The Science Behind Engaging your Supporters

NOVEMBER 5, 2018

Email deliverability is an important metric for nonprofit fundraisers and digital staff to track, especially in the time leading up to major digital fundraising days, such as Giving Tuesday. Between 2016 and 2017, spam rates rose for nonprofits across the board, averaging at 24.16% for the year. With an average of 3.29

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EveryAction

JULY 31, 2023

In fact, Double the Donation research indicates that mentioning matching gifts results in a 71% increase in response rate and a 51% increase in average donation amount. Many companies establish match deadlines that align with the end of the calendar year. Maximize corporate philanthropy funding.

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Gift Guide Calendar Philanthropy 201

Neon CRM

DECEMBER 6, 2023

First, you’ll learn how to calculate your donor retention rate, and then you’ll uncover some specific steps you can take to keep new donors engaged with your organization in the coming months. The Donor Retention Rate Formula If donor retention is a priority for you, it’s important to know how to calculate and track your donor retention rate.

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Nonprofit Tech for Good

APRIL 27, 2023

Google Analytics :: analytics.google.com Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic. Emojipedia :: emojipedia.org Using emojis on social media can increase engagement and when used in email subject lines, can increase open rates.

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Association Analytics

MARCH 13, 2024

Since his activity is newer and more consistent, his engagement score is rated higher than Lynne’s. The great thing about repeatable processes is that you can mark your calendar with reminders, set up a checklist, and get a routine going that will become second nature in no time.

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Analytics Associations Model Metrics 169

Nonprofit Tech for Good

SEPTEMBER 10, 2020

You can also track engagement in different aspects of the organization. Because of this, boosting engagement rates should be an important objective for your organization. Track Engagement. You will also need to make sure that you’ll be able to track engagement with your messages. History Of All Information Exchanged.

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Neon CRM

JULY 27, 2023

Here’s how to approach the goal of boosting engagement in a SMART way: Specific : Increase donor engagement with fundraising activities Measurable: Increase fundraising email open rates and social media followers by 20%. Increase email click through rates by 5% and social media engagement from comments, shares and likes by 10%.

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CauseVox

DECEMBER 8, 2023

Tools like CauseVox can boost your fundraising efforts by tracking donations and providing insights into trends and results. When outlining each fundraiser, use a fundraising calendar to maintain a balance—ensuring enough activities to meet budgetary needs without overstretching your resources.

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Develop Calendar Nonprofit Retention 74

Bloomerang

JULY 29, 2024

Here’s what to expect: Features to look for in a volunteer management app Best volunteer apps for 2024 How to make the most of your volunteer app Whether you’re looking to manage volunteers for an event or start an employee volunteer program, a volunteer app can help you keep your program on track and reduce stress for all involved.

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Volunteer Track Mobile Benefit 89

Association Analytics

OCTOBER 10, 2022

In today’s world, success is measured by more than just clicks and open rates. How are you tracking success? Besides tracking the number of emails you send across the organization and the frequency, you can also view data like your opt-outs over time, the actual number of sends, and bounces to see if they are fluctuating and steady.

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Nonprofit Tech for Good

DECEMBER 28, 2014

United Nations Calendar of Observances. The UN Calendar of Observances app provides details of UN observances as well as ways to get involved in related events. iCitizen is an app that enables users to keep track of political issues and voice their opinions and thoughts directly to elected officials. Food Scores. Blood Donor.

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Blue Avocado

OCTOBER 22, 2024

Manage the Filings Keep a calendar of filing requirements and assign responsibility. File Form 1099-MISC to report payments totaling more than $600 per calendar year to such persons. Track Volunteer Time In many AVOs, volunteer effort represents the majority of resource inflow.

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Volunteer Organization Files Proposal 82

Nonprofit Tech for Good

MAY 13, 2020

On one hand, it’s stopped everyone in their tracks physically, hunkered down at home, unable to travel. Between Zoom video calls, dozens of Slack channels, and the (occasional) TikTok video with the kids, information is speeding past our cerebral cortex at an alarming rate. What’s the antidote?

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Get Fully Funded

APRIL 20, 2021

But through shared documents and calendars via cloud-based platforms, the Executive Director of the horse rescue has the extra help they need to get everything done. And that’s okay because by offloading the highlighted tasks, you just cleared space on your calendar to focus on these items and get them done.

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CauseVox

JULY 1, 2022

The benefits of this type of campaign are numerous, including convenience for donors and a higher retention rate for monthly givers. Of course, they have the option to opt out at any time, but there is a 90% retention rate for monthly givers. That’s double the rate for one-time donors.

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Neon CRM

NOVEMBER 17, 2023

Build anticipation: Plan some email reminders leading to the event, so everyone has a chance to mark their calendars. Track registration vs. attendance and member attendance over time to see if you’re motivating your members to get involved IRL. Make it personal: Personalized messaging can lead to a 26% increase in open rates.

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sgEngage

JANUARY 17, 2024

This allows you to tailor your content calendar to your audience’s or guest’s preferences. Crafting Your Podcast’s Content Now that you know the general shape of your podcast, start adding depth to your content calendar. Connect with nonprofit professionals.

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Neon CRM

MAY 22, 2023

In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate ! Apple matches gifts made by full- and part-time employees between $1 and $10,000 at a 1:1 rate. And it’s easy to do so⁠—especially when you employ matching gift software.

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Gift Results email Metrics 97

Bloomerang

OCTOBER 11, 2024

Elevate GivingTuesday campaigns using data GivingTuesday isn’t just another day on the calendar; it’s a high-stakes moment where every dollar counts. Tactic: Use tools to track engagement, donation spikes, and behavior patterns throughout the day. You wouldn’t leave something this important to chance, right?

