Tips for Developing Successful Campaigns for Nonprofits
NonProfit PRO
FEBRUARY 28, 2024
The idea of developing a campaign can often feel daunting. Here is some guidance on what you need to do to create a successful campaign.
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Nonprofit Tech for Good
APRIL 13, 2025
By Greg Fine a marketing consultant who leverages 30 years of for-profit marketing and advertising experience to help nonprofits create larger-than-life giving campaigns and marketing that connect. At face value, AI appears to be a gift from the fund development and marketing gods. But whats the reality?
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CauseVox
NOVEMBER 6, 2024
This session will explore ways you can create a theme, visuals, and messaging to help the campaign feel special while still aligned with your organization’s brand so that supporters recognize and engage with you year-round.
Nonprofit Tech for Good
SEPTEMBER 19, 2024
By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.
sgEngage
JANUARY 9, 2025
Every nonprofit organization should have one, but the amount and process for developing those reserves will vary for each organization. The post How to Develop Your Nonprofit Operating Reserves first appeared on The ENGAGE Blog by Blackbaud. Consult your auditor and CPA to identify the options that work best for your organization.
CauseVox
DECEMBER 12, 2024
Download Your Fundraising Planning Guide and Calendar Template: Fundraising calendars are designed to outline donor correspondence, campaign timelines, special events , benchmark dates, and other noteworthy occurrences that your fundraising team will be engaged in over the course of the year. Always focus on what works best for you.
NonProfit PRO
JULY 11, 2022
Here are five tips to develop innovative nonprofit marketing campaigns. A nonprofit marketing strategy doesn’t necessarily have to be about raising funds. It is also essential to raise awareness while ensuring you are standing out.
Nonprofit Tech for Good
FEBRUARY 23, 2025
Use Salesforce reports and dashboards to analyze giving patterns, engagement with email campaigns, website interactions, and event attendance. We can help you: Develop a customized Salesforce strategy: Tailoring the platform to meet your specific fundraising goals and objectives. Dive deeper!
NonProfit PRO
MAY 6, 2022
During this powerful webinar learn how top nonprofits are leveraging SMS, and walk away having learned how to develop a winning SMS strategy. SMS communications are an extraordinary tool for nonprofits to use for donor engagement, volunteer and board coordination, etc.
Fast Company Tech
MARCH 18, 2025
If a job is about more than the title or even the paybut also a chance to find a deeper meaning and sense of purposethe honorees in the inaugural class of most innovative companies in economic development are chasing a similar ideal, just on a larger scale. billion Midcity development, has become a strong tourist draw.
NonProfit PRO
AUGUST 12, 2022
A development audit involves the creation and completion of a series of complex questions that when answered, provide a blueprint for potential solutions.
NonProfit PRO
NOVEMBER 27, 2023
In line with campaigns throughout the year, end-of-year marketing campaigns should focus on an organization’s mission and stay true to its branding. Here are some things to keep in mind as you develop your year-end fundraising marketing strategy.
Nonprofit Tech for Good
MARCH 17, 2020
There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . It’s very easy to go into Facebook and quickly set up an ad campaign, but difficult to develop a winning strategy if you don’t know what you’re doing. .
NonProfit PRO
JUNE 3, 2024
Here’s a recent success story of a development director who created and executed a five-year campaign. She got her board inspired to cultivate donor relationships and engage in their fundraising mission with these five steps.
Futurism
APRIL 11, 2025
Over the last couple of years, Musk has filed a series of lawsuits against OpenAI, accusing it of being a " closed-source de facto subsidiary " of investor Microsoft and failing to live up to its promise of developing a "safe" AI that "benefits all of humanity." billion bid to buy the nonprofit that controls OpenAI in February.
Bloomerang
JANUARY 8, 2025
A year-round fundraising calendar is a must to ensure that youve coordinated all your messages, asks, campaigns, events, and stewardship to optimize revenue and your sanity. Owner: Development Director. Recruit two volunteers to join the board development committee. Owner: Board Development Chair. Owner: Development Team.
