Use an Email Welcome Series to Cultivate and Deepen Engagement with New Online Supporters
Tech Soup
OCTOBER 12, 2016
Think about how you want to present yourself to a new subscriber. Be sure to craft your language and tone so that you're focused on engagement and cultivation. The language should focus on the importance of new supporters, volunteers, and donors, and how these individuals help grow and enrich the organization. spanhidden.
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