Nonprofit Tech for Good

JANUARY 5, 2020

Your website is the foundation upon which your digital communications and fundraising campaigns are built. How well your nonprofit’s email and social media campaigns perform depend upon how well your website is designed. 10) Optimize your website for Search Engine Optimization (SEO). that your nonprofit uses.

Websites 350

Websites Practice Design Nonprofit 350

Nonprofit Tech for Good

OCTOBER 31, 2011

It’s crucial that your social media and mobile technology campaigns are integrated into your website. The upper right-hand corner is the most valuable section of your website—use it to plug your e-newsletter and group text messaging campaigns, donate now functionality, and social networking communities. Simplicity is key.

Websites 247

Websites Design Practice Nonprofit 247

Nonprofit Tech for Good

JUNE 23, 2020

As a general rule, donations pages should be simple, optimized for mobile giving, and ask for the minimal amount of information required to make a donation and to capture a donor’s contact information. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors. Add a pop-up!

Practice 342

Practice Fundraising Online Nonprofit 342

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Stay in regular contact with newsrooms and pitch stories to help the organization reach a larger audience. Offer to help write (or edit) fundraising emails or letters.

Fundraising 340

Fundraising Donation Donor Social Media 340

NetWits

MAY 26, 2011

In addition, there’s a snapshot into where people came from ( Referrals ), most viewed web content ( Top Content ), and most commonly used searched terms to find your website ( Keywords ). The Source Report provides a breakdown of site traffic by Direct, Referral or Search Engine. What to do with? What to do with it? -

Web 251

Web Report Nonprofit Analytics 251

Nonprofit Tech for Good

OCTOBER 25, 2019

The tips below will help you with two key objectives: promoting Fundraisers year-round and maximizing their impact during your fundraising campaigns, each of which requires a distinct approach. The focus for campaigns is encouraging donations to Fundraisers during timeframes when it’s most important for your organization.

Facebook 226

Facebook Fundraising Raise Campaign 226

Nonprofit Tech for Good

NOVEMBER 15, 2019

One of the biggest concerns when searching for a CRM is affordability. Cost: $100/month for 1,000 contacts to $800/month for 85,000 contacts. Kindful allows users to create visually engaging peer-to-peer campaigns that integrate with your website, social media, and email marketing. 1) Kindful :: kindful.com.

Relationship 240

Relationship Software Management Nonprofit 240

Nonprofit Tech for Good

JULY 23, 2020

The Google Grant gives nonprofits $10,000/month to spend on ads in Google Search. Submitting a contact form . If each organization tries to run an ad on the same keyword, the ad for the nonprofit with conversion tracking setup will likely appear higher on the Google search results page. . Example Conversions.

Conversation 306

Conversation Analytics Grant Google 306

Nonprofit Tech for Good

MAY 10, 2010

The ability to write simple code for website and image links really is the number one skill that can transform your social media campaigns. Blogging has turned out to be the missing piece in my social media campaigns. My search engine results have transformed. Launch innovative mobile campaigns using FourSquare.

Social Media 215

Social Media ROI Media Social 215

Qgiv

DECEMBER 10, 2024

These letters are particularly impactful during nonprofit giving days like GivingTuesday and targeted fundraising campaigns, providing a personal touch that can resonate with recipients. High return on investment (ROI): Studies have shown that direct mail campaigns can achieve a return on investment of up to 112%. Key steps 1.

Template 98

Template Donation Help Raise 98

Greater Giving

MARCH 27, 2025

When creating your pages, keep search engine optimization (SEO) best practices in mind. This will ensure search engines like Google easily find your site. With these funds, you can create targeted campaigns that reach individuals based on location, interests, and search behaviors. Build Awareness on Social Media.

Online 59

Online Build Nonprofit Social Media 59

Nonprofit Tech for Good

FEBRUARY 8, 2012

Launch a peer-to-peer fund-raising campaign, if applicable. Launch a Twitter fundraising campaign, if applicable. Add funders and partners as contacts. Add search functionality. Launch a “Check In for Good” campaign, if applicable. Create a QR code campaign. Launch a sustainer program, if applicable.

