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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

Successful nonprofit fundraisers have always understood the power of personalization in effective communications. Tailoring messages to resonate with individual donor interests and giving levels fosters stronger connections and inspires greater generosity. Salesforce is the great equalizer.

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8 Steps to Launch a Peer-to-Peer Campaign for Your Nonprofit

Nonprofit Tech for Good

A peer-to-peer campaign (or P2P) is a type of fundraising where individuals organize and host a campaign on behalf of a nonprofit organization and collect donations from their friends. P2P campaigns arent complicated, but they do require a bit of planning to get off the ground. What are you asking supporters to do?

Campaign 274
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The Communication & Giving Preferences of 641 Online Donors

Nonprofit Tech for Good

In the summer and fall of 2024, Nonprofit Tech for Good used social media and email to promote the 15-question Online Donor Feedback Survey. The results provide a glimpse into the communication and giving preferences of online donors. Twitch, Pinterest, and Snapchat appear to be ineffective at reaching online donors.

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How to Improve Donor Retention: 3 Surprising Strategies from Top-performing Nonprofits

Nonprofit Tech for Good

Donor retention can feel like a never-ending cycle. But some nonprofits have cracked the codenot by chasing endless new donors, but by inspiring loyalty in those they’ve already reached. 1) Prioritize effortless givingyour donors already do (Surprising because nonprofits underestimate the role of convenience in donor retention.)

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Boost Your GivingTuesday Campaign With Personalized Communication

Bloomerang

When candidates are actively raising money, it’s easy to question whether that pulls money away from other causes that donors typically support. You don’t have to compete with political campaigns for donors’ attention because GivingTuesday offers a major opportunity for nonprofits to capture their support.

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AI Fundraising vs. Wealth Screening: Which Strategy Wins for Your Organization?

Nonprofit Tech for Good

By Simon Yost , Founder of Glued Network — an AI fundraising leader who uses software to automatically identify your top donors and AI to find similar new ones. In the evolving fundraising landscape, nonprofits have more tools than ever to engage donors, grow their base, and achieve their missions.

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5 Ways to Build a Digital Community that will Transform Your Nonprofit

Nonprofit Tech for Good

A digital community consists of active supporters such as staff, volunteers, partners, donors, and advocates connected through various social media platforms. Advocates may not always be able to give in-person time or money, but they help spread awareness and strengthen the cause through their online engagements. Welcome new followers.

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