Nonprofit Tech for Good

SEPTEMBER 27, 2018

GivingTuesday invites donors, along with their family, friends, and colleagues to share about the causes they care about most as they switch their sights from holiday shopping to give back in a social and celebratory way. An average donation to a crowdfunding campaign is $66. Build your crowdfunding campaign around donor engagement.

Support 259

Support Homeless Chicago Donor 259

Candid

SEPTEMBER 26, 2023

Now with over 100 partners , and nearly 60,000 organizations sharing data, the Demographics via Candid campaign is going strong. In the process, we have noticed there are some common concerns and barriers that tend to come up on the road to better demographic data.

Demographics 105

Demographics Course Data Survey 105

sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. A single campaign, post, or story has the potential to go viral, bringing awareness to a cause or organization.

Online 98

Online Fundraising Support Digital 98

Nonprofit Tech for Good

OCTOBER 12, 2023

Choose your social media platforms based on your supporters’ demographics and the demographics of supporters you want to attract. Giving Tuesday campaigns require planning, effort, and lots of attention! Create a hashtag campaign for Giving Tuesday and share your followers’ posts.

Social Media 328

Social Media Content Media Social 328

Nonprofit Tech for Good

SEPTEMBER 19, 2017

Use a premium social sharing service for web pages and blog posts , such as Social Warfare ($29/yr). Social media is integrated into your email campaigns. Social media is integrated into your online giving campaigns. For example: Success stories , Campaign updates , Photo essays , Useful tips and advice.

NGO 252

NGO Social Media Media Social 252

Candid

OCTOBER 23, 2024

I learned that traditional approaches like annual drives, direct mail campaigns, and newsletters felt impersonal, disconnected, and transactional to donors. We started sharing the stories of the collective’s artisans, illustrating the direct impact of their donations. Engage in meaningful conversations and radical listening.

Donor 105

Donor Strategy Relationship Children 105

CauseVox

OCTOBER 10, 2024

The campaign is undoubtedly effective. So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success. Define Your Desired Donor First, start by figuring out who your ideal donor is for your GivingTuesday campaign.

Social Media 98

Social Media Media Tips Social 98

Bloomerang

JANUARY 3, 2022

After you’re done celebrating your wins, it’s time to evaluate the success of your end-of-year fundraising campaign. . Why you should evaluate your end-of-year fundraising campaign . Taking stock of how your results compare to your campaign’s goals is the best way to set yourself up for future success. . Donor demographics .

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Evaluation Metrics Campaign Fundraising 132

Nonprofit Tech for Good

JULY 10, 2019

That’s why you need to confirm your ideal target audience for each online fundraising campaign. For example, if you want to run a fundraising campaign to appeal to young adults and you know that your Facebook followers are mostly aged between 35-55 then you might want to focus on other channels for your main messaging.

Fundraising 280

Fundraising Social Social Media Channel 280

TechImpact

JULY 9, 2014

Offering content and information to a demographic or community while asking for nothing in return. Among the organizations polled, respondents who use blogging, social media, email, a video to bolster their marketing efforts claim their marketing campaigns are more effective than those that do not.

Content 251

Content Marketing Nonprofit Social Media 251

Nonprofit Tech for Good

APRIL 20, 2020

Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . Audience Insights: Look at your audience insights on Facebook and write down your key demographic information. Phase 2: Content, Cost & Creation.

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Fund Raise Nonprofit Phase 331

Top Nonprofits

APRIL 20, 2022

If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. That’s why planning is the most important stage in your advocacy campaign. Set clear campaign goals and identify a timeline.

Advocacy 130

Advocacy Campaign Tips Volunteer 130

Nonprofit Tech for Good

MAY 16, 2024

They can target campaigns and improve donation requests. They also help tailor campaigns to specific donor segments. Targeted Fundraising Campaigns Also, AI can help optimize donation requests. It considers factors like giving history, demographic data, and communication preferences. Segment your donors.

