Allegiance Group

MAY 1, 2024

But fret not – this is where our guide comes in. In the following blog post, we will delve into practical strategies to help your nonprofit maximize its efforts during the crucial calendar year-end period. It goes without saying, but calendar year-end is a critical time for many nonprofit organizations.

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Campaign Guide Fundraising Storytelling 52

Pamela Grow

JULY 24, 2024

Winspire’s guide to organizing an auction fundraiser lays out a number of differences between these two formats—let’s review a few of the key points. Add your auction to your online event calendar and create a landing page explaining all of the important event details. Email marketing. Social media. Print communications.

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Impact Tips Organization Nonprofit 52

Neon CRM

NOVEMBER 17, 2023

Build anticipation: Plan some email reminders leading to the event, so everyone has a chance to mark their calendars. Fundraising Nonprofit Event Planning: A 12-Step Guide to Success 34 min read Read Now 3. Make it personal: Personalized messaging can lead to a 26% increase in open rates.

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Strategy Measure Social Media Metrics 98

CauseVox

OCTOBER 11, 2021

Not only that, but with the move to more and more online giving (there was a 32% increase in online revenue in 2020), events like #GivingTuesday have become an even more important part of your fundraising calendar. Learn more about this and how to create the fundraising goal that’s right for you in our guide.

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Guide Giving Campaign Social Media 76

Get Fully Funded

MAY 9, 2022

Look at your open rates, but pay more attention to the click-through rates. Appeals: Read your most recent appeal as if you are a lapsed donor receiving it in the mail. Write down three things you can do with your next appeal to get a higher response rate and more donations. Do you have compelling photos and videos?

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Marketing Guide Metrics Nonprofit 69

Connection Cafe

MARCH 17, 2014

Guest post by Mazarine Treyz, author of The Wild Woman’s Guide to Fundraising , called one of the Top 10 books of 2010 by Beth Kanter, and author of the Networked Nonprofit. Her second book is The Wild Woman’s Guide to Social Media, published 2012, given a 5 star rating by About.com. Her latest book, Get the Job!

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Calendar Retention Donor Empowerment 39

Bloomerang

MAY 31, 2022

Whether you’re looking to take an improved approach to your existing strategy or design a new plan from scratch, this guide will steer you through the process of building a fundraising strategy. A well-developed fundraising strategy will accomplish the following: Gives your team a guiding blueprint for decision-making. Major gifts.

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Top Nonprofits

AUGUST 17, 2021

Or have you been thrown into your role, with no one to guide you and your boss just saying “Do it”? About Mazarine Treyz: She is the author of The Wild Woman’s Guide to Fundraising, and CEO of Wild Woman Fundraising, a national fundraising training company. Are you tired of not having a plan…EVERY YEAR? Her latest book, Get the Job!

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Fundraising New Jersey Empowerment Stream 52

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

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Mail Money Raise Tips 61

Bloomerang

MAY 15, 2023

This boosts engagement and response rates and helps create authentic relationships. Your supporters are ultimately in charge of their own journeys, but you can certainly take action to influence and guide them. It includes both your appeals and general communications and their actions and responses.

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Data Gift Relationship Interaction 99

Neon CRM

AUGUST 11, 2023

Through direct mail?) But there’s a catch: Collecting extra data is useful, but adding additional fields to your donation form will decrease your conversion rates. Worksheet The Fundraiser’s Guide to Welcome Email Series Learn More 4. After reading a Facebook post? Made in-kind gifts? Attended classes? Been a client?)

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Retention Donor Gift Template 98

Qgiv

JUNE 23, 2021

Direct mail appeals are most successful with Baby Boomers. Click-Through-Rate (CTR): This is a measure of the number of times those who view your ads click on the ad and get taken to your website. Conversion Rate: This is a measure of how many people clicked through to your website then registered or donated to your event.

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Practice Marketing Fundraising Social Media 52

DipJar

SEPTEMBER 12, 2022

Once you have a goal to guide your team, you’ll then need to find out who your target audience is and how best to reach them. According to AccuData’s guide to digital advertising , social media is not only a popular platform for your supporters, but it is the new frontier of nonprofit marketing. . Create a content calendar.

