NonProfit PRO

OCTOBER 17, 2023

The holiday season is a traditional time for nonprofits to seek additional donations. Regardless, before you make that move, it is crucial to have a clear plan for nurturing these relationships for retention. Perhaps you're considering reaching out to new leads or revisiting past donors.

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Nonprofit Tech for Good

MAY 27, 2023

Recurring giving is when a donor makes regular, ongoing donations to your nonprofit. These consistent gifts, known as recurring donations, help your organization’s long-term fundraising success and retention goals. The Right Tools to Accept Recurring Donations Online Ready to start accepting recurring donations?

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Nonprofit Tech for Good

MARCH 8, 2024

Donor retention is important. All that is true, but the fact remains that donor retention is a struggle. Can Tech Tools Solve Donor Retention? Donor retention is, at its heart, about building relationships. Update your donation form and include the opportunity for a donor to leave a note about their gift.

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Nonprofit Tech for Good

JUNE 12, 2020

To nail your welcome campaign, you should create different emails based on how the relationship with new supporters was established. This email is a key piece in your donor retention strategy. . You should always show gratitude to your supporters, that’s the heart of donor retention. Why it matters: . Why it matters: .

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Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Whether with an email or a text message (or even a phone call!),

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Nonprofit Tech for Good

JUNE 18, 2020

As large donors tighten their spending, you may be wondering how to get charity donations during a global pandemic. It may be time for your nonprofit to reevaluate your fundraising strategy and learn how micro-donations for nonprofits can make a significant difference. Why are small donations important?

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Nonprofit Tech for Good

MAY 16, 2024

Artificial intelligence is also changing how we personalize donor experiences and maximize donations. They can also benefit from smart donation asks. And it leads to more donations and a greater impact. They can target campaigns and improve donation requests. Nonprofits now can and should use AI fundraising tools.

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Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. However, its not enough to simply send the same appeal to your entire supporter base and ask them to donate. Well cover: What is a donation request letter?

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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NonProfit Hub

FEBRUARY 27, 2025

5 Effective Donor Retention Strategies for Small Nonprofits Its tempting for small nonprofits to focus heavily on donor acquisition. Therefore, your nonprofit must first master the art of effective donor retention. With these benefits in mind, weve compiled a list of strategies to help your nonprofit increase donor retention.

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Bloomerang

APRIL 14, 2025

The Daxko Operations + Bloomerang integration eliminates this challenge by automating donor insights, strengthening retention, and enhancing engagement. Without real-time insights, nonprofits may engage donors too late or overlook key giving opportunities, resulting in lower donor retention.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. How Do Organizations Collect Donations Online? And a well-designed donation page is key. It’s also how donors prefer to support.

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Nonprofit Tech for Good

APRIL 2, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. In times like this when we’re in a strong economic downturn – and there’s a lot of uncertainty – your major donors may be pausing their donations or limiting them. 5) Retention.

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Nonprofit Tech for Good

OCTOBER 10, 2019

This guide offers a comprehensive look at fundraising for nonprofit organizations and covers everything from choosing the best title for your fundraiser to increasing donor retention to other fundraising ideas for nonprofit organizations. Donors may have a different outlook on donating to your fundraiser depending on the goal you choose.

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Bloomerang

DECEMBER 12, 2024

In this article, we explain why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to its advantage starting today. Fundraising emails When your nonprofit launches a fundraising campaign, its all hands on deck to grow awareness of your initiative and generate a steady flow of donations.

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Fast Company Tech

FEBRUARY 24, 2025

As a result, many companies, including startups, are finding flexible ways to match funds, allowing people to donate in flexible ways that ignite them and their passion. Where to donate? When the need is vast, the priorities unclear, how do people, communities, and organizations decide where to donate?

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Nonprofit Tech for Good

DECEMBER 19, 2022

Thus, have an honest look at your social media campaigns: How is your referral traffic from social media? 68% of nonprofits send email campaigns once per month or less, thus send email campaigns more often! Email is a top driver of online donations, RSVPs events, and traffic to your website. Donation Pages.

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Nonprofit Tech for Good

DECEMBER 8, 2021

According to the Fidelity Charitable Overcoming Barriers to Giving Report , 65% of donors would give more if they knew the impact of their donations. Promote your quarterly Impact Reports in your print campaigns. 3) Prioritize your email campaigns. . The Plain Language Action and Information Network. M+R Benchmarks Report.

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Nonprofit Tech for Good

JANUARY 16, 2022

Imagine what your organization could accomplish in 2022 if you began each initiative with clean, streamlined donor records that record donations from your online forms and update automatically , an arsenal of canned reports to track key metrics, and a solid plan to prioritize each donor segment individually. Autumn 2022. Crowdfunding.

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Nonprofit Tech for Good

FEBRUARY 12, 2021

By Kelly Pullin , Marketing Manager at RoundUp App – the nation’s largest tool for rounded up donations, giving nonprofits across the country a new stream of recurring giving. RoundUp App is the nation’s largest tool for rounded up donations. The appeal of rounded up donations. That’s where RoundUp App comes in.

