EveryAction

AUGUST 3, 2023

And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors. Consider hosting a capital campaign. The Pareto Principle, also known as the 80/20 rule , states that roughly 80% of the effects come from 20% of the causes.

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Giving Strategy Fundraising Gift 177

Bloomerang

NOVEMBER 10, 2023

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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Gift Raise Guide Relationship 103

Get Fully Funded

JULY 9, 2023

You’ve outgrown your space, and you’re ready for your first capital campaign! So, no matter if you need $20,000 or $200,000 or $2,000,000 (or something else), here’s the basic formula you should follow for your first capital campaign to raise money for a facility. Your capital campaign will also bring you: New donors.

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Campaign Phase Guide Gift 75

Candid

APRIL 6, 2023

Peer-to-peer fundraising campaigns have become an increasingly popular strategy for nonprofits in recent years. In this blog, we’ll explore how to build and optimize your peer-to-peer fundraising campaigns in order to achieve success. That way, all visitors to your website can easily find key information about your initiative.

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Campaign Fundraising Mail United States 91

Neon CRM

AUGUST 18, 2023

That’s reason enough to shift your focus to end-of-year giving and get serious about planning a year-end giving campaign. Why is the End-of-Year Giving Campaign So Important? There are many reasons people choose to donate to certain causes, and these motivations can be heightened during the giving season: Donating makes them feel good.

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Campaign Giving Tips Mail 98

Neon CRM

SEPTEMBER 7, 2023

For many organizations, year-end fundraising campaigns represent a significant portion of their annual revenue. How to Set a Year-End Fundraising Goal How much would you like to raise during your year-end campaign? Take a look at past fundraising campaigns and use your successes to inform your plan.

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Campaign Fundraising Retention Template 98

Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes.

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Practice Online Fundraising Nonprofit 342

Bloomerang

OCTOBER 25, 2021

Below, we cover three keys to any successful GivingTuesday email campaign. Send a personalized “ Save the Date ” email to generate momentum and inform recipients of your campaign goals. . Give these people plenty of time to prepare for their roles and think about how they can best serve your cause.

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email Campaign Template Gift 129

Bloomerang

OCTOBER 25, 2021

Below, we cover three keys to any successful GivingTuesday email campaign. Send a personalized “ Save the Date ” email to generate momentum and inform recipients of your campaign goals. . Give these people plenty of time to prepare for their roles and think about how they can best serve your cause.

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email Campaign Template Gift 129

Candid

MARCH 2, 2022

Capital campaigns are big undertakings, for both you and your donors. They’re the ultimate testing ground for your donor stewardship tactics, as you’ll be asking for quite a lot — extra-large gifts, multi-year commitments, feasibility study interviews, and more. It’s natural to fear donor fatigue during a capital campaign.

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Campaign Donor Gift Test 101

sgEngage

JANUARY 17, 2023

At the heart of fundraising are the supporters who believe in your cause and want to place their trust, and dollars, into your organization to make a change in the world. With an informed development plan, there is no reason that 2023 can’t be your best fundraising year to date and a prime year for major giving. The good news?

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Gift Develop Measure Blackbaud 84

Nonprofit Tech for Good

OCTOBER 29, 2022

Highlight the impact of your work and provide them an avenue right then and there to join your cause. Word-of-mouth is how 67% of donors were most likely to find out about new causes in 2021. In 2021, most campaign types on Classy saw over half of the donor traffic come from a mobile device.

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Giving Paypal Gift Sponsor 317

Neon CRM

SEPTEMBER 12, 2023

Lucky for you, employee matching gifts and nonprofit fundraising events are two of the most significant tactics for charitable organizations today. Meanwhile, Double the Donation reports that an estimated $2-3 billion is contributed by businesses through matching gift programs each year. Let’s begin!

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Gift Fundraising Guidelines Companies 52

Qgiv

JUNE 23, 2021

Creating a sustainable, scalable fundraising campaign that will help you grow your future impact is just as important as reaching your fundraising goal. Learn about how to run an effective and sustainable campaign by reading from the top or jumping to the sections that most interest you: . Timeline for the campaign.

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Campaign Effective Fundraising Nonprofit 98

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. Individual giving has seen a steep decline, with donors becoming more selective about the causes they support. In this environment, building a community of loyal advocates for your cause is more important than ever before.

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Social Media Media Organization Fundraising 244

Nonprofit Tech for Good

DECEMBER 8, 2021

The Plain Language Action and Information Network. Quarterly Impact Reports can be used to inform and inspire your small and mid-size donors on a regular basis. Promote your quarterly Impact Reports in your print campaigns. 3) Prioritize your email campaigns. . 33% of donors give tribute gifts to family and friends.

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Trend Digital Marketing Fundraising 304

CauseVox

JULY 14, 2022

What Is a Capital Campaign? If you’ve spent any time in the fundraising world, you’ve probably heard the phrase “capital campaign” before. This guide will introduce you to the concept and walk you through the process of planning and executing your own capital campaign. So let’s start with the basics: what is a capital campaign?

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Campaign Phase Gift Pledge 81

CauseVox

AUGUST 11, 2022

Picture this: you’ve read our post on running a capital campaign , you’re wildly psyched, and you’re ready to get started! Only problem…you’re not totally sure how to plan a capital campaign. We’ve got your back and by “got your back” I mean we’ve put together this complete guide to building the plan for your capital campaign.

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Campaign Build Pledge Phase 71

Neon CRM

MAY 22, 2023

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

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Gift Results email Metrics 97

Nonprofit Tech for Good

SEPTEMBER 12, 2021

Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. To drive conversion and boost revenue, fundraising professionals will need to create campaigns that attract new supporters and prioritize donor experience.