Donation 273

Donation Fundraising Data Donor 273

Candid

JULY 11, 2023

Demographics via Candid provides an opportunity to address some of these issues and help funders reach and build relationships with organizations that may not be part of their existing networks. But advancing equity goes much deeper than checking a demographic box and writing a check. Center relationships.

Demographics 75

Demographics Data Philanthropy Relationship 75

Nonprofit Tech for Good

JANUARY 20, 2023

Consider the demographic you are targeting and ask yourself what types of events or activities might appeal to them. This will help you create a more compelling and meaningful campaign. Try out different types of fundraising events or campaigns to see which ones generate the most interest and support. 2) Brainstorm.

Fundraising 356

Fundraising Nonprofit Ideas Causes 356

TechImpact

APRIL 28, 2014

Step 3: Decide who you want to be attractive via social media, and focus your campaign around targeting them. It is important when doing any social media campaign that your define a target audience. With over 1 billion users on Twitter and Facebook, you need to target a demographic to influence to start your campaign.

Social Media 201

Social Media Media Social Guide 201

Nonprofit Tech for Good

MAY 25, 2024

Marketing automation can help you with: Broad, audience-building efforts (think: scheduling social media posts) Steady engagement tactics (think: sending out your weekly newsletter) Workflows that target visitors who complete certain actions (think: sharing a viewbook when someone fills out a form) And a whole lot more.

Marketing 239

Marketing Fundraising Nonprofit Social Media 239

Bloomerang

JUNE 26, 2023

Based on survey results, we found that fundraising success is determined by the media channels nonprofits use to share their message and mission. Coming in highest was email campaigns, with 88.6% It’s no wonder why so many survey respondents shared that email is their most used communication channel to achieve fundraising goals.

email 105

email Campaign Fundraising Marketing 105

NetWits

MAY 8, 2012

By launching a very creative campaign designed around “pay to pin”, the group hopes to raise money to help their mission of providing small loans to poor women overseas. Wow – talk about demographic specific. Pinterest is pegged as a place to share things that interest you. Really, Pinterest for Nonprofits ?

Money 249

Money Raise Nonprofit Tips 249

Nonprofit Tech for Good

NOVEMBER 20, 2021

By teaming up with a like-minded business, you create an ally to promote your mission to customers that fall squarely in your target demographic. As mentioned, if you choose a site that has email capabilities, it’s easier to create targeted campaigns to attract new supporters and reengage previous donors.

Virtual 283

Virtual Personal Fundraising Tips 283

Nonprofit Tech for Good

AUGUST 29, 2019

Médecins Sans Frontières (MSF) shares attention-grabbing staff stories from the front lines, to raise awareness of international crises such as the violent campaign against the Rohingya people in Myanmar: View Story. Fill in the details for your campaign. . Share helpful, valuable information on the issue.

Donation 279

Donation Money Raise Ideas 279

Association Analytics

AUGUST 14, 2023

That’s why it’s important to have internal conversations about how much data your organization feels comfortable sharing and what data is proprietary and should not be used with public AI tools. For instance, your association might consider creating advocacy campaigns and scheduling lobby days.

Associations 317

Associations San Diego Las Vegas North Carolina 317

Association Analytics

MAY 17, 2021

You are most likely doing everything you should -- calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders. Initially, a campaign may look successful based solely on acquisition numbers. Demographic/Career Info.

Retention 192

Retention Data Associations Demographics 192

TechImpact

AUGUST 26, 2014

They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. While it is still important to market directly through Twitter, it might also be a good idea to run contests, or campaigns more focused around awareness than fundraising.

Social Media 250

Social Media Stats Audience Media 250

sgEngage

JANUARY 26, 2024

A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive more donations to fuel your mission. To ensure your campaign’s success and reach diverse audiences , tap into the reach and brand visibility of like-minded businesses through a corporate partnership.

