Nonprofit Tech for Good

FEBRUARY 12, 2021

Access to an entire library of marketing templates, sample fundraising campaigns, and industry best practices. Use a multi-channel approach. For any fundraising campaign, you’ll see the best results from using every channel available to you. The format and tone of your content should be specific to the channel.

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Fundraising Effective Nonprofit Donation 291

CauseVox

APRIL 7, 2025

Whether your next fundraising campaign is virtual, in-person, or a combination of both, you probably want every detail to be perfect. Youve got to think about how to set up the campaign, when to host it, and what will make potential donors feel involved and inspired to support your cause. What are you waiting for?

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Campaign Fundraising Guidelines Donor 72

Association Analytics

JUNE 25, 2024

Five Types of Membership Campaigns When communicating with members you’re trying to build a rapport with them throughout the year, nurturing that relationship before you actually go in and ask for a renewal or membership relationship. Segmentation Proper segmentation can significantly enhance the effectiveness of renewal campaigns.

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Campaign Associations Communication Channel 169

Nonprofit Tech for Good

JANUARY 17, 2019

A great social media content calendar can help you: Save time : we’re all busy, which means that sometimes we can forget to update our social channels – especially if you don’t have a dedicated social media manager. Having a calendar lets you see an overview of your social media posts, helping you to create more effective campaigns.

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Social Media Calendar Content Media 279

Nonprofit Tech for Good

AUGUST 21, 2024

Today, text messaging platforms enable instant, direct interaction with wider audiences, facilitating greater fundraising, awareness campaigns, volunteer coordination, and real-time updates during crises. Predictive analytics for targeted campaigns: AI can predict future supporter behaviors by analyzing past actions.

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Mobile Trend Social Media Donation 321

Nonprofit Tech for Good

MARCH 17, 2020

Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . 2) Learn how to run campaigns in-house.

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Charity Facebook Test Profit 332

Nonprofit Tech for Good

JULY 10, 2019

It is offering new opportunities for nonprofits to improve their fundraising success while trying out new channels. You can raise awareness about your cause, you can improve the engagement with your existing supporters but you can also make direct fundraising asks on specific channels. 3) Pick the right platforms.

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Fundraising Social Social Media Channel 280

Nonprofit Tech for Good

AUGUST 6, 2023

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

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Fundraising Practice Guide Campaign 246

Bloomerang

DECEMBER 12, 2024

and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. In this article, we explain why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to its advantage starting today.

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email Marketing Guide Nonprofit 93

The NonProfit Times

NOVEMBER 21, 2024

By Amanda Wasson In the ever-evolving landscape of fundraising, it’s clear that the traditional channel-first mindset is no longer sufficient. For too long, success was measured by the performance of individual channels, often overlooking the holistic experience of our donors. Reporting: Measure overall donor health.

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Fundraising Channel Audience Donor 75

Fast Company Tech

APRIL 14, 2025

This campaign is reportedly being driven by a network of entities linked to a shadowy Chinese technology conglomerate. officials and intelligence analysts, who view it as part of a broader Chinese strategy to acquire advanced technological expertise through nontraditional channels. The recruitment effort has drawn scrutiny from U.S.

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China Linkedin National Research 98

Nonprofit Tech for Good

OCTOBER 17, 2023

In this post, we’ll explore three cost-effective strategies to boost your online visibility. Personal stories from beneficiaries or volunteers can be particularly effective in conveying your organization’s message. Offer to partner with them on projects or campaigns related to your cause.

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Social Media Media Social Influence 336

Nonprofit Tech for Good

MAY 16, 2024

They are moving to more efficient and effective fundraising. This many-sided approach lets charities operate more efficiently and effectively. They can target campaigns and improve donation requests. They also help tailor campaigns to specific donor segments. This unlocks new efficiency, effectiveness, and impact.

