Bloomerang

DECEMBER 12, 2024

In this article, we explain why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to its advantage starting today. Fundraising emails When your nonprofit launches a fundraising campaign, its all hands on deck to grow awareness of your initiative and generate a steady flow of donations.

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Nonprofit Tech for Good

JANUARY 13, 2020

Invite them to take their passion for your cause a step further by linking to a volunteer form or page on your website with volunteer opportunities. Thanking your supporters after giving is crucial to donor retention and making them feel more connected to your cause. 2) Encourage to Volunteer. 3) Send to Social Media.

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Nonprofit Tech for Good

JUNE 12, 2020

Your emails can do wonders in connecting people with your mission and raising money for your cause. This is your unique chance to give a memorable introduction to your organization and to connect new supporters to your cause. . This email is a key piece in your donor retention strategy. . How to do it right: . Why it matters: .

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Charity Village

NOVEMBER 17, 2022

Why is donor retention important? A new organization with a strong mission has a crowdfunding campaign. With their social media savvy, the organization builds enthusiasm and raises a substantial amount of money for its cause. Unfortunately, as time goes on, many of the new donors from the campaign do […].

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Nonprofit Tech for Good

APRIL 21, 2022

After all, there is nothing more disappointing than contributing hard-earned money to what looks like a good cause, and then having absolutely no idea whether it made any difference. When supporters see that their generosity truly matters, they’re much more likely to give again, give more, and publicize the cause.

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Candid

OCTOBER 23, 2024

Yet, according to the Fundraising Effectiveness Project , donor retention rates have been falling since 2020. I learned that traditional approaches like annual drives, direct mail campaigns, and newsletters felt impersonal, disconnected, and transactional to donors. Donors are an important part of any nonprofit’s mission.

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Bloomerang

NOVEMBER 19, 2021

By creating donor retention strategies for retaining your past fundraisers and donors. Your peer-to-peer fundraisers are likely already passionate about your cause. Thank your fundraisers throughout the event or campaign and in the future. . It’s your job to introduce them to your cause and make them passionate about it.

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Nonprofit Tech for Good

JUNE 18, 2020

Time over time, we’ve seen what nonprofit communities can do when we rally together to support a cause. People don’t just want to know that their donation is helping a broader cause. By taking the time to acknowledge donor generosity, your nonprofit can increase donor retention and encourage recurring giving.

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The Modern Nonprofit

APRIL 20, 2021

Estimated Reading Time: 2 minutes 5 Ways to Improve Your Donor Retention. High donor retention is extremely valuable to any organization. Here are some key moves to change that trend and up your retention. Engaging your donors beyond just donations builds their connection to your organization and your cause.

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Nonprofit Tech for Good

DECEMBER 8, 2021

Promote your quarterly Impact Reports in your print campaigns. 3) Prioritize your email campaigns. . Every Saturday or Sunday send a one-topic re-engagement email (event, blog post, fundraising campaign, etc.) to your unengaged subscribers: Added before 60 days + Have not opened any of your last 20 email campaigns.

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sgEngage

DECEMBER 18, 2024

Volunteering plays a crucial role in charitable support, serving as the backbone for many nonprofits, charities, and causes. When asked about how participants feel they can make the biggest difference on issues and causes important to them, donationswhether money, goods, or servicestakes the number one spot across regions and generations.

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Bloomerang

FEBRUARY 26, 2024

You’re probably used to your familiar circle of donors who consistently support your cause, and you often reach out to them personally. In this blog, we’ll cover donor segmentation basics and why it’s an essential strategy to help deepen donor relationships, boost engagement, and execute successful nonprofit email campaigns.

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Neon CRM

AUGUST 11, 2023

The nonprofit industry loves talking about how to run a successful GivingTuesday campaign. It’s easy to focus on fundraising success and forget about donor retention. A 2022 report by The Fundraising Effectiveness Project revealed a steep drop in donor retention over the previous year. And why not? Here’s why.

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Nonprofit Tech for Good

APRIL 23, 2019

In the 2018 Charitable Giving Stats from NP Source , 77% believe everyone can make a difference by supporting causes. So what is at the core of reaching new donors, retain existing donors, increase efficiency to support a cause? Can fundraising campaigns be tailor to various donor profiles? How many projects were launched?

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Nonprofit Tech for Good

APRIL 20, 2020

Your average audience retention rate and engagement is substantially higher. Social Ads: Running a small social advertising campaign can help increase reach, viewership, and engagement substantially. 82% prefer live video over traditional social posts. . So, how do we monetize this?

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Nonprofit Tech for Good

JULY 30, 2023

When people feel emotionally invested in an organization’s story, they are more likely to perceive the organization positively and become advocates for its cause. This means that storytelling fosters a stronger emotional connection with donors, encouraging them to stay committed to the cause.

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Bloomerang

JANUARY 7, 2022

Then, we’ll dive into more than 20 campaign ideas that your nonprofit can adopt. . Start a Social Media Outreach Campaign. Launch an Email Marketing Campaign. Launch an Email Marketing Campaign. Focus on Increasing Donor Retention. Follow Up After the Campaign. Analyze Campaign Data. Matching Gifts.

