The Modern Nonprofit

SEPTEMBER 18, 2024

Estimated Reading Time: 8 minutes boost Your Fall Fundraising: Leveraging Campaign Management Tools As the crisp autumn air begins to roll in, so does one of the most critical times for nonprofits—fall fundraising season. With year-end giving on the horizon, it’s time to make every campaign count.

Campaign 52

Campaign Tools Management Fundraising 52

Nonprofit Tech for Good

MARCH 9, 2023

The report analyzes Classy’s proprietary data from 2022, spanning more than 70,000 campaigns on the Classy platform, and, for the first time, incorporates insights from our parent company, GoFundMe. Discover key insights from Classy’s sixth annual report, The State of Modern Philanthropy.

Philanthropy 182

Philanthropy Free Conversation Channel 182

Top Nonprofits

MARCH 4, 2021

Additionally, fundraising leaders like yourself need to come up with ways to not only continue engaging with existing donors but also recruit brand new supporters and raise more awareness for their mission. A tried and true method of increasing marketing efforts is to use a multi-channel approach.

Channel 72

Channel Websites Tips Fundraising 72

Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . Whether you’re sending general donation requests, sponsorship requests, or end-of-year-appeals, it’s important to amplify your fundraising campaigns as broadly and loudly as possible.

Mail 64

Mail Channel Strategy Fundraising 64

Nonprofit Tech for Good

OCTOBER 31, 2018

28% of nonprofits raise between 26-50% of their annual funds from the year-end ask. In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing. Here are 5 ways that you can use social media to raise even more money at year-end. .

Social Media 222

Social Media Money Raise Media 222

Qgiv

AUGUST 21, 2024

Fundraising software is an online tool that helps you raise more money for your organization. Incorporate your nonprofit’s unique branding into your online fundraising forms and campaign pages. Bonfire has helped all kinds of nonprofits, from animal shelters to healthcare organizations, raise thousands of dollars in donations.

Software 98

Software Fundraising Platform Contact 98

Classy

JUNE 21, 2021

Launching a unique campaign can set your organization apart by creating a buzz around your mission, engaging new audiences, and getting people excited to participate in something meaningful. . Download Your Checklists for Crowdfunding, Peer-to-Peer, and Event Fundraising Campaigns. Creative Angles to Take on Your Next Campaign.

Campaign 128

Campaign Fundraising Cancer Contest 128

Allegiance Group

MAY 1, 2024

On average, most nonprofits raise up to 30 percent of their annual budget in December, including upwards of 31 percent of online revenue in the last four weeks alone. If you’re ready to find out how your nonprofit can buck trends and create a winning year-end campaign, this blog post is for you.

Campaign 52

Campaign Guide Fundraising Storytelling 52

Nonprofit Tech for Good

JANUARY 24, 2019

By Gary Wohlfeill , Director of Marketing at CrowdRise , who works with partners to develop highly engaging fundraising campaigns and leads the marketing team in developing the CrowdRise brand. If you think you can raise $5,000 but $15,000 is a major stretch, go for $5,000. And that’s where peer-to-peer fundraising comes in.

Program 279

Program Practice Fundraising Platform 279

Neon CRM

MAY 31, 2023

In fact, 60–80% of all fundraising revenue is raised through direct mail. These are impressive levels of engagement, meaning all nonprofit teams should have a strategic plan for a GivingTuesday fundraising campaign each year. What does this huge conversion boost reveal to fundraisers? In 2022, 37 million adults in the U.S.

Statistics 97

Statistics Fundraising Metrics Mail 97

Get Fully Funded

NOVEMBER 14, 2022

In our story, the resolution would be raising enough funds to provide every school child with a nutritional breakfast and lunch. Parents report much more engagement and conversation with their kids at home, and this all leads to a stronger family unit! If you’re raising funds for equipment, supplies, vehicles, etc.,

Storytelling 139

Storytelling Fund Raise Music 139

Nonprofit Tech for Good

MAY 13, 2022

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. How each traffic source is influencing sign ups for your peer-to-peer campaign. Are your conversion rates different for different audiences? Campaign (utm_campaign). We’ll get to that next.

