NonProfit PRO

FEBRUARY 24, 2025

Here are four of the biggest mistakes that Ive seen nonprofits make when they delve into a capital campaign.

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NonProfit PRO

FEBRUARY 28, 2024

The idea of developing a campaign can often feel daunting. Here is some guidance on what you need to do to create a successful campaign.

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NonProfit PRO

JULY 24, 2024

Nonprofits must harmonize fundraising strategies to successfully manage annual campaigns and major gifts. Here’s a practical approach.

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NonProfit PRO

JULY 23, 2024

Annual campaigns and major gift fundraising both rely on building relationships with donors. Here's the distinction between the two.

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NonProfit PRO

OCTOBER 5, 2023

As four out of five nonprofits now either have a text messaging program or are planning to start one, some nonprofits will add text messaging to their year-end campaign for the first time this year. Here are some tips on how to integrate text messaging into your omnichannel campaign.

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NonProfit PRO

MARCH 26, 2024

Conducting research is a best practice before starting a major fundraising campaign. Here's how to get the most out of this process.

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NonProfit PRO

JUNE 5, 2023

Effectively incorporating capital campaigns into your general marketing campaigns can inspire donors to contribute not only to specific projects but also to the overall mission of your organization. Let’s explore strategies to integrate this approach into your fundraising.

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NonProfit PRO

NOVEMBER 7, 2023

Daffy.org launched Daffy Campaigns, a giving solution that helps anyone raise money for the charities and causes they care about. Whether you’re fundraising for a global charity or a school booster program, Daffy Campaigns supports fundraising for nearly any nonprofit.

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NonProfit PRO

MAY 10, 2024

Give In May began its annual online fundraising campaign to boost nonprofits supporting Asian American and Pacific Islander communities.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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NonProfit PRO

MAY 15, 2024

Constant Contact announced Campaign Builder, a new way for nonprofits to automate their marketing campaigns.

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CauseVox

NOVEMBER 6, 2024

This session will explore ways you can create a theme, visuals, and messaging to help the campaign feel special while still aligned with your organization’s brand so that supporters recognize and engage with you year-round.

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Nonprofit Tech for Good

SEPTEMBER 17, 2023

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. We recommend running your campaign for at least a week to get sufficient data before analyzing performance. Pretty cool, huh? 4) Cost / Conv.

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NonProfit PRO

APRIL 26, 2024

Join us on April 30th at 3:30pm EST for an exclusive panel conversation with nonprofit leaders who have achieved remarkable campaign, event, and fundraising success. Don't miss out on this transformative journey, register now!

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CauseVox

NOVEMBER 1, 2024

When it comes to running a successful campaign, having the right fundraising tools can make all the difference. Whether you’re a small nonprofit or a large organization, these fundraising tools are designed to make your next campaign your best one yet!

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NonProfit PRO

APRIL 19, 2024

Join us on April 30th at 3:30pm EST for an exclusive panel conversation with nonprofit leaders who have achieved remarkable campaign, event, and fundraising success. Don't miss out on this transformative journey, register now!

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CauseVox

DECEMBER 2, 2024

Beyond viewing GivingTuesday as a standalone event, we can think of it as the starting line for a broader campaign. With updated benchmarks, you’ll have a roadmap to guide your campaign and keep your team focused. Promote it everywhere—email, social media, and your campaign page with automated matching. Here’s how to do it.

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Nonprofit Tech for Good

FEBRUARY 2, 2025

Here’s how nonprofits are using QR codes to engage their audiences effectively: Fundraising: From charity sweepstakes to crowdfunding campaigns, QR codes placed on postcards, flyers, or social media provide a conduit for instant participation.

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CauseVox

OCTOBER 17, 2024

This efficacy is why we encourage nonprofits to think about utilizing GivingTuesday partnerships in their campaign. GivingTuesday Partnerships Through Matching Gifts Did you know that matching gifts can be a game-changer for your GivingTuesday campaign? Here are a few ideas and ways to approach it. But finding the right donor is key.

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CauseVox

NOVEMBER 6, 2024

Using real-world examples from successful campaigns, Julia will demonstrate how to craft compelling content, engage your audience, and drive donations. Leverage Video to Boost Donations: Understand the power of video storytelling and how to incorporate it into your campaigns.