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Donation Fundraising Data Donor 273

Nonprofit Tech for Good

MAY 13, 2022

Some of the most effective online fundraising strategies happen when you dig into your organisation’s data and understand who your donors are, and how they came across to you. . Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. We’ll get to that next.

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Donor Campaign Nonprofit Track 316

Nonprofits Source

NOVEMBER 4, 2024

It can sometimes feel overwhelming, but political campaigns are undeniably good at getting attention. As a nonprofit, you might wonder how you can emulate political campaign marketing strategies and success. Text Banking By this point, almost every American has received at least one text from a political campaign.

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Campaign Marketing Nonprofit Social Media 52

Nonprofit Tech for Good

MAY 8, 2023

You can use outbound text messages to inform donors about upcoming fundraising events and campaigns. Want to learn more about effective text message marketing? 3) Multi-channel communication keeps you top of mind The average American sees 4,000-10,000 ads per day ! Check out Qgiv’s Text Fundraising Success Toolkit.

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Lesson Marketing Nonprofit Mobile 307

Nonprofit Tech for Good

MARCH 18, 2022

One example of a successful cause marketing challenge was Oreo’s #CookieWithACause campaign. Outside of that, share your hashtag challenge on your other social channels to draw social-savvy audiences to your TikTok page. Think about your campaigns, programs, beneficiaries, volunteer experiences, and stories. About the Author.

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Guide Social Media Audience United States 358

Nonprofit Tech for Good

SEPTEMBER 19, 2019

With more than 150 countries joining, and more than 14 billion impressions on social channels every year, it’s the perfect opportunity to tell your story to a global audience of people interested in making a difference through the power of social media. Your visual assets can actually make a difference in your campaign. 4) Be creative.

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Storytelling Tips Social Media Nonprofit 271

Nonprofit Tech for Good

MAY 8, 2020

Irrespective of channel or medium, the key elements to effective storytelling are the ability to convey what is unique about the nonprofit, why it is worthy of support, how the audience can benefit from supporting it and how to go about doing so. The selected channels make up part of an organization’s Digital Storytelling Ecosystem.

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Storytelling Digital Audience Channel 316

Nonprofit Tech for Good

OCTOBER 25, 2019

The reason these peer-to-peer fundraisers are so effective is that they can tap into networks of people who aren’t personally invested in your cause but who are willing to give based on their relationships with your organization’s supporters. 2) Cross-promote via multiple channels. 3) Send direct invitations to past creators.

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Facebook Fundraising Raise Campaign 243

Nonprofit Tech for Good

FEBRUARY 14, 2019

The Ads Manager interface is not particularly intuitive, and the advertising advice offered by Facebook and third parties is almost always focused on e-commerce rather than nonprofits and advocacy campaigns. 1) Set up a conversion event and create a campaign. 1) Set up a conversion event and create a campaign.

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Facebook Fundraising ROI Metrics 255

Fast Company Tech

APRIL 1, 2025

The climate activist group Just Stop Oil (JSO) has announced the end of its campaign of direct action. But the intense backlash directed at JSO is not evidence that its campaign faltered. Disruptive protests may be unpopular, but they are effective at attracting media attention and public awareness.

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Public Change Attention Action 94

Nonprofit Tech for Good

SEPTEMBER 12, 2021

Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience.

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Giving Question Nonprofit Campaign 301

Nonprofit Tech for Good

JANUARY 5, 2019

A YouTube channel and ID. You can learn how to create a channel and find your channel ID here. Campaign matching. Fundraisers will look a lot like Facebook Fundraisers, with a Donate button and am embedded fundraising campaign page right next to a video or live stream. Community fundraisers. Super Chat for Good.

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YouTube Money Raise Nonprofit 273

Bloomerang

MARCH 26, 2024

When you’re a busy fundraising professional, it might seem like you’re jumping from one campaign to the next. It seems often easiest to “rinse and repeat” last year’s campaigns. However, I encourage you to take some time to analyze your online fundraising campaigns to optimize your overall fundraising results. Access your data.