Achieve
MARCH 3, 2025
When launching a capital campaign , success often depends on how well you engage gatekeepers: board members, respected community leaders , and professional advisors with high-net-worth networks who have influence over prospective major donors. Just like other key campaign audiences , they need to be nurtured and engaged.
Nonprofit Tech for Good
AUGUST 24, 2021
For nonprofits to survive – and thrive – in this new normal, it is essential to understand the all-in-one technology platforms available to help your organization develop an effective virtual fundraising strategy. How nonprofits can successfully incorporate virtual and hybrid fundraising events into their 2022 strategy.
NonProfit PRO
OCTOBER 21, 2021
Historically, due to a mandatory quiet period after Christmas, Toys for Tots did not resume development efforts until the spring. As a result, retention rates have been declining over the past three years, which makes end-of-year mailings critical to the organization.
Nonprofit Tech for Good
SEPTEMBER 23, 2020
#GivingTuesday 2020 is December 1 and below are important data about GivingTuesday donors to help your nonprofit create a successful campaign. International development and relief – 6%. Community development – 3%. 8) 47% donate to crowdfunding campaigns that benefit NPOs, NGOs, and charities.
Nonprofit Tech for Good
DECEMBER 5, 2020
Picture this: it’s the day after Giving Tuesday and your nonprofit has met or even exceeded your campaign goals. On top of the influx of donations that come in on Giving Tuesday, there are still many donors looking to donate to year-end fundraising campaigns. You might be thinking, “What more could we want?”
Fast Company Tech
APRIL 14, 2025
Managers looking to break their identity as the expert and the go-to can benefit from undertaking a similar rebranding campaign. A helpful response might be, Thats true, and moving forward, my focus is on working on this strategic project development for my team. How can I help you get the resources you need to move forward?
Nonprofit Tech for Good
JULY 17, 2022
In light of these advances, it’s time for your nonprofit to consider developing its own online recurring giving program. Of those recurring donors, 51% return to also give through a different campaign type, according to The State of Modern Philanthropy 2020. Develop and Promote Your Own Recurring Giving Program.
Allegiance Group
NOVEMBER 7, 2024
Now is the perfect time to ensure your digital campaigns and websites comply with accessibility standards. With end-of-the-year appeals being developed and sent out before you know it, you’ll want to ensure that every piece is fully optimized for its target audience. Let’s dig in. What Do We Mean by “Accessibility”?
Nonprofit Tech for Good
NOVEMBER 16, 2020
To address this, our team studied the campaigns of our top recurring giving customers within the MobileCause platform to identify some best practices and strategies. Take a look at some of the examples and strategies below for ideas for your own recurring giving campaigns. It’s better to get $120 over the year than $40 once.
NonProfit PRO
SEPTEMBER 2, 2022
If your nonprofit relies on end-of-year giving campaigns, the fall season may be your primary source of funding. Developing a fall fundraising plan or strategy for your upcoming campaigns will help you focus your efforts and guide your day-to-day fundraising.
NonProfit PRO
NOVEMBER 11, 2022
Consultants’ experience in the nonprofit sector can assist nonprofits in many areas such as managing capital campaigns, doing prospect research, developing donor relationship plans, conducting feasibility studies, and grant writing.
Engadget
APRIL 1, 2025
Creatives in the UK are once again speaking out against AI developers accessing copyrighted material. Failure to act without further delay will unquestionably have a catastrophic and irreversible impact on all UK authors given that from development through to output, creators rights are being systematically and repeatedly ignored."
Nonprofit Tech for Good
JULY 1, 2020
In fact, it is not uncommon for social media to play a minor part in a campaign rather than being a key player. This is also why campaigns that involve tagging friends and encouraging them to pass on the message are effective. Social media makes participating in campaigns easy and fun. COVID-19 obviously changed this dynamic.