Social Media 263

Social Media Social Media Tech 263

Nonprofit Tech for Good

DECEMBER 27, 2012

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Simply enter your nonprofit’s name and Addictomatic then creates a page of all your search results for easy future reference. Addictomatic :: addictomatic.com. Alexa Top Sites :: alexa.com/topsites.

Web 277

Web Tools Free Nonprofit 277

Nonprofit Tech for Good

JULY 28, 2013

Ideal for capturing contact information for your mailing list, event registrations, and even customizing PayPal into your website for donation processing, Wufoo is well-reviewed and reasonably priced. Using Wordle, nonprofits could generate word clouds that add some color and creativity to their online fundraising and outreach campaigns.

Free 280

Free Nonprofit Social Media Mobile 280

Nonprofit Tech for Good

MARCH 8, 2013

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Simply enter your nonprofit’s name and Addictomatic then creates a page of all your search results for easy future reference. Addictomatic :: addictomatic.com. Alexa Top Sites :: alexa.com/topsites.

Web 265

Web Tools Free Nonprofit 265

CauseVox

JANUARY 12, 2022

But donors aren’t the only people who make your fundraising events and campaigns successful, and they aren’t the only people whose needs you should be considering. One of the most effective ways to propel your fundraising event and campaign to the next level, both in terms of financial and promotional support, is through sponsorships.

Sponsor 98

Sponsor Campaign Fundraising Relationship 98

Nonprofit Tech for Good

APRIL 24, 2013

Print, broadcast and digital media outlets have embraced Twitter, but I’ve yet to see a nonprofit press release that includes a Twitter username in the contact section of a press release. 5) Add a link to a video about the campaign discussed in the press release. 1) Include your nonprofit’s Twitter username.

Press 275

Press Social Tips Nonprofit 275

Whole Whale

MARCH 28, 2025

That means designing campaigns and content that meet your audience where they are, whether theyre just discovering your work or showing up again and again to create change alongside you. Engaged : They take meaningful action with your orgdonating, volunteering, attending events, or joining a campaign. What is a Funnel of Engagement?

Digital 52

Digital Strategy Marketing Nonprofit 52

Judi Sohn

DECEMBER 17, 2011

I have built a number of custom objects, most are the children of the account or contact. I continuously run in the same wall when I can’t report on all objects related to a contact or its household at the same time. How about Campaign inclusion reports ? I have to be honest and feel a tad smug on this one. Not so fast.

Org 180

Org Contact Analytics Convio 180

3rd Sector Labs

JULY 22, 2014

Start with contact databases, donor management systems, and CRMs. All that, and we aren’t touching on the implications of accounting, systems integrations, data warehousing, ad hoc databases, and search. There are search results, however, that help us define the problem. More fundraising software = more data headaches.

Software 161

Software Fundraising Data Database 161

Nonprofit Tech for Good

AUGUST 27, 2012

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Simply enter your nonprofit’s name and Addictomatic then creates a page of all your search results for easy future reference. Addictomatic :: addictomatic.com. Alexa Top Sites :: alexa.com/topsites.

Web 245

Web Tools Free Nonprofit 245

The Verge

JANUARY 26, 2021

The campaign has reportedly been ongoing for several months, and worryingly appears to exploit unpatched Windows 10 and Chrome vulnerabilities. Although Google doesn’t say exactly what the aim of the hacking campaign is, it notes that the targets are working on “vulnerability research and development.”

Method 127

Method Research Google North Korea 127

Nonprofit Tech for Good

JUNE 3, 2012

A social search tool that allows you to easily track mentions of your nonprofit on social networking sites, blogs, and websites. Simply enter your nonprofit’s name and Addictomatic then creates a page of all your search results for easy future reference. Addictomatic :: addictomatic.com. Alexa Top Sites :: alexa.com/topsites.

Fun 262

Fun Resource Nonprofit Social Media 262

Nonprofit Tech for Good

MAY 18, 2013

A well-executed social media campaign requires a time investment and skilled social media manager. At the time of writing the book my hope was that Facebook Community Pages would be phased out, but they have since been given a redesign and now play a significant role in Facebook’s Graph Search. Gowalla is out of business.

Social Media 261

Social Media Social Media Chapter 261

Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

Campaign 97

Campaign Effective Fundraising Nonprofit 97

Nonprofit Tech for Good

OCTOBER 22, 2012

A well-executed social media campaign requires a time investment and skilled social media manager. The Facebook Community Pages that were created by automating content from Wikipedia have been mostly removed from Facebook Search. And the Google Search App and Bing Search App are very useful and now empowered with voice search.

