Increase Open Rates and Click-Throughs with 5 Follow-up Email Techniques from Top Nonprofits
NetWits
MAY 31, 2012
Since I sent the email below, the Obama administration…” I’m not sure that second email was ever on their email calendar, but they leveraged what was making news that day to add urgency and another ask to their email campaign. While the theme remained the same – sponsor a homeless animal – the options changed. 2) Progress Update.
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