Byte Technology
JANUARY 14, 2022
We were asked to design and develop a website and create a strategic marketing plan. The results gave us a clear picture of the benefit of both Brand Awareness and Promotional Broadcast campaigns for Flourish. Jackie chose to hold off on the brand awareness campaigns until their clinic was open. Timing is everything!
sgEngage
JANUARY 23, 2025
While this funding can significantly amplify an organizations digital presence, it comes with specific guidelines: Ads must target text-based search campaigns. Campaigns must maintain a minimum 5% click-through rate (CTR). Keywords and ad copy must align with the nonprofits mission to maintain eligibility.
Nonprofit Tech for Good
MARCH 11, 2022
Here’s why: It boosts the donations of almost any fundraising campaign, helping you to reach your goals. Below, we’ll show you how to build and incorporate a peer-to-peer campaign and share a few fun ideas to try, but first, we’ll explain what sets this form of social fundraising apart. Sounds good, right?
Fast Company Tech
FEBRUARY 19, 2025
The switch to a single global brand better reflects how it operates today and “better encompasses our mission and global presence,” Humane World for Animals chief development and marketing officer Alison Corcoran tells Fast Company. television and audio ads, a social media campaign. .”
CauseVox
SEPTEMBER 25, 2024
There is a reservoir of untapped, enthusiastic supporters who want to amplify your cause, which is why considering a peer-to-peer GivingTuesday campaign is a fantastic idea. In a rapidly evolving digital landscape, peer-to-peer campaigns provide a dynamic and effective means of mobilizing passionate advocates to champion your cause.
Nonprofit Tech for Good
AUGUST 6, 2023
By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. During a year-end campaign, it’s essential to track and analyze data from these multiple channels.
Nonprofit Tech for Good
JUNE 13, 2019
We all know the typical explanations – funders don’t allocate enough dollars to professional development, learners can’t give up the time for in-person training, and relevant classes aren’t offered in every area. Ready to prioritize your own professional development? 4) Executive Director’s Guide to Fund Development.
Nonprofit Tech for Good
JUNE 22, 2021
The first indicator of a successful nonprofit organization is the amount of time they spend on the details that bring their fundraising campaigns to life right from the start. They set aside time daily to prepare themselves with actions such as: Learning about new tools to enhance their campaigns.
Nonprofit Tech for Good
SEPTEMBER 12, 2021
Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. This year, nonprofits face the return to fundraising in a hybrid environment with a continued focus on developing strong online donation experiences.
Nonprofit Tech for Good
JANUARY 24, 2019
By Gary Wohlfeill , Director of Marketing at CrowdRise , who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. They’ll be excited to turn their personal connection into a meaningful campaign. Get fundraisers engaged early.
sgEngage
JULY 1, 2024
I’ve always liked the idea of using nonprofit capital campaigns as Trojan Horses. Under the guise of a big fundraising campaign, you can solve organizational problems that have probably existed for years. Though this phase often starts months before a campaign actually begins, we see it as one of the most important phases.
Nonprofit Tech for Good
FEBRUARY 8, 2021
A successful peer-to-peer (P2P) fundraising campaign requires thoughtful planning and a strong understanding of how to motivate your fundraisers to meet and exceed their goals. Be thoughtful about your campaign pages, goals, and timeline. Before launching a peer-to-peer campaign, make sure the campaign itself is set up and ready to go.
NonProfit PRO
SEPTEMBER 19, 2022
This partnership will equip GivingDNA to better support its users' fundraising efforts by allowing fundraising professionals to strengthen their major giving campaigns and develop cultivation strategies for their wealthiest donors. GivingDNA has partnered with Windfall to enhance its affluent consumer dataset.
Nonprofit Tech for Good
OCTOBER 17, 2023
Develop a content calendar that outlines when and what type of content you’ll post. Offer to partner with them on projects or campaigns related to your cause. In influencer campaigns, measure reach and impressions. Invest in creating visually appealing graphics and videos that showcase your work.
Nonprofit Tech for Good
FEBRUARY 22, 2021
Many nonprofits make the mistake of focusing solely on supporters with their online campaigns. Campaigns that direct people to your social media pages, a third-party event (ie Eventbrite), or pages outside your charity’s registered domain . What Makes a Google Ad Grant Campaign Successful? Overly generic keywords.
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