TechImpact

AUGUST 26, 2014

While it is still important to market directly through Twitter, it might also be a good idea to run contests, or campaigns more focused around awareness than fundraising. Recently, LinkedIn expanded its long-form posts policy to include non-influencers, making it easier for lesser-known content producers (like your progressive nonprofit!)

Social Media 250

Social Media Stats Audience Media 250

Association Analytics

APRIL 8, 2021

They are the secret sauce that help you understand likely outcomes before they happen and empower you to influence those outcomes in real time. Leading indicators allow you to measure how well your strategies are working to influence a goal.

Goal 192

Goal Data Articulate Analysis 192

sgEngage

OCTOBER 15, 2024

Some tips from the Generosity Commission report include: Engaging celebrities, community leaders, and influencers in your campaigns to highlight the positive impacts of generosity and normalize the act of giving, making it more accessible and attractive to potential supporters. continues to grow increasingly racially diverse.

Action 105

Action Impact Report Social 105

Fast Company Tech

MARCH 18, 2025

Just like marketing leaders had to establish their digital campaigns values, HR pros now need to demonstrate how their tech-forward people programs drive business results. The C-suite started expecting quantitative results from campaigns that they couldnt do before. The good news?

ROI 83

ROI Channel Measure Results 83

Association Analytics

AUGUST 14, 2023

With no real sign of AI slowing down or fading away, it’s worth taking the time now to prepare your association for the impact and influence AI will have on your members and employees. For instance, your association might consider creating advocacy campaigns and scheduling lobby days.

Associations 317

Associations San Diego Las Vegas North Carolina 317

Nonprofit Tech for Good

DECEMBER 2, 2023

A lot of time, effort, and preparation goes into ensuring end-of-year campaigns produce all the funds needed for organizations to sustain their important missions. In 2024, fundraisers should prepare to welcome the rise of influencers, celebrities, and Gen Z donors! December is an important month for nonprofit fundraisers.

Trend 328

Trend Fundraising Donor Donation 328

Candid

SEPTEMBER 18, 2024

Many of us working to strengthen civil rights see recent court rulings overturning affirmative action and campaigns to limit diversity, equity, and inclusion (DEI) initiatives and ban books as undermining this country’s vision of pluralism and equal opportunity. How can the campaigns best meet their needs?

Generation 133

Generation Organization Campaign Influence 133

.orgSource

JULY 3, 2023

In fact, it has the potential to be the star of your communication campaigns and the basis for multiple other varieties of messaging. In addition, a powerful film clip can be the backbone for an entire multi-media and sponsorship campaign, making it even more affordable. Some professionals still think of video as a one-off initiative.

Video 221

Video Communication Create Strategy 221

Allegiance Group

FEBRUARY 4, 2025

The State of Social Giving Report is an in-depth analysis of online and social media-driven donation trends, highlighting the behaviors, motivations, and impact of different donor demographics. Advocacy and Awareness: Beyond donating, Gen Z prioritizes spreading awareness, often sharing campaigns with their networks to amplify reach.

Fundraising 52

Fundraising Social Media Influence Donation 52

Bloomerang

NOVEMBER 1, 2024

TIP 8: Since fewer folks in any demographic write checks, stop making checks your primary mode of payment. Leverage your influencers to boost trust. Capacity building campaigns to create more love all around should become commonplace. People often respond better when someone else toots your horn.

Tips 113

Tips Strategy Volunteer Donor 113

TechCrunch

DECEMBER 14, 2021

Kenyan startup Wowzi has secured new funding to expand the reach of its platform, which turns social media users into brand influencers, to West and Southern Africa — as it taps the increasing usage of social sites across the continent driven by the proliferation of smartphones and a deepening internet penetration. It is a lot of work.

Africa 100

Africa Influence Cameroon Social Media 100

Bloomerang

JULY 7, 2022

To give one example, let’s say you’re struggling to convince your team that a direct mail campaign is worth the investment. When talking to your team about the benefits of direct mail fundraising, it’s important to consider factors that might influence the data. Combine your direct mail campaign with a product fundraiser.

