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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. Create your year-end campaign calendar. The end of the year is a critical time for nonprofit fundraising.

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Using OpenAI’s ChatGPT for Nonprofit Email Communications (with Examples)

CauseVox

As nonprofit professionals, we often wear many hats, having to fill the roles of copywriter, editor, marketer, and more. ChatGPT is an advanced AI language model that processes vast amounts of information to generate responses to questions and statements entered by the user. If this sounds familiar, then we’ve got some good news.

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Earn More Giving Tuesday Donations with Multi-channel Marketing

Qgiv

What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations. What is multi-channel marketing? Put together a master marketing calendar.

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Quick Guide to Fundraising Invitations with Free Templates

Qgiv

It not only helps generate buzz and excitement but also provides a compelling reason for individuals to mark their calendars. Increase attendance An invitation that clearly communicates your event’s purpose, details, and benefits will likely see higher attendance rates. Price Be upfront about ticket prices or suggested donations.

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Does Your Nonprofit Need a Website Revamp? How to Tell

Top Nonprofits

Your nonprofit’s website is the center of your communication and marketing strategy. When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. This includes the type of language you use, the message you send, and the visual representation of your organization.

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What Every Nonprofit Website Should Include

Allegiance Group

Social media icons According to Charity Net USA, incorporating social media buttons into your nonprofit website is essential for effective marketing. Make them stand out on the page and use language that inspires action, such as “Give Today” or “Support Our Mission.”

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What to Do When Your Fundraising Methods Fall Flat

Get Fully Funded

Email Marketing . When your email marketing campaign flops, you can easily look up analytics. With a little time and focus, you can become an expert at email marketing. Here are some things to look at when examining why your email did not bring in as much money as you expected: Look at the open rate of your most recent email.

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