This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
As fundraisers, you’re also in charge of putting together end-of-year giving campaigns for your nonprofit. Knowing how much time and effort you spend planning events and campaigns inspired us to create this resource to inspire you with these successful ideas for end-of-year giving campaigns.
Until recently the nonprofit pioneers of the Social Web had to mostly rely on their intuition that their social media campaigns were resulting in more dollars raised online, an increase in brand and cause awareness, and higher rates of volunteer recruitment and retention. That said, congrats to the early adopters! Source: Avectra.
Powerful storytelling is the key. Here’s why storytelling is so vital: 1) Creating an Emotional Connection: Stories have the power to evoke emotions and connect with audiences on a personal level. This means that storytelling fosters a stronger emotional connection with donors, encouraging them to stay committed to the cause.
By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.
From boosting your team’s efficiency to expanding your reach, here are three key benefits of using an online platform like CauseVox to enhance your next fundraising campaign. Instead of spending hours, or even days, setting up a campaign from scratch, CauseVox’s user-friendly interface allows you to launch in no time.
Your fundraising campaign page is more than just a digital placeholder its the heart of your mission online. For nonprofits with limited resources, making the most of this page is critical to driving donations, engaging supporters, and amplifying your cause. Here are 7 ways to maximize the results of your fundraising campaign page: 1.
Thanks to a partnership with the Public Interest Registry , Heather Mansfield of Nonprofit Tech for Good was able to report live from the Cause Marketing Forum (Storified) last week in Chicago, IL. CMF2014 || Advice about branding and storytelling for nonprofits; pic.twitter.com/oZEBgyNKRd. — @NonprofitOrgs (@nonprofitorgs) May 29, 2014.
GivingTuesday fundraising allows many charities and nonprofits to raise more on this day than any other and reminds us of the positive community, societal, and personal impact of supporting causes aligned with our values. Get ready for GivingTuesday with a cohesive digital campaign. Five ways to level up your GivingTuesday campaign.
1) [Infographic] Virtual Fundraising Event and Campaign Ideas. Our infographic, Virtual Fundraising Event and Campaign Ideas , brings you 10 effective ways to take your event online. 3) [Campaign Calendars] for Virtual Fundraising Events. Save yourself valuable time with our Campaign Calendars for Virtual Fundraising Events.
The campaign is undoubtedly effective. So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success. Define Your Desired Donor First, start by figuring out who your ideal donor is for your GivingTuesday campaign.
For years, when nonprofits would publish digital reports with their best stories, they had to point inspired readers to a separate page to make a donation, disrupting the storytelling to fundraising pipeline. We solved this problem with Storyraise , a solution for nonprofits to create digital annual, impact, and donor reports.
When launching a capital campaign , success often depends on how well you engage gatekeepers: board members, respected community leaders , and professional advisors with high-net-worth networks who have influence over prospective major donors. These gatekeepers play a pivotal role by making introductions and advocating for your cause.
By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. By liking and engaging with their posts, you’ll make them feel seen and more likely to continue to promote your cause and support your mission. 6) Secure matching gifts for your next fundraising campaign.
Any doubts that social networks aren’t powerful or don’t need to be prioritized in your online communications and fundraising campaigns can now be put to rest. Prioritize storytelling over marketing. Increasingly, donors and supporters follow causes on social networks. Visuals inspire higher interaction and engagement rates.
Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience.
This might mean inspiring individuals to donate , volunteer, advocate, become a peer-to-peer fundraiser, or otherwise support your cause. Use CTAs to encourage supporters to take actions that align with your goals, such as donating, volunteering, or joining your grassroots advocacy campaign. Strategically craft your CTA language.
There is no doubt that social media, no matter the platform, remains a powerful way for people to build communities and connect with the causes and nonprofits they care about. What makes this campaign urgent, timely, and relevant? Social media campaigns require a lot of content creation. What will the impact be?
She also helped modernize storytelling for the public good by using graphs! That’s right: The graphics that contribute to good nonprofit storytelling have roots that include Nightingale’s hand washing and hygiene campaigns. In other words, if you want to engage someone and recruit them to your cause, you can’t beat a good graph.
Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. Why You Need a Good Story Strong, effective storytelling for nonprofits can accomplish lots of good things: Connects your audience to those you serve.
Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Individual giving has seen a steep decline, with donors becoming more selective about the causes they support. In this environment, building a community of loyal advocates for your cause is more important than ever before.
If you’ve ever led an advocacy campaign, you know that it has an incredible number of moving pieces. As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. That’s why planning is the most important stage in your advocacy campaign. Leverage storytelling to build a base.
By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. While Facebook and Twitter may be waning a bit in popularity and usage, visual storytelling platform Instagram keeps growing in engagement and daily time spent on the site. .
Cause marketing is similar to this mutually beneficial relationship, but it takes the partnership to the next level. Instead of collaborating on a single event, your nonprofit and its corporate partner merge marketing stra tegies for an entire campaign to spread awareness of your cause. What is cause marketing?