Social Media 251

Social Media Social Media Chapter 251

The Fundraising Authority

MAY 8, 2021

Ad Grants is a program sponsored by Google that gives nonprofits free advertising credits on its Google Ads platform (text ads on search pages). Why Google Ads Work Google Ads are incredibly effective because they are displayed to people searching relevant terms in Google. The first one is called “Smart Campaigns.”

Grant 152

Grant Google Search Site 152

Nonprofit Tech for Good

DECEMBER 20, 2023

That said, before mailing out that postcard campaign, ask yourself: Would people like or share this on social media? QR codes can link to an awareness campaign , generate a phone call to an elected official, link to an online petition, an email opt-in form, an Instagram account, a RSVP page, etc.! Hang it on their refrigerator?

Trend 242

Trend Fundraising Marketing Digital 242

Amy Sample Ward

JUNE 22, 2011

Personal contact is important. 71% said they learn about organizations through web searches (like Google). As an example, visit the the ASPCA website – show small gift amounts, provide buttons, focus on impact and have used email campaigns to drive people to website for gifts. 50% said they weren’t sure what it is.

Donor 224

Donor Research Gift email 224

Amy Sample Ward

OCTOBER 18, 2011

Most organizations have a call to action, a campaign, or a fundraising push to promote on Facebook and other social media. This means users can share content publicly with subscribers (and privately with their direct contacts). This increased activity in a public channel is increasing search results on Google too.

Facebook 196

Facebook Change Nonprofit Tutorial 196

CauseVox

AUGUST 11, 2022

Picture this: you’ve read our post on running a capital campaign , you’re wildly psyched, and you’re ready to get started! Only problem…you’re not totally sure how to plan a capital campaign. We’ve got your back and by “got your back” I mean we’ve put together this complete guide to building the plan for your capital campaign.

Campaign 79

Campaign Build Pledge Donor 79

Get Fully Funded

APRIL 5, 2021

As a nonprofit fundraising specialist or marketing manager, you know that none of these campaigns can succeed without a comprehensive marketing strategy in place to get the word out. . Here at Donately, we understand the difference that effective virtual fundraising campaigns make in boosting your organization’s revenue. Google Ads.

Campaign 78

Campaign Fundraising Marketing Online 78

Nonprofit Tech for Good

MARCH 18, 2013

Using the Wayback Machine – a website that allows you to view archived screenshots of your website all the way back to 1996, below is an exploration of how the World Wildlife Fund’s website and online fundraising campaigns have evolved since 2008. View: worldwildlifefund.org Archive 3/15/08. World Wildlife Fund :: Today.

Websites 238

Websites Online Design Fundraising 238

The Next Web

AUGUST 18, 2013

A couple I’d recommend are Salesforce , Intuit , Wix , Constant Contact , Google Apps Marketplace and Chrome Web Store. We’ve also found that they rank highly in search results. Alternatively, each organic search lead averages three logins with a monthly revenue around $90 — definitely worth the acquisition cost.

Method 134

Method Companies Adwords Site 134

Bloomerang

AUGUST 29, 2022

Search advertising: text ads that show up in search engine results, namely utilizing the Google Ad Grant or paid Google Ads. It’s also important to keep lifetime donor value in mind, because an ad campaign may be breakeven or low return on ad spend but still well worth it to acquire new donors who will give again and again.

Digital 134

Digital Program Tips Nonprofit 134

Candid

OCTOBER 17, 2022

You’ve probably been bombarded lately by expert advice on what to do for GivingTuesday campaign. This includes things like nonprofit name, contact information, and address. Your logo is a quick and easy way for donors to confirm the charity they are searching for is the same one they see on GuideStar. I know I have. Add a logo.

Campaign 75

Campaign Digital Social Media Profile 75

Nonprofit Tech for Good

MAY 18, 2013

A well-executed social media campaign requires a time investment and skilled social media manager. At the time of writing the book my hope was that Facebook Community Pages would be phased out, but they have since been given a redesign and now play a significant role in Facebook’s Graph Search. Gowalla is out of business.

Social Media 209

Social Media Social Media Chapter 209