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CauseVox

JANUARY 8, 2025

Your fundraising campaign page is more than just a digital placeholder its the heart of your mission online. With a few strategic tweaks and thoughtful design choices, you can turn your campaign page into a powerhouse of donor engagement. Here are 7 ways to maximize the results of your fundraising campaign page: 1.

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NonProfit PRO

OCTOBER 3, 2023

There is some incredible work being done through direct mail, but direct response strategies are not a relational approach to your mid-level programs. Here, I break down each of the needed mid-level fundraising program elements.

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NonProfit PRO

DECEMBER 19, 2023

NonProfit PRO spoke to nonprofit professionals to get a look at their GivingTuesday outcomes and new approaches to year-end giving.

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Hands on Fundraising

FEBRUARY 18, 2025

If youre looking for a compelling fundraising campaign idea to supplement your nonprofits annual fundraising efforts, look no further than peer-to-peer fundraising. What makes peer-to-peer fundraising such a great strategy to support annual fundraising campaigns?

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Achieve

MARCH 3, 2025

When launching a capital campaign , success often depends on how well you engage gatekeepers: board members, respected community leaders , and professional advisors with high-net-worth networks who have influence over prospective major donors. Just like other key campaign audiences , they need to be nurtured and engaged.

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Nonprofit Tech for Good

FEBRUARY 23, 2025

Use Salesforce reports and dashboards to analyze giving patterns, engagement with email campaigns, website interactions, and event attendance. Dive deeper! Create dynamic segments: Don’t just set static lists. Use criteria-based segmentation to automatically update lists as donors act.

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Nonprofit Tech for Good

NOVEMBER 7, 2024

Packed with practical advice and customized for nonprofits with limited time and financial resources, the certificate program requires following three webinar recordings: 1) Website & Email Marketing for Nonprofits October 23, 2024 • 2 hours Website design best practices that improve the user experience and SEO The top five calls-to-action to convert (..)

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Nonprofit Tech for Good

NOVEMBER 10, 2024

Update on ongoing campaigns. Regularly share progress updates on fundraising campaigns, including any measurable impact achieved through these efforts. Because people consume information differently, alternate between sharing data in the form of infographics and photos to maintain engagement. Offer personal thank-you’s.

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Nonprofit Tech for Good

JANUARY 16, 2025

5) Add a call-to-follow to your print campaigns. Another idea is to use QR codes in print campaigns. In this example of a “Thank you for subscribing” email, Water.org requests that new subscribers also follow them on social media. For example, awf.org/facebook redirects to facebook.com/AfricanWildlifeFoundation.

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Social Media Media Social Newsletter 225

NonProfit PRO

FEBRUARY 14, 2025

Grants and capital campaigns are often treated as separate fundraising strategies, but integrating them can create a force multiplier effect.

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NonProfit PRO

OCTOBER 29, 2024

Because nonprofits place great emphasis on year-end campaigns, it’s crucial to understand how year-end fundraising is shaping up this year.

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Nonprofit Tech for Good

JANUARY 2, 2025

Digital platforms like social media and email campaigns provide excellent reach, but when combined with your golf tournament website and mobile scoring app, each sponsors impressions are multiplied. In 2025, nonprofits will leverage data to make decisions that maximize fundraising potential. Thankfully, technology makes this easy to deliver.

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NonProfit PRO

NOVEMBER 27, 2023

In line with campaigns throughout the year, end-of-year marketing campaigns should focus on an organization’s mission and stay true to its branding. Here are some things to keep in mind as you develop your year-end fundraising marketing strategy.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. A single campaign, post, or story has the potential to go viral, bringing awareness to a cause or organization.

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NonProfit PRO

NOVEMBER 7, 2022

Informed Delivery can increase the effectiveness of your direct mail fundraising campaign while decreasing your postage costs. With only two more months left to take advantage of its dual benefits, here are the answers to the frequently asked questions I get on this strategy.

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Candid

NOVEMBER 7, 2024

Be sure to organize your team, assess resources, expand outreach, and follow the “dos and don’ts” for a successful GivingTuesday campaign. Get ready for GivingTuesday with a cohesive digital campaign. Five ways to level up your GivingTuesday campaign. 12 do’s and don’ts to plan a successful #GivingTuesday campaign.

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sgEngage

JANUARY 23, 2025

While this funding can significantly amplify an organizations digital presence, it comes with specific guidelines: Ads must target text-based search campaigns. Campaigns must maintain a minimum 5% click-through rate (CTR). Keywords and ad copy must align with the nonprofits mission to maintain eligibility.

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