Remove Campaign Remove Conservancy Remove Roles
article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

Organization: The Nature Conservancy. Who maintains your social media campaigns? For my role, social media is only about 30% of my job – I manage our paid online advertising strategy, SEO, and web analytics strategy in addition to social media. Organization Size: +1 million members, +3800 staff. Name: Amy Ganderson.

article thumbnail

Maximizing Impact and Visibility with Google Ad Grants for Nonprofit Growth

sgEngage

While this funding can significantly amplify an organizations digital presence, it comes with specific guidelines: Ads must target text-based search campaigns. Campaigns must maintain a minimum 5% click-through rate (CTR). Using keywords like marine conservation donations and save ocean wildlife, we attracted an engaged audience.

Grant 104
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Email Marketing for Nonprofits: The Ultimate How-To Guide

Bloomerang

In this article, we explain why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to its advantage starting today. Fundraising emails When your nonprofit launches a fundraising campaign, its all hands on deck to grow awareness of your initiative and generate a steady flow of donations.

email 93
article thumbnail

Building Resilient Funding Models: Essential Tips for Nonprofit Finance Professionals

sgEngage

Finance plays a crucial role in building a sustainable and scalable funding strategy. This could include event sponsorship, volunteer opportunities for employees, or matching gift campaigns. For example, an environmental nonprofit could offer members access to exclusive webinars or behind-the-scenes updates on conservation efforts.

article thumbnail

10 Website Design Best Practices for Nonprofits

Nonprofit Tech for Good

Your website is the foundation upon which your digital communications and fundraising campaigns are built. How well your nonprofit’s email and social media campaigns perform depend upon how well your website is designed. The most recent design of the Nature Conservancy’s website is excellent.

Websites 350
article thumbnail

8 Ways Nonprofits Can Help P2P Fundraisers Meet & Exceed Their Goals

Nonprofit Tech for Good

A successful peer-to-peer (P2P) fundraising campaign requires thoughtful planning and a strong understanding of how to motivate your fundraisers to meet and exceed their goals. Be thoughtful about your campaign pages, goals, and timeline. Before launching a peer-to-peer campaign, make sure the campaign itself is set up and ready to go.

Goal 318
article thumbnail

The Not-So-Secret Way to Power Your Nonprofit’s Future Growth

Nonprofit Tech for Good

You can then develop ambassador programs or advocacy campaigns targeting these individuals. Fill Leadership Roles Finding the right fit for a leadership position within your organization can be a challenge. Use event data to find someone who might step into that role! Maybe it’s time to conduct some personal outreach!