Nonprofit Tech for Good

MARCH 17, 2020

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. 2) Learn how to run campaigns in-house.

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CauseVox

DECEMBER 5, 2024

As fundraisers, you’re also in charge of putting together end-of-year giving campaigns for your nonprofit. Knowing how much time and effort you spend planning events and campaigns inspired us to create this resource to inspire you with these successful ideas for end-of-year giving campaigns.

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NonProfit PRO

MAY 31, 2023

The largest point-of-sale fundraising efforts by American retailers collected $749 million in consumer donations in 2022, a 24% increase from 2020, according to the biennial "Charity Checkout Champions" study released by Engage for Good.

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Nonprofit Tech for Good

JUNE 20, 2022

Because when it’s for a good cause, people are more than willing to donate (check out this article all about the psychology behind charity ). Official Rules: Your sweepstakes must have official rules that detail the terms of the campaign. Is a Charity Sweepstakes Right for Your Nonprofit? Create yours now ! . ?

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Nonprofit Tech for Good

JANUARY 12, 2023

Clair , Co-Founder & COO at B Generous – the first-ever platform allowing nonprofit donors to “Donate Now, Pay Later”. According to Nonprofit Pro , “Millennials represent 33 million annual donors, have a $481 annual gift, and contribute to three charities annually.” Why Do Younger Donors Donate Less? By Neil St.

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Nonprofit Tech for Good

MAY 16, 2024

Artificial intelligence is also changing how we personalize donor experiences and maximize donations. They can also benefit from smart donation asks. The Role of AI in Fundraising Utilizing AI in Charities At its core, AI in fundraising uses AI to analyze data. And it leads to more donations and a greater impact.

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Nonprofit Tech for Good

NOVEMBER 16, 2020

By Lindsey Himphill , Digital Marketing Strategist at MobileCause – a nonprofit technology company that pioneered text-to-donate and also offers an extensive suite of online, mobile, and event fundraising solutions. Recurring donations are the most sustainable source of income for most nonprofit organizations.

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The NonProfit Times

DECEMBER 2, 2024

Professional fundraising firms retained 17% of donations raised in New York State during 2023, the lowest amount during the past five years. According to data in the new “Pennies For Charity” report from New York Attorney General Letitia James, 581 fundraising campaigns brought in $1.23 There were 658 campaigns, which raised $1.71

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Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. 1) Implement Donation Page Best Practices.

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Nonprofit Tech for Good

JULY 15, 2020

Hundreds of nonprofits now accept cryptocurrency donations. Reasons to accept crypto donations: Simplicity: Crypto is significantly easier than accepting stock donations. . Reasons not to accept crypto donations: Your Nonprofit Does Not Use Tweet: Twitter is the most popular platform for crypto donors. 20% are under 18.

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Nonprofit Tech for Good

JUNE 4, 2022

Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines to contend with, this was no longer possible. It’s also a great marketing campaign for the main event. 6) Recurring donation fundraising . 1) In-person fundraisers.

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Nonprofit Tech for Good

APRIL 3, 2022

A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Pay for the admission or ticket fee for people who you think should attend your nonprofit’s events with the hope they’ll donate on-site or in the future. Then help implement these tools.

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Candid

NOVEMBER 7, 2024

GivingTuesday fundraising allows many charities and nonprofits to raise more on this day than any other and reminds us of the positive community, societal, and personal impact of supporting causes aligned with our values. Get ready for GivingTuesday with a cohesive digital campaign. Five ways to level up your GivingTuesday campaign.

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Nonprofit Tech for Good

OCTOBER 10, 2019

By Paige Kutliek , SEO Manager at GoFundMe ––a free fundraising platform for charities, people, and the causes you care about. Donors may have a different outlook on donating to your fundraiser depending on the goal you choose. Clearly state who will be managing all of the donations. Collettey’s Cookies.

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Neon CRM

MARCH 27, 2025

Donation receipts are important for a few reasons. Well-written donation receipts meet IRS requirements and make donors feel good about their gift. Table of Contents : Why Do You Need a Donation Receipt? Get My Templates Why Do You Need a Donation Receipt? Lets expand on that last bullet point about goods and services.

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Bloomerang

JANUARY 14, 2025

Similarly, all text-to-give campaigns are a form of mobile giving, but not all mobile giving involves texts. The primary types of mobile giving Text-to-give One of the most popular ways to give on the go is via text-to-give or text-to-donate, which simply involves giving via text message. Check out the example below of the Michael J.

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Nonprofit Tech for Good

OCTOBER 22, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Smart speaker giving, such as Alexa Donations — 1%. Customer Relationship Management (CRM) software 24%. Giving Tuesday 22%.

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Nonprofit Tech for Good

FEBRUARY 12, 2020

Sixty-two percent of email is opened on a mobile device , so first and foremost your email campaigns (e-newsletters, fundraising appeals, event invites, welcome emails, thank you emails, etc.) By definition, your e-newsletter is an email campaign primarily for news stories and updates. Embrace a mobile-first design strategy.