Mail 129

Mail Retention Donor Practice 129

Amy Sample Ward

OCTOBER 18, 2011

Most organizations have a call to action, a campaign, or a fundraising push to promote on Facebook and other social media. If you’re looking to explore the dynamics of social sharing influencing online fundraising, read Debra Askanase’s recent overview. Calls to Action. Subscribers and Fans.

Facebook 196

Facebook Change Nonprofit Tutorial 196

Whole Whale

APRIL 5, 2024

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. Shows ad performance data like impressions, spend, and demographic reach. Allows viewing ad creatives and analyzing spend patterns over time.

Library 104

Library Nonprofit Influence Demographics 104

Byte Technology

SEPTEMBER 29, 2015

Communication managers for non-profit organizations often find themselves struggling with one inherent problem of fundraising: determining what avenues and channels best attract the different elements of a varied demographic base. For ages 55 and older, direct mail—in the form of ad flyers, brochures, pamphlets etc.

Donor 100

Donor Demographics Social Media Channel 100

Candid

NOVEMBER 29, 2022

Endowed foundations don’t have to fundraise to sustain their operations; they don’t have to sell products; and they don’t have to campaign for votes to stay in office. Demographic data is another area where participating foundations have made gains, growing from 16% three years ago, to 22% today. From pain to gain. What’s next?

Reflection 111

Reflection Work Demographics Foundation 111

Nonprofit Tech for Good

AUGUST 9, 2021

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Upload work projects, such as presentations, videos, or special fundraising campaigns. Connect with past and current co-workers , colleagues, partners, and influencers. List all current and past positions as well as education.

Linkedin 363

Linkedin Practice Nonprofit Social Media 363

sgEngage

SEPTEMBER 11, 2023

This demographic is one that sponsors are interested in gaining exposure to, which could add sponsor appeal to your tournament. Simply share a link to the site on all of your nonprofit’s digital channels—email campaigns, organic and/or paid social media, your organization’s event website, personal emails, even your email signature.

Charity 105

Charity Create Sponsor Social Media 105

Amy Sample Ward

NOVEMBER 23, 2011

So far, the demographics of Google+ skew toward American males working in technology. If your community meets offline at a local watering hole to share opinions and make plans, don’t bother setting up a Twitter account with the purpose of influencing them. Community First. Who is using the platform? It’s the same with any platform.

Social Network 165

Social Network Network Strategy Social 165

Amy Sample Ward

NOVEMBER 5, 2009

Because individuals network together online and the biggest influencers are our closest friends in our network. When a friend starts a campaign, supports or fundraises for an organization or cause publicly on a social networking platform, they broadcast that action and encourage their friends to do the same.

Myspace 158

Myspace Technology Causes Social Network 158

Amy Sample Ward

NOVEMBER 5, 2009

Because individuals network together online and the biggest influencers are our closest friends in our network. When a friend starts a campaign, supports or fundraises for an organization or cause publicly on a social networking platform, they broadcast that action and encourage their friends to do the same.

Myspace 158

Myspace Technology Causes Social Network 158

NonProfit Hub

JANUARY 2, 2018

Here are our picks for the best nonprofit social media campaigns of 2017 and a little bit about what made each one stand out. launched the #MeToo campaign. What can you learn from #MeToo’s hashtag campaign? What can you learn from Project Life Jacket’s campaign? What can you learn from Love Has No Labels’s campaign?

Social Media 57

Social Media Campaign Media Social 57

Candid

FEBRUARY 16, 2023

On February 14, Candid launched Demographics via Candid, a campaign through which we partner with organizations across the social sector to encourage demographic data sharing. As organizations begin to share their demographic data using these new options, the numbers will increase. What’s changed?

Profile 98

Profile Demographics Alaska Data 98

Bloomerang

OCTOBER 27, 2023

This feedback influences how they implement tipping and other features, but they don’t share that data publicly; it’s proprietary to the specific platform. Some donors appreciate the option to tip because they see it as a way to support their cause and ensure campaign organizers can maximize their donations.

Donor 114

Donor Tips Attitude Nonprofit 114

The Modern Nonprofit

MAY 23, 2023

Snapchat – Targets a younger demographic and allows sharing of short, engaging content. Leverage fundraising tools like Flipcause to raise funds on social media by creating and promoting engaging campaigns, utilizing event registration tools, and offering volunteer opportunities.