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Question Giving Sponsor Nonprofit 260

Get Fully Funded

APRIL 23, 2023

There are two parts to thanking donors: Connecting with the donor’s brain by providing a gift receipt and more importantly, touching the donor’s heart by letting them know they are heroes for giving to your organization’s cause. It provides the donor with the relevant information and touches the donor’s heart.

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Gift Donor Language Video 119

Bloomerang

JULY 1, 2021

Legacy gifts are an area of revenue in the nonprofit sector that few can afford to overlook. A recent report by CNBC found the pandemic caused a large increase in Americans taking the time to write their will and testimony. . How have you seen nonprofits getting their gifts and wills program wrong? Stay motivated.

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Gift Program Guide Charity 114

Nonprofit Tech for Good

JUNE 22, 2021

The first indicator of a successful nonprofit organization is the amount of time they spend on the details that bring their fundraising campaigns to life right from the start. They set aside time daily to prepare themselves with actions such as: Learning about new tools to enhance their campaigns.

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Action Fundraising Nonprofit Gift 284

Qgiv

SEPTEMBER 14, 2021

Despite increasing commercialism, the holidays traditionally get people thinking about ways they can give—whether they’re wrapping gifts for loved ones or donating time and money to a cause they care about. Explore this definitive guide to learn more about Giving Tuesday, get great campaign ideas, and soak up some best practices.

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Campaign Ideas Giving Tips 98

Nonprofit Tech for Good

AUGUST 4, 2023

Their average individual gifts are the highest among all generations, so securing even one donation from a member of these generations is a huge win. You’ll see that there is significant overlap between generations, meaning you can develop campaigns that are optimized for multiple types of donors and include more than one way to give.

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Generation Giving North America Method 237

Neon CRM

JANUARY 23, 2024

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule. major gifts.

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Gift Raise Strategy Database 52

Qgiv

OCTOBER 26, 2022

But did you also know that matching gifts can have a significant impact on your donor engagement efforts? In this guide, we’ll share everything you need to know about matching gifts and effective donor engagement, including: What are matching gifts? What are matching gifts? Let’s begin with the basics.

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Gift Impact Donor Rate 52

Top Nonprofits

MARCH 12, 2021

In this year’s spring fundraising campaigns, expect to see organizations: Emphasizing mobile giving. Communication via text carries a sense of informality compared to other communication strategies, like email. On average, young people are more active in advocacy for social causes than their older counterparts.

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Trend Campaign Fundraising Mobile 98

Saleforce Nonprofit

NOVEMBER 28, 2022

Enter ⁠— matching gifts , a type of philanthropy in which companies will financially match donations their employees make to nonprofits. Corporate matching gifts can double donation impact, increase funding, and drive donor engagement. Not guiding donors to their matching gift request forms. Misstep #1.

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Gift Giving Companies Philanthropy 59

Qgiv

SEPTEMBER 2, 2024

From planning peer-to-peer fundraisers to properly marketing your online campaigns, there’s an endless number of items on your to-do lists. Plus, software solutions can help reduce your staff’s stress and streamline their workload by automating processes and providing a centralized place for managing different campaigns and communications.

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Software Effective Nonprofit Collaboration 98

Bloomerang

SEPTEMBER 20, 2021

Today’s question comes from a nonprofit employee who wants advice on whether or not it’s useful to invest in wealth screening before a capital campaign. . Dear Charity Clairity, We’re considering a capital campaign, and I’m wondering if I should invest in wealth screening. — Need to Build a Campaign Portfolio.

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Campaign Research Database Model 92

sgEngage

JANUARY 17, 2023

At the heart of fundraising are the supporters who believe in your cause and want to place their trust, and dollars, into your organization to make a change in the world. With an informed development plan, there is no reason that 2023 can’t be your best fundraising year to date and a prime year for major giving. The good news?

Gift 52

Gift Develop Measure Blackbaud 52

Nonprofit Tech for Good

JULY 1, 2020

In fact, it is not uncommon for social media to play a minor part in a campaign rather than being a key player. Social media is powerful because it leverages social influence – people trust information from those within their networks. Social media makes participating in campaigns easy and fun.

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Social Media Support Media Social 332

DNL OmniMedia

MAY 10, 2023

Following data management strategies and incorporating them into your peer-to-peer campaigns can actually maximize your fundraising potential as well as the level of engagement you have with your supporters. We’ll be discussing some data management best practices that can help you make the most of your current and future P2P campaigns.

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Data Campaign Practice Management 52

sgEngage

JUNE 27, 2024

A stagnant fundraising strategy can cause roadblocks, such as falling behind on fundraising goals, missing key support, and even causing donor attrition. For fundraising, this is usually the duration of your campaign or event. A few ways you can stay in contact with donors include: Sending prompt thank-you messages after a gift.

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Fundraising Gift Channel Trend 80

Neon CRM

AUGUST 25, 2023

GivingTuesday, held on the Tuesday following Thanksgiving, is a global giving movement encouraging people to donate to the causes they care about. If your nonprofit has yet to run a full-fledged GivingTuesday campaign, this year is a great time to start! For more on S.M.A.R.T. For GivingTuesday, the whole process is a bit simpler!

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Practice Campaign Database Goal 52

EveryAction

NOVEMBER 9, 2022

From there you can create two versions of your appeal: 1) thanking active donors for their previous contributions and asking for a final end-of-year gift to maximize their support, and 2) reminding lapsed donors about your organization’s important work while also letting them know they still have time to make a donation.

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Gift Consultant Audience email 207