Amy Sample Ward

NOVEMBER 5, 2012

There are examples of organizations succeeding with a certain campaign but when the campaign is over, they aren’t sure what to do. In fact, even their new Promote function provides nonprofits and campaigns with a rather compelling new tool for engaging organizations most ardent supporters. Referral Rates.

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Nonprofit Tech for Good

JULY 7, 2022

Creating your next fundraising campaign requires a lot of work: you must identify your goals, your audience, segment your lists, create compelling content, and set up and test everything in your CRM. We are here to help you with 5 ways to supercharge your email campaigns through improved Email Deliverability.

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Nonprofit Tech for Good

FEBRUARY 11, 2022

Like everything else, though, pop-up technology has evolved considerably, allowing you to segment, test, and optimize. Make sure you integrate your pop-up submission with your CRM or email marketing software so that users can begin getting drip and nurture campaigns. Test out the options. Use p op-ups only on desktop.

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Nonprofit Tech for Good

FEBRUARY 13, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. Every nonprofit needs two things to drive sustainable growth: new contacts and new donors. Take the 5 minutes to test, so you don’t end up part of that statistic! 30 minutes or less).

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 26, 2013

The Lifecycle of an Upwell Campaign – guest post by Rachel Dearborn. Have you ever wondered how an Upwell campaign works? How do we devise a campaign plan, whether it’s a campaign that lasts only an hour or one that is spread over several days? We measure the impact of our campaigns by counting social mentions.

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Nonprofit Tech for Good

JUNE 22, 2021

The first indicator of a successful nonprofit organization is the amount of time they spend on the details that bring their fundraising campaigns to life right from the start. They set aside time daily to prepare themselves with actions such as: Learning about new tools to enhance their campaigns.

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Nonprofit Tech for Good

DECEMBER 3, 2020

Canva is a low-cost, do-it-yourself graphic design tool with pre-sized Facebook cover templates, but as digital marketing becomes more essential for nonprofits to succeed, hiring a graphic designer for your social media campaigns should be a line item in your annual budget. 5) Allow your supporters to fundraise for your nonprofit on Facebook.

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Candid

SEPTEMBER 28, 2022

Let’s walk through four email engagement tips to help you make the most of your campaigns: Personalize and segment email messages. Use A/B testing to assess different strategies. You may auto-fill their names in the introduction, a donation amount in the thank-you letter, or the campaign they supported in the past for an impact story.

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Nonprofit Tech for Good

NOVEMBER 3, 2023

For this post I used screencaps from Constant Contact: This is a great place to start because it shows the recipient that you already have an existing relationship with them because you know their name. Try testing out CTAs driving to content that includes an ask instead of just asking in the initial email.

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TechImpact

AUGUST 23, 2013

Sarah Boisvert, a guest writer on Socialbrite , compares the top email marketing services, including MailChimp, Constant Contact, Aweber, SendGrid, HubSpot, and Vertical Response. Ability to test emails to see if they will be delivered to users’ Spam folder. Constant Contact. Target publicity campaigns by type.

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Nonprofit Tech for Good

NOVEMBER 15, 2019

Cost: $100/month for 1,000 contacts to $800/month for 85,000 contacts. Kindful allows users to create visually engaging peer-to-peer campaigns that integrate with your website, social media, and email marketing. Individual pledge commitments or reports on pledged revenue by date, campaign, or program can be tracked easily.

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CauseVox

DECEMBER 9, 2024

Subject lines can make or break your email campaign. While MailChimp recommends no more than 60 characters (or 9 words), Hubspot recommends less than 50 characters, and Constant Contact dials it down to 40 characters (4-7 words). SubjectLine.com is similar by testing the overall effectiveness of your copy.

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NonProfit Hub

MAY 22, 2020

While working for various nonprofits throughout the past twenty years, I always had such high aspirations for having our End Of Year (Annual Campaign) strategized by May, planned by August and ready to deliver by October. . We all know how hard it is to complete the endless task list for your Annual Campaign in November. Keep it tight.

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NetWits

DECEMBER 1, 2010

For the past 30 days I have been participating in Movember : a worldwide team fundraising campaign to fight men’s cancer. Using Movember.com as a home base, participants are encouraged to use their email contacts, work colleagues, social networks, and any other means to promote the cause and raise money. Segmentation Matters.

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CauseVox

NOVEMBER 9, 2023

Your fundraising campaign page is your digital storefront and your most effective tool for connecting with potential donors. But how do you design a campaign and make your cause stand out if you’re not a professional web designer? Why Your Campaign Page Matters Your campaign page is the gateway to your mission.

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Qgiv

SEPTEMBER 14, 2021

Explore this definitive guide to learn more about Giving Tuesday, get great campaign ideas, and soak up some best practices. Giving Tuesday FAQs 15+ Surefire Giving Tuesday Campaign Ideas to Set You Up for Success Giving Tuesday Campaign Best Practices. See how Qgiv can help you bring your Giving Tuesday campaign ideas to life!

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CauseVox

AUGUST 11, 2022

Picture this: you’ve read our post on running a capital campaign , you’re wildly psyched, and you’re ready to get started! Only problem…you’re not totally sure how to plan a capital campaign. We’ve got your back and by “got your back” I mean we’ve put together this complete guide to building the plan for your capital campaign.

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Amy Sample Ward

MAY 17, 2011

Email Campaigns: Know Your Audience and Get Results. Sign-up from anywhere – make sure you’re providing a way for people to sign up from the side bar or other clear area on every page and not just by finding your “contact us&# page. View more presentations from Amy Sample Ward. Highlights.