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Bloomerang

NOVEMBER 19, 2021

What if I told you that how you recruit peer-to-peer fundraisers and donors could be more efficient and result in more donations over time? . By creating donor retention strategies for retaining your past fundraisers and donors. They’re willing to fundraise on your behalf, which means they may be willing to donate during the year too.

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Nonprofit Tech for Good

DECEMBER 9, 2022

One-time and unexpected donations are great, but recurring donations allow a nonprofit to rely on consistency when it comes to individual contributions. There are two types of recurring giving: Monthly Giving Programs and Donation Pledges. This type of donation is similar to streaming services like Netflix.

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Bloomerang

NOVEMBER 21, 2024

September Create a campaign theme and offer, logo, and tagline. What was our retention rate year over year? What was our retention rate year over year? Set campaign goals. Line up any volunteers or campaign leaders. Start your social media campaign with weekly 2-5 year-end posts or ads after the direct mail drop.

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Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. According to Big Fundraising Ideas, one way school groups can take advantage of this method of communication is by sending fundraising letters that invite supporters to make a donation. Combine your direct mail campaign with a product fundraiser.

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Bloomerang

DECEMBER 13, 2022

I would definitely make larger gifts if there were 1) fewer campaigns; 2) those campaigns championed more targeted solutions; 3) those solutions were backed up by better impact information. For as long as the Fundraising Effectiveness Project has measured nonprofit donor retention it has been abysmal. People give.

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Get Fully Funded

DECEMBER 17, 2024

The data speaks for itselfaccording to the M+R Benchmarks 2024 report : Of desktop users who made their way to a nonprofits main donation page, only 16% completed a gift. For mobile users, the primary donation page conversion rate was just 10%. Make it easy for supporters to complete their donations. Optimize the submit button.

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Nonprofit Tech for Good

NOVEMBER 8, 2019

This post is part of Your #GivingTuesday Game Plan , a new nonprofit resource hub by DonorPerfect that offers interactive Giving Tuesday communication templates that you can fill in and integrate into your campaign. Remember: the smallest pledges add up to a sizeable yearly donation!). A $10 donation provides lunch for a week.

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sgEngage

NOVEMBER 20, 2024

Or an airline could donate frequent flier miles to cover an organization’s travel expenses. This could include event sponsorship, volunteer opportunities for employees, or matching gift campaigns. Host a “24-Hour Giving Blitz,” for example, where each donation unlocks a surprise or milestone.

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Neon CRM

AUGUST 11, 2023

The nonprofit industry loves talking about how to run a successful GivingTuesday campaign. It’s easy to focus on fundraising success and forget about donor retention. A 2022 report by The Fundraising Effectiveness Project revealed a steep drop in donor retention over the previous year. And why not? Here’s why.

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CauseVox

DECEMBER 12, 2024

Seasoned fundraisers are well aware that fundraising involves a lot more than simply asking for donations. For example, if you always run your annual giving campaign during the holiday season in November and December, mark the campaign start and end dates. Use this time for planning and campaign preparation.

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Nonprofit Tech for Good

APRIL 20, 2020

Your average audience retention rate and engagement is substantially higher. Think about a direct program, service or area in your nonprofit you could really focus on highlighting + the partner’s donation will go towards achieving or providing impact in that area. Donation = $2,500 (Provides X meals for X families, etc.).

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Nonprofit Tech for Good

APRIL 5, 2021

You are limited to 150 characters, so get straight to the point, draw attention to your bio with emojis and campaign hashtags, and include a call-to-call to action. According to the Global Trends in Giving Report , 10% of online donors have made a donation through Instagram Charitable Tools. Add “Donate” stickers to your stories.

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Nonprofit Tech for Good

DECEMBER 2, 2023

A lot of time, effort, and preparation goes into ensuring end-of-year campaigns produce all the funds needed for organizations to sustain their important missions. Keeping donors connected with the mission ensures the best possible donor retention rate for an organization. December is an important month for nonprofit fundraisers.

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Bloomerang

JANUARY 10, 2025

You might consider: Targeted campaign: If you think people might give more if you actively promoted giving at certain levels in return for recognition, thats different than finding out for yourself that this worked after doing a campaign. ” Experience: As you mention, youve had only one complaint in two years.

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Bloomerang

JANUARY 7, 2022

Giving Tuesday drives donations further and acts as the kickoff to your year-end fundraising strategies. . Then, we’ll dive into more than 20 campaign ideas that your nonprofit can adopt. . Optimize Your Donation Page. Start a Social Media Outreach Campaign. Launch an Email Marketing Campaign. Start Planning Early.

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sgEngage

JUNE 12, 2024

And your website’s most important asset is your donation form. It’s important to keep your website updated to attract significant traffic and to feature your donation forms prominently on the main page. Let’s explore the eight most common mistakes made on donation pages and simple solutions to fix them.

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Candid

MARCH 31, 2025

And direct interactions through volunteering, donating, or participating in food drives, for example, is essential to building the public trust nonprofits need to do their work: 79% of respondents whod volunteered in recent years said it gave them a more favorable view of the sector, and 88% said they would volunteer again.

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