Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. You did it: your donation appeal was a success. Make sure your website is mobile optimized for donors using their cell phones.

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Nonprofit Tech for Good

JUNE 18, 2020

As large donors tighten their spending, you may be wondering how to get charity donations during a global pandemic. It may be time for your nonprofit to reevaluate your fundraising strategy and learn how micro-donations for nonprofits can make a significant difference. Why are small donations important?

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Nonprofit Tech for Good

JUNE 20, 2022

Because when it’s for a good cause, people are more than willing to donate (check out this article all about the psychology behind charity ). Official Rules: Your sweepstakes must have official rules that detail the terms of the campaign. In the ease-of-use department, a sweepstakes campaign definitely comes out on top.

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Nonprofit Tech for Good

JANUARY 12, 2023

Clair , Co-Founder & COO at B Generous – the first-ever platform allowing nonprofit donors to “Donate Now, Pay Later”. Why Do Younger Donors Donate Less? We believe that the solution is Donate Now, Pay Later (DNPL). How Does Donate Now, Pay Later Work? Your nonprofit gets the full amount of the donation right away!

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Nonprofit Tech for Good

APRIL 21, 2022

According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. That’s why supplementing online fundraisers with follow-ups that show the impact of donations is so powerful. Whether with an email or a text message (or even a phone call!),

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Nonprofit Tech for Good

MAY 27, 2023

Recurring giving is when a donor makes regular, ongoing donations to your nonprofit. These consistent gifts, known as recurring donations, help your organization’s long-term fundraising success and retention goals. Well-positioned recurring donation options will allow you to increase both the size and volume of your overall funding.

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NonProfit PRO

SEPTEMBER 19, 2023

Today, many nonprofits offer to match individual donations. Here’s a look at the good, the bad and the ugly of matching gifts.

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Nonprofit Tech for Good

SEPTEMBER 17, 2023

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. Pretty cool, huh? 4) Cost / Conv.

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Nonprofit Tech for Good

MAY 16, 2024

Artificial intelligence is also changing how we personalize donor experiences and maximize donations. They can also benefit from smart donation asks. And it leads to more donations and a greater impact. They can target campaigns and improve donation requests. Nonprofits now can and should use AI fundraising tools.

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Nonprofit Tech for Good

AUGUST 29, 2019

Not only are Instagram Stories the must-use feature for individuals, brands, and organizations going into 2020, Facebook (Instagram’s owner) recently added the ability for 501c3 nonprofits to capture donations directly inside Stories! . Add the Donation Sticker when you go live so that people can give when they feel most inspired. .

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NonProfit PRO

FEBRUARY 2, 2022

Although some organizations may have experienced an uptick in unrestricted giving, restricted donations aren’t going away, and, when used effectively, they can be an important part of fundraising for a capital campaign or a new program.

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NonProfit PRO

NOVEMBER 21, 2023

This GivingTuesday, Venmo and Classy, an affiliate of GoFundMe and giving platform that empowers nonprofits to connect and build lasting relationships with donors, are teaming up to encourage individual users to donate to organizations that matter most to them through Venmo.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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NonProfit PRO

AUGUST 30, 2024

But what’s the difference between text-to-donate and text-to-give? Text fundraising is a great way to reach donors, regardless of location.

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NonProfit PRO

SEPTEMBER 15, 2021

Here are four tips on how to target the 50-plus audience so you don’t miss out on their valuable donations.

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NonProfit PRO

MAY 23, 2023

With the donor pool shrinking, and the number of donations following behind, nonprofits need a new approach to replenish their donor lists. is now more diverse than ever. Nonprofits that aren’t already diversifying their donors need to figure out how to do so.

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Nonprofit Tech for Good

AUGUST 19, 2023

As the world becomes increasingly more digital, nonprofits around the globe are recognizing the importance of accepting online donations as a form of giving. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

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Nonprofit Tech for Good

NOVEMBER 16, 2020

By Lindsey Himphill , Digital Marketing Strategist at MobileCause – a nonprofit technology company that pioneered text-to-donate and also offers an extensive suite of online, mobile, and event fundraising solutions. Recurring donations are the most sustainable source of income for most nonprofit organizations.

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Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 1) Implement Donation Page Best Practices.

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Nonprofit Tech for Good

DECEMBER 5, 2020

Picture this: it’s the day after Giving Tuesday and your nonprofit has met or even exceeded your campaign goals. How about another $10,000 in donations? On top of the influx of donations that come in on Giving Tuesday, there are still many donors looking to donate to year-end fundraising campaigns.

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NonProfit PRO

MAY 31, 2023

The largest point-of-sale fundraising efforts by American retailers collected $749 million in consumer donations in 2022, a 24% increase from 2020, according to the biennial "Charity Checkout Champions" study released by Engage for Good.

