this: it’s the day after Giving Tuesday and your nonprofit has met or even exceeded your campaign goals. On top of the influx of donations that come in on Giving Tuesday, there are still many donors looking to donate to year-end fundraising campaigns. 2) Email Templates for Giving Tuesday Through Year-End.

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M+R

FEBRUARY 11, 2024

We reviewed some early 2023 returns a few of weeks back , and now we’re taking a closer look at email tactics. Email fundraising has become increasingly difficult, but many of the organizations in our sample of 24 nonprofits saw strong results this December. It may seem dispiriting when you craft the perfect email and only.05%

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Nonprofit Tech for Good

AUGUST 2, 2020

Craft a campaign that rallies your community and reaches new donors. Adopt strategies to expand the reach of your Giving Tuesday campaign. All webinar registrants will also receive an email containing The #GivingTuesday Fundraising Template Kit and The New Donor Welcome Series Email Template Kit.

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Nonprofit Tech for Good

APRIL 27, 2023

Provided you set aside the time to explore and experiment, your nonprofit can use these free or low-cost tools and resources to significantly improve your digital marketing and fundraising campaigns. Websites & Email 1. Mailmunch :: mailmunch.com Mailmunch enables users to create a variety of pop-up email forms for their website.

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Nonprofit Tech for Good

OCTOBER 2, 2021

How to grow, manage, and segment your email list to maximize click-through rates and avoid spam folders. Which types of fundraising campaigns nonprofits should prioritize in 2022, such as tribute giving and crowdfunding. A discussion on why nonprofits must prioritize website, email, and social media security – and how to do so. <<

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Nonprofit Tech for Good

DECEMBER 8, 2021

To purchase the recording, please email your request to Heather Mansfield. Quarterly Impact Reports enhance your website, email, and social media content strategy. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page. 3) Prioritize your email campaigns. .

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Trend Digital Marketing Fundraising 311

Nonprofit Tech for Good

OCTOBER 10, 2019

Emails: This is a great option if you have a solid database of supporters who already receive emails from your organization. Our guide to different fundraising email templates can help out if you’re looking for new or different ways to ask for support.

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Bloomerang

AUGUST 6, 2024

Nonprofits are constantly seeking innovative ways to enhance their email marketing strategies. Personalize email content to boost engagement Personalization makes your audience feel valued. Tailoring emails to include the recipient’s name, past interactions, or interests can significantly increase engagement rates.

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Nonprofit Tech for Good

OCTOBER 1, 2020

Set up a drip email to do the work for you. To use a drip-email campaign, determine what your end goal is, or your call to action. Whatever you want your donors to do, make sure you have this goal in mind when crafting your email series. This will keep your emails concise and focused. Examples: Make a second gift.

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Nonprofit Tech for Good

APRIL 13, 2020

Linking your campaign pages to this payment method opens your nonprofit to a new world of supporters and currencies, exponentially increasing the importance of all that new donor data as it’s dropped in your donor CRM. If you’re sending individual emails to your donors, don’t stop. 2)Apple Pay. 5) Double the Donation.

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Nonprofit Tech for Good

NOVEMBER 16, 2020

To address this, our team studied the campaigns of our top recurring giving customers within the MobileCause platform to identify some best practices and strategies. Take a look at some of the examples and strategies below for ideas for your own recurring giving campaigns. 5) Automate Credit Card Expiration Reminders.

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Nonprofit Tech for Good

APRIL 26, 2021

Since we all spend a lot of effort creating emails, posting on social media, blogging, and producing printed content, don’t we want to make sure our communications are highly functioning and credible? Make a Blessing/Be a Blessing Campaign. Shown here are branded recruitment social media posts and email for this inaugural U.S.-based

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Nonprofit Tech for Good

DECEMBER 28, 2021

By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors. You’ll also make it easier for you to track and monitor the success of your campaigns. Send a personalized thank you or welcome email. Start a matching campaign.

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Nonprofit Tech for Good

JANUARY 24, 2021

Many nonprofits passively ask their supporters to follow them by adding social media buttons to their emails, but you’ll gain more followers if you do more of the legwork yourself. You can use video to tell a story about what donors made possible, take them on a virtual tour of your facility, or spotlight major contributors of your campaign.

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Nonprofit Tech for Good

FEBRUARY 25, 2023

2) Include social media icons in your email newsletter. If we moved the icons higher in our newsletter, the click-through rate would increase, but the featured content in our newsletter takes precedence over the desire to convert email subscribers into social media followers. Another idea is to use QR codes in print campaigns.

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Nonprofit Tech for Good

JULY 17, 2022

Simple ways to improve your donor retention without spending more include personalizing your outreach messaging, experimenting with custom questions in your donation form to better understand your donor base, and sending customized follow-up emails in response to each donation. 6) Strengthened Donor Loyalty and Engagement. About the Sponsor.

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CauseVox

DECEMBER 5, 2024

As fundraisers, you’re also in charge of putting together end-of-year giving campaigns for your nonprofit. Knowing how much time and effort you spend planning events and campaigns inspired us to create this resource to inspire you with these successful ideas for end-of-year giving campaigns.

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Nonprofit Tech for Good

JANUARY 13, 2020

You are likely already asking for and collecting email addresses and mobile numbers on your donation form to ensure donors get your automated email receipts and text confirmations. You can also use your ‘Confirmation Page’ to specifically ask donors to opt-in and receive your email newsletters and text message updates.

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Nonprofit Tech for Good

MAY 13, 2022

Maybe they heard about you on Facebook, or they signed a petition and you sent them an email. Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. How each traffic source is influencing sign ups for your peer-to-peer campaign. We’ll get to that next.

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

Inform and update those providing the donation with the programs and efforts that are supported because of their donation, and don’t forget to send them a follow-up email or phone call to thank them for providing a tribute gift. Additionally, create a space on the website to acknowledge tribute gifts.

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NonProfit PRO

OCTOBER 5, 2021

20, just as nonprofits were launching or preparing to launch their year-end fundraising email campaigns, Apple implemented its Mail Privacy Protection along with new features that fundamentally alter how organizations conduct their email outreach.

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Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Help maintain membership hygiene by ensuring donor records are accurate, spelled correctly, and that bouncing emails are cleaned, etc. your neighbors. Thank Supporters.

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Bloomerang

DECEMBER 2, 2024

You’ve sent a fundraising email to your nonprofit’s email list. What happened , you think, where did we go wrong with this email? And that’s when you know it’s time to troubleshoot your fundraising email. And that’s when you know it’s time to troubleshoot your fundraising email.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience.

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Nonprofit Tech for Good

NOVEMBER 7, 2024

The 2024 Certificate in Digital Marketing & Fundraising program covers the fundamentals of website and email marketing, online fundraising, and social media for nonprofits. Request your certificate via email from Heather Mansfield. There are no refunds.

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