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Pamela Grow

JULY 24, 2024

When you combine the associated expenses with the costs of operating your organization day-to-day, you determine that you’ll need to add new fundraisers to your calendar to fund all of these initiatives. Tracking data. Provide relatively high commission rates (up to 10% depending on the retailer). Happy fundraising!

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The Modern Nonprofit

SEPTEMBER 5, 2023

Recurring Donations Flipcause makes it easy for nonprofits to implement recurring donations, streamlining the donation process and ensuring that the donation and payment information is securely tracked. Industry-low Processing Cost Flipcause’s Guaranteed Effective Rate helps you retain more of your donations. in a calendar quarter.

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CauseVox

JULY 18, 2023

Sample fundraising calendar Be sure to update your quarterly and monthly totals for the year, comparing them to your original goals. Are you on track to meet your goals? There is still plenty of time left in the year -including important events like Giving Tuesday and end-of-year campaigns – to reset and get back on track.

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Greater Giving

JANUARY 17, 2024

Social Media Reach: Track the growth in social media followers, likes, shares, and comments as a measure of expanded online presence. Email Engagement: Evaluate open rates, click-through rates, and overall engagement with email newsletters to assess communication effectiveness.

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DNL OmniMedia

APRIL 15, 2024

Members-only event calendar: Most organizations have private, members-only events. A members-only event calendar is a great way to keep these events in the minds of members without broadcasting them to the masses. Analyzing bounce rates can guide content improvement and website design optimizations to better meet your audience’s needs.

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Classy

JULY 28, 2021

Desktop visitors may already be familiar with your cause, which could account for the higher donation rate we see. Track Top Donor Acquisition Days. Keep an eye on your calendar to note your top donor acquisition days. . You’ll learn effective re-engagement paths for segmented stewardship tracks. What time of year it was.

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Qgiv

JANUARY 24, 2024

With the right email marketing software, you can send targeted appeals to specific audiences, keep donors updated on events, and track crucial metrics like open rates and click through rates. Step 4: …and track them Once you’ve decided on your goal, you’ll want to keep track of how you’re progressing.

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Bloomerang

MAY 15, 2023

This boosts engagement and response rates and helps create authentic relationships. The data in your CRM takes the guesswork out of relationships because it allows you to track and manage interactions with your supporters. In that case, you might create a journey that looks like this. Once again, your CRM data is here for you.

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CauseVox

MAY 9, 2023

Increases Open Rates : Everyone knows that writing effective subject lines is essential to increase email open rates. Email Communication Calendar The frequency of your emails can be just as important as the content. The best way to stay on top of this schedule is with a dedicated email communication calendar.

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Bloomerang

JANUARY 11, 2024

Just make sure it happens promptly ( 48 hours is ideal ), and make a record that the call was made (this will enable you to track whether donors who are called renew and upgrade at higher levels than those who are not called). On the other end of the spectrum, donors of $50 or more typically have the highest conversion rate.

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Get Fully Funded

AUGUST 1, 2022

If you try to use your regular email, you run the risk of being marked as spam, looking unprofessional, and not being able to measure open rates. To make it easy on yourself, create an annual editorial calendar so you know what you want the theme to be each month before the month arrives. Some of our clients get 40% to 60% open rates!

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Achieve

JUNE 2, 2021

explain how your CRM can be used to track and populate your letters with details that give each letter a personal touch. . ? . Calendars have a unique advantage over other mailable deliverables—if your supporters use them, they’ll end up staring at a reminder of your nonprofit every day. Guides like. Segmentation. a common mistake.

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DipJar

SEPTEMBER 12, 2022

Create a content calendar. A content calendar provides an in-depth look at your upcoming content, including when and where you will push it live. Plan content and assets needed for that post (graphics, quotes, links) in advance and place them on a calendar, so that your entire team is on the same page. . Social media engagement.

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Qgiv

SEPTEMBER 24, 2024

This enables you to seamlessly share data across platforms to better track your fundraising efforts and donor base. A crowdfunding campaign is timed, and progress toward the goal is usually tracked through a fundraising thermometer. Your online fundraising tool should integrate with your nonprofit’s donor database or CRM functionality.

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sgEngage

MAY 12, 2023

From expanding your nonprofit’s reach and making your events more accessible to donors all over the world to boosting your revenue, a virtual auction is a modern and exciting fundraising event that every nonprofit should consider adding to their calendar. Sponsor ticketing and tracking. Mobile bidding tools. Gamification.

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The Science Behind Engaging your Supporters

JUNE 10, 2019

Part of this can be chalked up to the conversion rates on mobile. Nonprofits reported that desktop conversion rates hovered around 21% with mobile conversion rates coming in at only 9%. Despite this increase in mobile traffic, up from 44% last year, mobile users accounted for just 30% of gifts, and 21% of revenue.

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Bloomerang

MARCH 30, 2023

Volunteer management software brings all essential volunteer management activities under one roof, making it easier to recruit, engage, and retain volunteers while also tracking progress made toward your program goals. A scheduling tool that allows you to track attendance and send shift confirmations and notifications. Track progress.

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Get Fully Funded

MAY 9, 2022

The Four Elements of a Nonprofit Self-Audit of Your Marketing Plan When you walk through your nonprofit self-audit, you have four major tasks: clarifying your marketing goals, taking stock of your organizational assets, reviewing your systems, and tracking your progress. Don’t spend time tracking a data point that isn’t informative.

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Marketing Guide Metrics Nonprofit 69