Social Media 126

Social Media Donation Media Fundraising 126

sgEngage

OCTOBER 6, 2022

Like with your other campaigns, your nonprofit’s technology can be essential to improving your fundraising potential during this time. First, it can be used to elevate your marketing campaigns to attract more attention, and second, it can help you earn more from donors who do end up giving. Partner with influencers.

Giving 97

Giving Technology Tips Donor 97

Get Fully Funded

JUNE 16, 2022

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. For each of your online campaigns, your revenue goal should tie into your overall fundraising strategy. A campaign’s inputs include all costs spent on running the campaign.

Campaign 59

Campaign Money Raise Online 59

Byte Technology

NOVEMBER 5, 2015

Thankfully, the book Mobile for Good: A How-To Fundraising Guide for Nonprofits breaks down, in clear and concise terms, just how much time an organization should devote to building and managing a social media campaign. For one hour a week upload video, manage playlists and subscribe to channels on YouTube.

Social Media 100

Social Media Profit Media Social 100

Whole Whale

AUGUST 20, 2024

However, consider using a Creator Account for individuals in your organization, like influencers or spokespersons. For instance, the World Wildlife Fund (WWF) effectively uses both its main Instagram account and the personal accounts of its ambassadors and influencers to reach broader audiences.

Impact 98

Impact Strategy Social Nonprofit 98

Media Cause

AUGUST 28, 2024

Many nonprofits experienced shifts in donor behavior influenced by economic conditions and societal trends, and 2024 adds the election cycle and its widespread impact on donors, public sentiment, the economy, and how donors interact with content in a politically charged and saturated online landscape.

Trend 59

Trend Fundraising Nonprofit Influence 59

Bloomerang

MAY 15, 2023

Your supporters are ultimately in charge of their own journeys, but you can certainly take action to influence and guide them. Organization sends thank you Supporter joins a new segment, “repeat donor” You can create supporter journeys for every segment within your audience, to respond to special events, or promote specific campaigns.

Data 118

Data Gift Relationship Donor 118

Care2

SEPTEMBER 28, 2010

While nonprofit campaigners like to debate the merits of cause related marketing, according to the 2010 Cone Cause Evolution Study , American consumers are huge supporters of cause marketing campaigns. In fact, these types of campaigns even inspire a new group of supporters. Another words, 278+ million people in the U.S.

Causes 76

Causes Support Companies Statistics 76

Fast Company Tech

FEBRUARY 12, 2025

Chilis worked with creative agency Mischief on the film, which is a core pillar of the restaurant chains largest-ever marketing campaign for National Margarita Day, a holiday that is celebrated on February 22. Chilis cultivated interest in the dish by partnering with social media influencers.

Movie 128

Movie Digg Team Celebrate 128

DNL OmniMedia

DECEMBER 12, 2024

Unlike businesses that market their goods or services for the purpose of making a profit, nonprofit marketing tends to focus on goals like: Raising awareness of the nonprofit’s cause and educating the public about key issues Engaging supporters in the organization’s operations (fundraising campaigns, volunteer opportunities, events, etc.)

Marketing 52

Marketing Guide Nonprofit Social Media 52

AccelEvents

SEPTEMBER 1, 2021

For example, if your entire demographic is on the social media platform Instagram, then your marketing budget should start with that, and then branch out to other avenues or pipelines depending on costs. Your strategy will, of course, depend on your event goals, unique demographic, and other features of the event. .

Marketing 105

Marketing Social Media Sponsor Virtual 105

Beth's Blog: How Nonprofits Can Use Social Media

MAY 13, 2009

Here are my notes and I've added some of my own notes and links for more context: Overview: Facebook is in 30 languages, with 200 Million Users (want some demographics on users, check out Nick O'Neil's Demographic Page ). So is One Campaign and Stanford University. Profiles VS Pages. Red Cross Fan Page is a great example.

Facebook 121

Facebook Nonprofit Profile Group 121

Allegiance Group

MAY 1, 2024

If you’re ready to find out how your nonprofit can buck trends and create a winning year-end campaign, this blog post is for you. Before anything else, conduct a comprehensive analysis of your donors’ demographics and psychographics. Want to know how a year-end campaign will fare?

Campaign 52

Campaign Fundraising Guide Donor 52