Awareness 98

Awareness Campaign Business Social Media 98

sgEngage

APRIL 20, 2023

Fundraising events and one-time campaigns are great ways to raise money for your organization, but infrequent fundraisers don’t provide consistent income. Annual giving campaigns can raise money to cover your day-to-day expenses by bringing in a steady stream of funding. Set a theme for each year’s annual giving campaign.

Campaign 97

Campaign Giving Effective Ideas 97

sgEngage

OCTOBER 15, 2024

I’m excited to share some key insights from this report that I believe can help us all drive greater impact and ensure long-term sustainability in the sector. By openly sharing their own experiences with giving and volunteering, they can amplify your organization’s message and reach broader audiences.

Action 103

Action Impact Report Social 103

Bloomerang

NOVEMBER 1, 2024

TIP 8: Since fewer folks in any demographic write checks, stop making checks your primary mode of payment. TIP 11: Once you’ve found out the media channels your supporters favor, develop a written impact reporting plan that shares content across these platforms. Begin thinking of donors as beneficiaries too. Multiple times.

Tips 114

Tips Strategy Volunteer Donor 114

Nonprofit Tech for Good

APRIL 2, 2023

This will create a great first draft, but it’s important to personalize the content by adding stories from your community or sharing updates on the progress made towards achieving your mission. 8) Creating New and Exciting Fundraisers Looking for inspiration for a new fundraising challenge or a fresh approach to your campaign emails?

Tools 362

Tools Fundraising Donor Analytics 362

Nonprofit Tech for Good

DECEMBER 6, 2018

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Your ads can appear in Google search results when people search for particular terms, and you can set up unlimited ad campaigns in your Google Ad Grant account.

Grant 274

Grant Profit Google Adwords 274

Achieve

JUNE 2, 2021

For nonprofits, this means millennials are a key demographic to craft fundraising campaigns around. . direct mail campaigns. can work together to create more effective campaigns than either can alone. . Segmentation refers to dividing supporters into groups based on shared characteristics. Guides like.

Mail 94

Mail Campaign Course Digital 94

Association Analytics

OCTOBER 10, 2022

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. Let’s start by identifying the best channels and tools to maximize your campaigns. Having better access to the data can help you refine your parameters to create a significant list for your email campaign. Online Tracking.

Analytics 169

Analytics Marketing Taxonomy Metrics 169

Association Analytics

DECEMBER 15, 2022

You are most likely doing everything you should — calculating your retention rate on a regular basis, being consistent in your retention formula and sharing results with key stakeholders. Initially, a campaign may look successful based solely on acquisition numbers. But are you truly leveraging that information?

Retention 169

Retention Data Demographics Associations 169

Qgiv

DECEMBER 10, 2024

These letters are particularly impactful during nonprofit giving days like GivingTuesday and targeted fundraising campaigns, providing a personal touch that can resonate with recipients. High return on investment (ROI): Studies have shown that direct mail campaigns can achieve a return on investment of up to 112%.

Template 98

Template Donation Help Raise 98

Nonprofit Tech for Good

AUGUST 9, 2021

That said, organic reach has been dropping slightly for LinkedIn Pages over the last year and will likely continue to do so, but the recent growth in its popularity, the demographics of its users, and the ability to connect with donors and engage corporate sponsors and foundations have made LinkedIn a must-use social network for nonprofits.

Linkedin 363

Linkedin Practice Nonprofit Social Media 363

Candid

FEBRUARY 29, 2024

In February 2023, we officially launched Demographics via Candid , an initiative that empowers nonprofits to share their demographic data one time, through the Candid profile, where it can be accessed and reused by funders and other stakeholders across the field.

Demographics 52

Demographics Profile API Grant 52

Candid

SEPTEMBER 18, 2024

Many of us working to strengthen civil rights see recent court rulings overturning affirmative action and campaigns to limit diversity, equity, and inclusion (DEI) initiatives and ban books as undermining this country’s vision of pluralism and equal opportunity. How can the campaigns best meet their needs?

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Generation Organization Campaign Influence 133