We understand that a big contributor to a successful GivingTuesday is your fundraising campaign site. Our goal is to make it as easy as possible for you to prepare for December 3, and then execute a solid campaign. Here we’ll go through some tips to consider when setting up your GivingTuesday campaign.
Fundraising can take various forms, including online campaigns, major giving, planned giving, corporate sponsorships, and events. Many nonprofits begin with annual giving campaigns, which provide a consistent source of income. Data-driven insights will be crucial in refining your future efforts and ensuring continuous improvement.
Your nonprofit has worked diligently to build programs, events, and campaigns that help make the world a better place. In fact, storytelling encompasses blog writing, advertising, and stewardship efforts. There are several ways to hone your storytelling craft. Seek inspiration from real storytellers.
Without a compelling story or clear purpose, the experience can feel impersonal and uninspiring, making it harder to foster a deep connection between the donor and the cause. CauseVox Fund Pages offer a better way to connect donors with the causes they care about. Here’s how the key components come together.
Nonprofit activities shape the students, teaching them valuable skills, helping them foster empathy, and connecting them to causes that matter. Their ability to think outside the box can breathe life into campaigns and events, while their energy helps tackle tasks that require hands-on effort. Short, impactful shifts often work best.
Storytelling is one of the most challenging aspects of donor cultivation. If the pitch isn’t exactly perfect, you risk failing to connect – which translates into subpar capital campaigns. This is especially true when engaging prospective donors who are new to your cause. 2 – Volunteers Have Sweat Equity.
59% of people of who engage with causes on social media donate money to nonprofits. Twitter has launched the ability to donate to political campaigns and is testing nonprofit donations. One Campaign: 10 things girls and women could be doing instead of collecting water ( Twitter , Facebook ). Embrace social media fundraising.
Whether you’re planning an advocacy or fundraising campaign, using a storytelling framework to create your calls to action can help you make emotional connections with your audience and ultimately move them to act. This storytelling framework asks you to answer three basic questions: Story of Self: Why have you been called to serve?
That’s where nonprofit storytelling comes into play. That’s why we’ve created this comprehensive guide to nonprofit storytelling, in which you’ll explore the following points: The Importance of Storytelling for Nonprofits. 7 Tips for Effective Storytelling for Nonprofits Using Digital Marketing. Let’s get started.
Whether you’re striving to make a difference in your community, protect the environment, or provide a lifeline to those in need, your storytelling ability can mean the difference between a thriving and well-funded program and one that falls flat. The Power of Storytelling in Fundraising Humans are meaning-making creatures.
As a beloved cause to many, you can find willing and effective influencers among your own ranks and volunteers. These are people who want to help amplify your message to increase your impact, share their passion, and recruit others to join the cause. . No, you don’t need an advertising budget in the millions to get in the game.
Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. Social proof – when people can see that other believe in your cause – is key on social media. I firmly believe in the latter.
Then, we’ll dive into more than 20 campaign ideas that your nonprofit can adopt. . Start a Social Media Outreach Campaign. Launch an Email Marketing Campaign. Launch an Email Marketing Campaign. Follow Up After the Campaign. Analyze Campaign Data. Giving Tuesday Campaign Ideas. Crowdfunding Campaign.
Fundraising events and one-time campaigns are great ways to raise money for your organization, but infrequent fundraisers don’t provide consistent income. Annual giving campaigns can raise money to cover your day-to-day expenses by bringing in a steady stream of funding. Set a theme for each year’s annual giving campaign.
history, and they are establishing their giving practices, with more than half budgeting to donate to causes annually. Gen Z, with their unparalleled digital fluency and passion for social causes, is leveraging these skills to create meaningful impact and change. Half of Gen Z shares causes or fundraisers at least once a week.
Traditionally, the fundraising calendar goes out with a bang with nonprofits throwing a year-end giving campaign. The end of summer is a good moment to start planning the year-end giving campaign, lining up the components, and getting the ball rolling in the right direction. Define a year-end giving campaign story.
From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. To improve your planning process and get the best results, use these tips: Align your campaign message with the holiday.
You’ve heard that the power of storytelling is essential when it comes to educating people about your cause and converting people into supporters. Vizualize Campaigns to Generate Excitement and Momentum with Maps. For example, I worked with a school that was trying to generate excitement and momentum around a campaign.
Strategic, data-driven storytelling can create lasting emotional connections and visibility beyond traditional philanthropy. Partnerships with corporations can involve cause-related marketing campaigns and sponsorships, while government partnerships might focus on aligning with public health initiatives.
It’s a relatively inexpensive way to connect with your supporters and an essential part of most fundraising campaigns. How can you make your campaign stand out in overcrowded inboxes? Try these five creative ideas to get more out of your nonprofit email campaigns. Start With Gratitude When was the last time you said “Thank you!”
This annual “Global Day of Giving” event takes place on the first Tuesday after Thanksgiving (this year it’s December 3 which might feel late but is sneaking up fast) and has helped to amplify year-end fundraising efforts for nonprofits and charitable causes since 2012. But the beginnings of this international day of giving were quite humble.
We organize all of the trending information in your field so you don't have to. Join 12,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content