An Insider’s Guide to Growing Your Nonprofit’s Gifts and Wills Program
Bloomerang
JULY 1, 2021
Legacy gifts are an area of revenue in the nonprofit sector that few can afford to overlook. Gary Moyle is a legacy manager with decades of experience, working for the Martlets Cancer hospice in England. The hardest part is measuring the effectiveness of a particular campaign and trying to predict gifts in wills’ income for the future.
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