Donor 274

Donor Track Facebook Campaign 274

Bloomerang

FEBRUARY 1, 2023

Fundraising apps are helpful tools that drive your nonprofit’s fundraising campaigns by empowering you to pull in more donations, and there are hundreds to choose from. Nonprofit-facing fundraising apps are those that your nonprofit staff members use to raise money on the go. Let’s dive right in! Individual tasks. Outbid notifications.

Org 85

Org Raise Tools Help 85

Get Fully Funded

AUGUST 19, 2024

You’re tirelessly working to grow your nonprofit’s impact, nurture your community, and raise funds—all while managing all the other day-to-day tasks. More engaged supporters More effective campaigns More funds raised all with less effort. Engaging active supporters with targeted campaigns fosters deeper connections.

Data 59

Data Marketing Donor Mail 59

M+R

SEPTEMBER 10, 2024

But, like many other groups, returns have been declining on Meta, and as a result many food banks are shifting spend to other channels. We see investments increasing in Search and Display as well as diversifying into channels like audio. Diversify your channels Continue to grow investment on ads and try out new channels.

Benchmark 64

Benchmark Hunger Advocacy Channel 64

CauseVox

NOVEMBER 23, 2021

It’s never been easier to raise money online because people are getting more accustomed to giving that way: one silver lining of the pandemic that nonprofits a 32% increase in online revenue in 2020. Here’s Six Ways You Can Raise More Online During Year-End 2021: 1) Drive Everyone To Give in One Place.

Raise 59

Raise Online Pledge Gift 59

Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

Campaign 98

Campaign Effective Fundraising Nonprofit 98

Bloomerang

JULY 26, 2024

Is there any research on open, conversion and retention rates for the different mediums? As media options continue to multiply, choosing the best channels becomes more and more fraught. to raise $1.00. And what about other acquisition channels? But, now I’m wondering if I was being pound-wise and penny-foolish.

Mail 91

Mail Roles Digital Fundraising 91

Neon CRM

SEPTEMBER 5, 2024

Your GivingTuesday donation form is one of the most important pieces of your campaign. The first option is to update your existing donation form—your year-round form that’s linked to the “donate” button on your website—to include your GivingTuesday campaign elements. You have two options here. This is key!

Donation 92

Donation Build Images Gift 92

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2013

As you can see, the design is a bit edgy – and its part of new multi-channel campaign that hopes to activate activists and ignite conversations. Of course, the infographic alone is not enough – it’s part of a multi-channel campaign. This infographic is part of a multi-channel campaign.

Syria 110

Syria Children Channel Campaign 110

Bloomerang

NOVEMBER 10, 2023

A gift range chart helps determine how many gifts you’ll need to acquire at each giving level to meet your campaign or annual giving goals. In the nonprofit world, we can expect something similar, which is why we recommend trying to reach out to a potential donor eight times to get a conversation. Create a gift range chart.

Gift 103

Gift Raise Guide Relationship 103

CauseVox

DECEMBER 21, 2021

Or else it’s time to look blankly at the page while you try to plan your year-end fundraising email campaign because you’re not sure how many emails is too many or what your emails should include. These emails should coincide with your wider, multi-channel year-end campaign promotion timeline. Deep breaths. Let’s dive in!

email 79

email Examples Raise Fundraising 79

Global Giving

APRIL 4, 2019

Knowing what works and what doesn’t in your communications, campaigns, and events will help you avoid making random decisions based on feeling or habit, but rather have a clear, long-term plan without wasting your resources on ineffective processes. Q: How can data help nonprofits raise more money? Gathering data at regular times (e.g.

Conversation 52

Conversation Data Fundraising Hints 52

M+R

JUNE 18, 2024

From a pure advertising perspective, we cannot overstate the case for doing this: if this is not enabled, conversion tracking & ability to optimize ads will be extremely limited, unquestionably and dramatically impeding your ability to effectively advertise. factor in campaign performance. Again, join us on the 26th for more.)

Alternative 105

Alternative Google Audio Test 105

Qgiv

SEPTEMBER 2, 2024

From planning peer-to-peer fundraisers to properly marketing your online campaigns, there’s an endless number of items on your to-do lists. Plus, software solutions can help reduce your staff’s stress and streamline their workload by automating processes and providing a centralized place for managing different campaigns and communications.