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Nonprofit Tech for Good

JULY 21, 2019

The number of new donors giving to charity declined by 7.3% The typical return donor made a second donation around 349 days after their first donation. 29% of annual donation volume occurs from #GivingTuesday through the end of the year ( The State of Modern Philanthropy Report ). billion USD to charity.

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Nonprofit Tech for Good

APRIL 18, 2022

Online fundraising makes it simpler for your donors to give and easier for them to make recurring donations to support your mission. States define solicitation as the act of asking for donations, regardless of the method of solicitation. if you receive ongoing, repeated, or substantial donations from donors in a state. .

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Nonprofit Tech for Good

MAY 13, 2022

Or how they’re landing on your donation page? Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. We call all of these traffic sources, and traffic sources tell us how a donor got to the page where they chose to donate. Let me give you an example.

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Nonprofit Tech for Good

DECEMBER 8, 2021

According to the Fidelity Charitable Overcoming Barriers to Giving Report , 65% of donors would give more if they knew the impact of their donations. Promote your quarterly Impact Reports in your print campaigns. 3) Prioritize your email campaigns. . The Plain Language Action and Information Network. M+R Benchmarks Report.

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Nonprofit Tech for Good

AUGUST 4, 2023

Their average individual gifts are the highest among all generations, so securing even one donation from a member of these generations is a huge win. You’ll see that there is significant overlap between generations, meaning you can develop campaigns that are optimized for multiple types of donors and include more than one way to give.

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Nonprofit Tech for Good

MARCH 25, 2022

Events are many people’s favorite thing about charity fundraising. A Gala is a well-known charity fundraising event. Activities such as performances, live entertainment, and sit-down dinners regularly attract a large audience and generate significant money for charity. 8) Digital download donation rewards.

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sgEngage

NOVEMBER 20, 2024

GivingTuesday provides an opportunity for these donors to reconnect with your organization through word of mouth, peer-to-peer, or social media campaigns. Make Giving Easy Streamlining the donation process can make all the difference in converting interested visitors into actual donors.

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Bloomerang

JANUARY 10, 2025

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Todays question comes from a nonprofit employee who wants advice on the pros and cons of public donor listings: Dear Charity Clairity, There has been some concern about the fact we have our $1,000+ donors listed on our website. Should it have been?

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Nonprofit Tech for Good

JULY 2, 2020

It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. In general, it will be a good idea to provide an emotional aspect for your audience to connect to and demonstrate the real-world impact donations can have. Work With Influencers.

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Nonprofit Tech for Good

MARCH 27, 2019

2019 marks the 20-year anniversary of the release of the first “Donate Now” service and while some online fundraising pioneers envisioned the tools available today, for many the evolution of online giving, especially through social media, would have been unimaginable. Instagram Donation Stickers :: business.instagram.com.

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Fast Company Tech

FEBRUARY 24, 2025

As a result, many companies, including startups, are finding flexible ways to match funds, allowing people to donate in flexible ways that ignite them and their passion. In 2023, Americans gave over $557 billion to charities from individuals, foundations, and corporations. Where to donate?

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Nonprofit Tech for Good

JULY 4, 2021

The good news is that once you embrace digital donor engagement tools, most of the grunt work – like donation forms and gift acknowledgements – is done for you through automation. That’s why peer-to-peer fundraising campaigns do so well – people want to give to their friends, or their friends’ friends, and rally around their loved ones.

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Nonprofit Tech for Good

NOVEMBER 4, 2021

For those that prefer to donate money as gifts, consider purchasing a charity gift card from TisBest.org or GlobalGiving.org. 14) Human Rights Campaign Nonprofit Store :: shop.hrc.org. Apparel for those who love elephants – 10% of the profits are donated to organizations working to sustain elephant populations.

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Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Sending email newsletters with an attachment is an absolute worst practice that is common with BCC email campaigns.

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Achieve

JANUARY 21, 2025

Your nonprofit organization can incorporate social proof into its online giving page to increase donations. With that in mind, lets explore five tips to effectively integrate social proof into your nonprofits online donation page. The specific individuals you feature may vary depending on the purpose of the donation form.

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NonProfit PRO

SEPTEMBER 9, 2021

This new book, “The Essence of Campaigning Fundraising” includes a cool-looking USB drive that includes the 52 exhibits and 199 web links to which the book refers and proceeds going to charity.

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Nonprofit Tech for Good

MAY 8, 2023

You can use outbound text messages to inform donors about upcoming fundraising events and campaigns. You can even use outbound messages to solicit donations from your supporters. Messages can be used to solicit donations, recruit volunteers for a fundraising event or activity, and more. The sky’s the limit!

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Nonprofit Tech for Good

JANUARY 5, 2020

Your website is the foundation upon which your digital communications and fundraising campaigns are built. How well your nonprofit’s email and social media campaigns perform depend upon how well your website is designed. Prominently feature your “Donate” button, e-newsletter opt-in, and social network icons.

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Nonprofit Tech for Good

DECEMBER 3, 2020

Canva is a low-cost, do-it-yourself graphic design tool with pre-sized Facebook cover templates, but as digital marketing becomes more essential for nonprofits to succeed, hiring a graphic designer for your social media campaigns should be a line item in your annual budget. Of those, 89% said they would likely do it again.

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