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Campaign Tips Fundraising Online 115

Get Fully Funded

DECEMBER 17, 2024

For example, you can ask donors about their preferred communication channel to receive updates about their donations. As you know, different supporter groups prefer different communication channels for receiving updates from your nonprofit. Store their responses in your nonprofits CRM database to provide a better experience for donors.

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Donation Process Online Tips 52

Nonprofit Tech for Good

DECEMBER 6, 2018

Your ads can appear in Google search results when people search for particular terms, and you can set up unlimited ad campaigns in your Google Ad Grant account. 3) Google Ads are a hugely effective digital marketing channel. Google Ads have consistently driven the most engaged and valuable traffic of all acquisition channels.

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Grant Profit Google Adwords 274

Nonprofit Tech for Good

OCTOBER 25, 2023

M+R Benchmarks ] 74% of nonprofits send an automated welcome email after joining a newsletter and these messages have an average open rate of 202% higher than traditional email campaigns. Campaign Monitor ] Personalized calls to action convert 202% better than default calls to action. Nonprofit Communications Trends Report ]

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email Statistics Marketing Nonprofit 237

Nonprofit Tech for Good

JULY 13, 2020

The current social media environment has caused non-profit marketers to re-evaluate their content aware of the acute conversations being had on every channel, at a global level. Water.org’s social channels can be viewed at: Facebook.com/water. We want to make it safe, accessible, and cost-effective. Instagram.com/water.

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Social Media Content Media Social 336

sgEngage

JANUARY 14, 2025

This scalability is crucial for maintaining accurate and up-to-date information, which is essential for effective donor relationship management and communication. AI deciphers the patterns and relationships in your data but using data that doesnt contain adequate detail or granularity means your AI tool simply wont be as effective.

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Organization North Carolina Donor Blackbaud 105

The NonProfit Times

DECEMBER 10, 2024

By Amanda Wasson In the ever-evolving landscape of fundraising, its clear that the traditional channel-first mindset is no longer sufficient. For too long, success was measured by the performance of individual channels, often overlooking the holistic experience of our donors. 3 key areas for reframing 1.

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Fundraising Channel Audience Donor 59

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. Clever campaigns also deliver a great return on investment, particularly for charities or nonprofit organisations seeking to deliver an outstanding result on a limited budget.

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Examples Campaign Marketing Cancer 113

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. Print communications came in second place, with 19% saying it was the most influential channel. Plus, these campaigns see average response rates of 5.3%.

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Template Donation Help Raise 98

Candid

MAY 10, 2023

To spread the word about a new initiative or build awareness around your mission-driven work, effective communication with your audiences is key. This is where a communications campaign can come in handy. But managing a campaign’s moving pieces can be challenging. Be sure to tailor your messaging to each channel.

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Campaign Communication Nonprofit Social Media 98

sgEngage

JANUARY 14, 2025

Recovery campaigns will follow. Instead, post to your personal channels (as well as the hero page of your organizations website and every social media channel) to shine a spotlight on the acts of kindness, rescues, and connections being made in the midst of heartache. Show the images.

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Disaster Money Los Angeles Fundraising 97

Bloomerang

OCTOBER 11, 2024

How can you optimize data-driven GivingTuesday campaigns to craft personalized donor journeys, make real-time decisions, and build lasting relationships long after GivingTuesday is over? Let’s talk about how you can take your campaign from good to great, with data as your guide. In fact, the real work begins once the campaign is over.

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Campaign Strategy Data Donor 109

Bloomerang

JANUARY 14, 2025

Similarly, all text-to-give campaigns are a form of mobile giving, but not all mobile giving involves texts. To raise significantly more money through existing email channels, add a link to your online donation page or a mobile email donation button, like the one pictured below. Text-to-give and mobile giving are like poodles and dogs.

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Mobile Giving Guide Nonprofit 104