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NetWits

MAY 26, 2011

The knowledge one can gleam from this tool is practically endless–and the resulting testing and site modifications one can make, even more so. A new version of Google Analytics is currently in Beta testing and a future web post will address what you should know before using. Google Analytics Dashboard. What is it?

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Whole Whale

DECEMBER 19, 2024

At Whole Whale, we’ve seen this fallacy lead to critical strategic mistakes across hundreds of nonprofit campaigns. We call it the “Last-Click Fallacy” – the mistaken belief that the final touchpoint before conversion deserves all the credit for the outcome.

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3rd Sector Labs

MAY 14, 2014

So, add the term ‘fundraising’ and you understand that we are talking about donor or constituent related data that helps us to understand who our prospective donor is and how we can develop the best relationship possible in order to maximize giving over the course of a campaign or a lifetime. Sounds worthwhile, right?

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The Next Web

JULY 27, 2013

Starting up a Kickstarter campaign instantly puts a ticking clock above your head when it comes to delivering your product or service. Not everyone has the Hollywood contacts of Zach Braff, and trying to develop your business with a list of Kickstarter backers following your every move can be more stressful than comforting.

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Candid

AUGUST 18, 2021

Altogether, these benefits mean healthier fundraising ROIs, efficient campaign planning, and more time for building donor relationships. . The bottom line is that AI makes data-driven predictions for you, taking the guesswork out of developing lists for campaigns and outreach. How Nonprofits Use AI. How Nonprofits Don’t Use AI.

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3rd Sector Labs

APRIL 28, 2014

But the import tool needs to be well-tested. Usually the process of running import tests leads to additional iterations on the proposed data structure in the new CRM as you wrestle with limitations of the data extracted from the old CRM. Anybody responding to this campaign goes into your new CRM. For more help, see this post.

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M+R

OCTOBER 10, 2023

Read time: 2 minutes Welcome to Part Two of our 60 Tests in 60 Minutes series! For the next few weeks, we’ll be sharing some of our favorite tests—things that worked, things that didn’t, and some things we’re still curious about. Today we’re sharing two tests from Planned Parenthood on increasing engagement in their SMS program.

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Qgiv

AUGUST 21, 2024

That can include actual fundraising solutions, such as donation forms and event registration, or tools that help you manage and contact your donors, such as CRM or marketing software. Incorporate your nonprofit’s unique branding into your online fundraising forms and campaign pages. Export supporter contact information.

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3rd Sector Labs

AUGUST 22, 2014

As always, if you have questions about a donor data migration project, or any of your nonprofit data needs, please don’t hesitate to contact us. 1 – Is easier or more complicated to plan and execute a fundraising campaign today than it was 5 or 10 years ago? how often do you test data recovery? The polling results.

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The Next Web

SEPTEMBER 5, 2013

Growing your email list is probably one of the hardest things to do when starting up an email marketing campaign. 3: Take advantage of social sharing features for your email campaigns. One in ten clicks in an email campaign are related to social sharing. 1: Alert your prospective subscribers with a time sensitive notification.

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Allegiance Group

APRIL 3, 2025

Contact Us What are lapsed donors? Integrate an email campaign with your direct mail appeal and follow up with a phone call based on donor value, if warranted. When selecting the list for a lapsed donor campaign, determine which donors you consider lapsed. The same is true for a lapsed donor reactivation campaign.

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Pamela Grow

FEBRUARY 5, 2025

Leverage retargeting campaigns. In a retargeting campaign, youll track website visitors who engaged with your content in some way (visiting your website, reading a blog post, etc.) You can run A/B tests on your online donation page to see which changes drive higher conversions. but didnt take action to get further involved.

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sgEngage

NOVEMBER 16, 2021

Test, test, and test again (ask staff, supporters, board members, and friends to read your content, test links, identify the emotions associated with the content, and provide feedback) . Give timelines of what they should be doing throughout your GivingTuesday campaign (i.e., send this email at 10 a.m.,

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Bloomerang

SEPTEMBER 27, 2024

However, many nonprofits don’t know where to start when it comes to implementing text-to-give campaigns. This guide will explain how the process works and ways to optimize your campaigns using text-to-give platforms. Your text-to-give campaigns will be safe when you use secure fundraising tools and a reputable service provider.

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sgEngage

SEPTEMBER 6, 2023

Step 2: Master Multichannel Promotion Once you have created your annual campaign calendar and have decided what “lead magnet” content you will feature each month, it’s time to figure out your promotion plan. This setup is called gated content and the pop-up asking for the reader’s contact info is called the lead-capture form.

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Get Fully Funded

APRIL 17, 2025

Popcorn fundraisers are great examples of easy-to-run campaigns that yield high returns for your team. Test out different ideas to see which ones donors are most responsive to, and ask your team for their opinions. Roles may vary depending on the type of campaign you host, but most fundraising teams need: Event or campaign planners.

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sgEngage

OCTOBER 17, 2023

For insights into what will make your organization standout and ring above the buzz, we’ve connected with members of our Blackbaud Champions community who shared tried and true practices that will maximize the success of your year-end fundraising campaigns. Scrub your data so it’s extra squeaky clean for your campaign!

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3rd Sector Labs

JULY 22, 2014

Start with contact databases, donor management systems, and CRMs. Further still, how involved is your social media strategy, mobile giving, and text campaigning … more systems and databases? Here’s a quick test you can do. More fundraising software = more data headaches. There’s a lot.

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TechCrunch

JUNE 1, 2021

So far, the biggest feedback we’ve gotten from our organizing application is that ‘I chose you guys over calling a labor organizer at a national union or over contacting volunteers to come and help us because it seemed like the fastest way to get started’,” White said.

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