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To Get Close to Members, Follow MarTech Trends

.orgSource

But associations tend to use it like a warm-up act instead of making video the headliner these statistics suggest that it should be: A HubSpot survey of 3,000 respondents indicates that 54% of consumers preferred video marketing from their favorite brands. Exert Influence Influencers aren’t just for Instagram anymore.

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Secure Your Supporters’ Trust: Mastering Privacy-Compliant Fundraising

The Modern Nonprofit

Understanding The State of Data Privacy In an era where data breaches headline news regularly, the consciousness around data privacy has reached an all-time high. Nonprofits, heavily reliant on digital channels for fundraising, face new challenges in adapting to these legislations.

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Google’s AI Search Experience: What advertisers need to know

M+R

This is just the beginning of a potentially seismic shift in the way that AI influences the web – and in particular, the fundamental deal wherein advertising subsidizes the free and open internet that we’ve all come to love. This new add-on to the Google Ads interface can help recommend keywords and headlines to improve campaign performance.

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How to Influence the Conversation Around Your Next Campaign

Connection Cafe

There’s a flurry of conversation happening about the issues your organization works on that can move the needle on your campaign. Join our webinar, Influencing the Conversation on March 2nd with Attentive.ly Impact conversations that are relevant to your campaign. Know When To Ramp Up Your Campaign.

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Top Lessons from GivingTuesday 2023

Neon CRM

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. Where Do Donors Give?

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Nine Digital Marketing Lessons Nonprofits Can Learn from charity: water

Beth's Blog: How Nonprofits Can Use Social Media

One of the most powerful ways in which they’ve done this is by building an online platform that allows people to create fundraising campaigns linked to personal events, such as marathons, holidays or birthdays. You can then make each testimonial a piece of content for your social channels by quoting the best parts in an image.

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New Guide: How To Engage Your Supporters with Social Listening

Beth's Blog: How Nonprofits Can Use Social Media

Social media listening (or social media monitoring) is the practice of paying close attention to digital channels when conversations relevant to your cause are being discussed. It’s relatively easy to see trending terms with your supporter base, which is similar to seeing the weekly headlines in your CRM.

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