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Qgiv

DECEMBER 10, 2024

Donation request letters are an essential tool for nonprofits seeking to connect with potential donors and inspire them to contribute to their cause. These letters are particularly impactful during nonprofit giving days like GivingTuesday and targeted fundraising campaigns, providing a personal touch that can resonate with recipients.

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Nonprofit Tech for Good

NOVEMBER 8, 2019

This post is part of Your #GivingTuesday Game Plan , a new nonprofit resource hub by DonorPerfect that offers interactive Giving Tuesday communication templates that you can fill in and integrate into your campaign.

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TechCrunch

JUNE 2, 2022

Now, imagine the same scenario with the worst retention rate possible, and it quickly sounds like a nightmare. Whether you’re a construction company, software startup or Fortune 500 company, retention is a key metric across customers, employees and partners. Within a company the growth and product teams should fit like a glove.

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Candid

MARCH 31, 2025

One way to build organizational resilience is by engaging a strong community of donors, neighbors, beneficiaries, and volunteers, who often become donors and share the nonprofits cause with their networks. How can nonprofits improve volunteer engagement and retention? Fundraisers need to adapt.

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Nonprofit Tech for Good

NOVEMBER 3, 2023

By Joe Frye , Account Group Director, Nonprofit and Cause at Town Hall Agency – a full-service marketing & advertising agency built to serve organizations that do good, shape futures, and make the world a better place. About the Author Joe Frye is the Account Group Director, Nonprofit & Cause at Town Hall Agency.

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Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Keeping donors connected with the mission ensures the best possible donor retention rate for an organization.

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Nonprofit Tech for Good

APRIL 2, 2023

So what exactly is this website that’s causing such a stir? But quick technological advancements can be overwhelming, causing many people to feel uncertain about where to begin. This could include fundraising email templates, motivational copy for peer-to-peer fundraising pages, and social media posts centered around your cause.

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Allegiance Group

APRIL 3, 2025

Nonprofits cant afford to overlook the power of re-engaging lapsed donorsstrengthening donor retention practices is now more critical than ever. Last year marked the fourth consecutive year that retention rates declined year over year in Q3, with only 13.8 percent of new donors retained year to date. Contact Us What are lapsed donors?

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Qgiv

AUGUST 4, 2023

Volunteers are the backbone of every nonprofit’s workforce, and having a good volunteer staff helps your organization accomplish more for your cause. Having a successful volunteer management strategy will help you increase your volunteer retention rate, which ultimately creates more efficient volunteer staff.

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Nonprofit Tech for Good

MAY 16, 2024

They can target campaigns and improve donation requests. They also help tailor campaigns to specific donor segments. Targeted Fundraising Campaigns Also, AI can help optimize donation requests. This leads to more donor engagement, higher donations, and better donor retention. Create Innovative Fundraising Campaigns.

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Association Analytics

JUNE 17, 2021

In our previous blog posts on retention and product value , we illustrated how data isn’t one dimensional. If certain groups aren’t attending, try to determine a possible root cause. Results : We measure performance of the test and roll out the most effective campaign based on registration numbers.

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Neon CRM

SEPTEMBER 7, 2023

For many organizations, year-end fundraising campaigns represent a significant portion of their annual revenue. How to Set a Year-End Fundraising Goal How much would you like to raise during your year-end campaign? Take a look at past fundraising campaigns and use your successes to inform your plan. How much did you raise?

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Greater Giving

DECEMBER 12, 2022

But as we kick off 2023 and look back at what worked well in 2022, an excellent tool for evaluating donor retention is to look at the donors that gave last year but unfortunately not this year (LYBUNT) and work on engaging them with new opportunities to give. ” TIP: How do you Calculate Donor Retention Rate?

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Nonprofit Tech for Good

DECEMBER 9, 2022

With Giveffect, for example, you’d set up your campaign with a checkout flow that includes options to donate one-time, monthly, or as a pledge. This also typically leads to reduced churn and better supporter retention. Better supporter retention leads to less time needed to pursue new donors to reach financial goals.

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Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

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Nonprofit Tech for Good

FEBRUARY 12, 2021

That way people are able to support the causes they care about, no matter what. Access to an entire library of marketing templates, sample fundraising campaigns, and industry best practices. The average RoundUp App user donates $15 – $20 a month and has an 80% retention rate. Use a multi-channel approach.

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Qgiv

SEPTEMBER 14, 2021

Despite increasing commercialism, the holidays traditionally get people thinking about ways they can give—whether they’re wrapping gifts for loved ones or donating time and money to a cause they care about. Explore this definitive guide to learn more about Giving Tuesday, get great campaign ideas, and soak up some best practices.

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sgEngage

SEPTEMBER 27, 2023

Here are some strategies your organization can consider for improving donor retention by building donor trust in your brand. It engenders trust when you provide newcomers with the information that interests them: Detailsabout your mission A thank-you message for their gift Insight into how their funds will further the cause 2.

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Neon CRM

AUGUST 18, 2023

That’s reason enough to shift your focus to end-of-year giving and get serious about planning a year-end giving campaign. Why is the End-of-Year Giving Campaign So Important? In a season when many people are participating in gift-giving holidays, they’re inspired to give back to a worthy cause. But where do you start?

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The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

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