Software 98

Software Effective Nonprofit Collaboration 98

Nonprofit Tech for Good

FEBRUARY 14, 2019

The Ads Manager interface is not particularly intuitive, and the advertising advice offered by Facebook and third parties is almost always focused on e-commerce rather than nonprofits and advocacy campaigns. 1) Set up a conversion event and create a campaign. 1) Set up a conversion event and create a campaign.

Facebook 224

Facebook Fundraising ROI Virginia 224

EveryAction

AUGUST 25, 2022

Whether you’re looking to contact lawmakers, gather petition signatures, or mobilize public support using social media, you can measure and increase support for your mission by presenting your audience with a digital form across their preferred channels. Why should nonprofits use digital advocacy forms now? Segment your advocacy asks.

Advocacy 130

Advocacy Digital Fundraising Channel 130

Nonprofit Tech for Good

SEPTEMBER 12, 2021

Nonprofits raised more than $2.47 Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. An incredible Giving Tuesday 2021 campaign will: Reach donors from any device. Building your campaign layout.

Question 260

Question Giving Sponsor Nonprofit 260

Forum One

JANUARY 20, 2022

From website traffic to email fundraising campaigns, there are a great number of things you need to take into account to review your various communications activities. Conversion rate (e.g., Conversion rates (e.g., Overall online revenue (versus other non-digital channels). Total revenue by channel. Email metrics.

Metrics 77

Metrics Digital Strategy Rate 77

Connection Cafe

SEPTEMBER 5, 2017

According to research by the Congressional Management Foundation, nearly half of congressional staff believe that “most advocacy campaigns of identical form messages are sent without the constituent’s knowledge or approval.”. Era of Increased Activism and Grassroots Campaigning. How to Use Online Channels to Build Offline Support.

Offline 44

Offline Campaign Channel Cancer 44

Pamela Grow

JULY 24, 2024

However, you quickly realize there are several obstacles to starting a new fundraising campaign, including team time, resource availability, and donor fatigue. If supporters know that your nonprofit appreciates their passive fundraising contributions, they’re more likely to keep engaging with your campaign. Let’s dive in!

FAQ 52

FAQ Guide Fundraising Nonprofit 52

Bloomerang

MAY 22, 2024

Moreover, the integration of storytelling and technology is transforming how nonprofits raise money, reshaping the way people engage with stories and make donations because of those stories. In the world of digital reporting, this dramatic shift is enhancing the user experience on both sides.

Storytelling 82

Storytelling Digital Integration Blended 82

Allegiance Group

FEBRUARY 27, 2024

These insights can give you a clear picture of what parts of your website — pages, images, forms, buttons — are working to drive conversions and which ones need some help. GA4 has the power to optimize your website pages overall but also the campaigns within them. Now, get more granular and identify a secondary conversion.

Analytics 52

Analytics Google Fundraising Track 52

Qgiv

JULY 6, 2022

Giving day campaigns are an increasingly popular online fundraising option for nonprofits everywhere. Giving days are virtual 24-hour fundraising campaigns that nonprofits can use to raise money and awareness for their missions. The first step in planning your giving day campaign is to pick a day for your 24-hour fundraiser.

Hosting 52

Hosting Giving Guide Kentucky 52

Bloomerang

OCTOBER 30, 2023

Reflect and analyze Review your results from GivingTuesday , including the total amount raised, donor demographics, and the success of your different approaches and social media channels. Share the hard data with your Development Committee and have a conversation about it. They’ve done the work for you!

Gift 83

Gift Phone Mobile Demographics 83

Neon CRM

JUNE 23, 2023

Whether you look at GivingTuesday campaigns from organizations in your hometown or charities on the other side of the world, there’s no shortage of nonprofits who are doing amazing things. Takeaway : If you haven’t participated in a GivingTuesday campaign yet, this is a great year to get started. Join the conversation!

Statistics 98

Statistics Fundraising United States Global 98

Classy

MAY 25, 2021

A strong conversion rate for your nonprofit donation page depends on a number of factors, including a clear call to action, mobile-responsive software , customized visuals, and a streamlined checkout process. Be sure to test and experiment to continually improve your conversions. . Get Your Free Fundraising Campaign Checklists.

Donation 67

Donation Tips Rate Mobile 67