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Nonprofit Tech for Good

FEBRUARY 12, 2020

Sixty-two percent of email is opened on a mobile device , so first and foremost your email campaigns (e-newsletters, fundraising appeals, event invites, welcome emails, thank you emails, etc.) By definition, your e-newsletter is an email campaign primarily for news stories and updates. Embrace a mobile-first design strategy.

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Nonprofit Tech for Good

APRIL 13, 2020

Linking your campaign pages to this payment method opens your nonprofit to a new world of supporters and currencies, exponentially increasing the importance of all that new donor data as it’s dropped in your donor CRM. Expand your ability to accept donations across borders on your donation pages. 5) Double the Donation.

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Nonprofit Tech for Good

JANUARY 24, 2021

Add to that the fact that 57% of people who watch fundraising videos go on to donate to that cause. You can use video to tell a story about what donors made possible, take them on a virtual tour of your facility, or spotlight major contributors of your campaign. 6) Secure matching gifts for your next fundraising campaign.

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Nonprofit Tech for Good

JULY 15, 2020

Hundreds of nonprofits now accept cryptocurrency donations. Reasons to accept crypto donations: Simplicity: Crypto is significantly easier than accepting stock donations. . Reasons not to accept crypto donations: Your Nonprofit Does Not Use Tweet: Twitter is the most popular platform for crypto donors. 20% are under 18.

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Nonprofit Tech for Good

DECEMBER 28, 2021

With both GivingTuesday in November and year-end donations in December, it’s also a great time for nonprofits to gain new donors. However, one problem still plagues GivingTuesday and year-end donations: most of them are one-time donations. You’ll also make it easier for you to track and monitor the success of your campaigns.

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Nonprofit Tech for Good

JUNE 22, 2021

A large part of that is examining what actions define fundraising strategies that bring in more online donations and keep donors engaged each year. Below, you’ll find the proactive actions taken by nonprofits who increased their online donations by 84% with 122% more transactions in just 90 days. Our findings are now your roadmap.

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CauseVox

DECEMBER 5, 2024

As fundraisers, you’re also in charge of putting together end-of-year giving campaigns for your nonprofit. Knowing how much time and effort you spend planning events and campaigns inspired us to create this resource to inspire you with these successful ideas for end-of-year giving campaigns.

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Nonprofit Tech for Good

MARCH 11, 2022

Here’s why: It boosts the donations of almost any fundraising campaign, helping you to reach your goals. Below, we’ll show you how to build and incorporate a peer-to-peer campaign and share a few fun ideas to try, but first, we’ll explain what sets this form of social fundraising apart. Sounds good, right?

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NonProfit PRO

OCTOBER 22, 2024

CrowdChange is an innovative fundraising platform designed to help nonprofits raise more through online events and campaigns. The 2024 DAF Fundraising Report revealed that DAF donations increase gift size by 96%, making them a powerful funding source.

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Nonprofit Tech for Good

NOVEMBER 21, 2020

GuideStar reports that new donors who receive a thank you within 48 hours of donating are four times more likely to give to your organization again. Share the good news of any preliminary results you have from your Giving Tuesday campaign, such as how much you raised or any challenge matches you’ve met. Why send this email?

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Nonprofit Tech for Good

SEPTEMBER 27, 2021

While tribute donors are typically one-time donations, they don’t have to be. Inform and update those providing the donation with the programs and efforts that are supported because of their donation, and don’t forget to send them a follow-up email or phone call to thank them for providing a tribute gift.

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Nonprofit Tech for Good

JULY 4, 2021

The good news is that once you embrace digital donor engagement tools, most of the grunt work – like donation forms and gift acknowledgements – is done for you through automation. That’s why peer-to-peer fundraising campaigns do so well – people want to give to their friends, or their friends’ friends, and rally around their loved ones.

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Nonprofit Tech for Good

DECEMBER 3, 2020

Canva is a low-cost, do-it-yourself graphic design tool with pre-sized Facebook cover templates, but as digital marketing becomes more essential for nonprofits to succeed, hiring a graphic designer for your social media campaigns should be a line item in your annual budget. Of those, 89% said they would likely do it again.

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Nonprofit Tech for Good

APRIL 3, 2022

A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Pay for the admission or ticket fee for people who you think should attend your nonprofit’s events with the hope they’ll donate on-site or in the future. Then help implement these tools.

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Nonprofit Tech for Good

OCTOBER 1, 2020

To use a drip-email campaign, determine what your end goal is, or your call to action. Using DonorPerfect’s partnership with Constant Contact can make drip campaigns easy and effective. In DonorPerfect, you can build a filter that identifies all donors who should be part of the email campaign. Examples: Make a second gift.

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Bloomerang

OCTOBER 16, 2024

As younger generations with strong social and political motivations begin voting, you might be thinking, “ Will the November election impact donations to my nonprofit ?” You don’t have to compete with political campaigns for donors’ attention because GivingTuesday offers a major opportunity for nonprofits to capture their support.

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