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Marketing Social Media Nonprofit Integration 52

NetWits

FEBRUARY 7, 2012

14 of the 15 messages with the mobile template performed better, by an average of 2 percentage points of open rate. (So, So, if the regular template achieved a 20% open rate, the mobile version got 22%). ” Gregory’s not talking about subject lines exactly, but about how the ubquitous, “E-mail not displaying correctly?

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Template Mobile email San Francisco 167

Double the Donation

JANUARY 28, 2022

In this guide, we’ll dive into these valuable tips for employers like yourself looking to make the most of their workplace giving programs. Direct mail. Match ratios: This determines the rate at which you match employee donations. This may be a certain number of months or align with your calendar or fiscal year.

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Experiment Giving Guidelines Gift 52

Neon CRM

JANUARY 25, 2024

Impact Membership Retention Rate: How Associations Can Retain More Members 8 min read Read Now Tips for a Read-Worthy Member Newsletter As one of your organization’s central member communication hubs, your member newsletter is worth the time and effort it takes to get it right. Whatever you do, maintain a content calendar and be consistent.

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Newsletter Content Ideas Tips 52

Qgiv

SEPTEMBER 2, 2024

Donor management software Here are some donor management software options: Bloomerang | Best nonprofit software for donor and volunteer management Bloomerang is a donor and volunteer management solution that focuses on helping you create stronger donor retention rates and develop strategic volunteer management practices.

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Software Effective Nonprofit Collaboration 98

Classy

APRIL 2, 2021

To design a successful virtual event, it isn’t necessary to rinse and repeat your in-person event calendar or create “virtual versions” of your usual event experiences. Overall, how do you rate the event for supporting those objectives? Download Now: The Virtual Events Toolkit. Challenge Event Assumptions and Ask, “What Is the Goal?”

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Sponsor Virtual Fundraising Registration 53

Bloomerang

MAY 30, 2022

However, many nonprofits lack these important guiding strategies. In this quick guide, we’ll explain the crucial steps your team needs to take to build your fundraising plan. What were our donor retention and new donor acquisition rates? But where should you start when writing your plan? Who are our most loyal donors ?

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Guide Fundraising Social Media Channel 131

Allegiance Group

AUGUST 19, 2024

The calendar year-end is complex, but it’s a puzzle you must solve. This guide offers practical strategies to help your nonprofit maximize its efforts during the crucial calendar year-end period. We’ve also created a communications calendar to help you map out your messaging for maximum impact. Let’s dig in!

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Guide Fundraising Podcast Storytelling 52

Classy

JUNE 1, 2021

Direct Mail (19.2%). Given the impact of a simple thank you on retention rates, you shouldn’t stay limited to just one channel. Each event you host provides you with treasure troves of new content opportunities to build your social content calendar. Get the Ultimate Guide to Recurring Giving. Emails (19.9%).

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Virtual Donor Fundraising Retention 62

Achieve

MAY 21, 2019

Events are an important part of your organization’s yearly calendar. It allows you to communicate directly with your supporters anywhere in the world for less money than a direct mail campaign while being bright, flashy and engaging. Check out this guide to building community from Fonteva. They’re engaging, informative, and fun!

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email Marketing Strategy Registration 52

Bloomerang

FEBRUARY 1, 2023

This helps you monitor your progress with various campaigns, your donor retention rate, and other metrics that are important to your fundraising success. Fundraise Up — Top Fundraising App for Online Giving Fundraise Up is a fundraising solution that helps guide your donors through the giving process. Individual tasks.

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Org Raise Tools Help 85

Qgiv

JANUARY 16, 2024

Mailchimp’s behavior-based automations also help increase conversion rates and deepen user engagement. Elevate your nonprofit’s email presence and cut through the junk mail with the help of this versatile marketing software. Additional resources Nonprofit Event Planning: The Ultimate Guide.

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Software Tools Management Registration 52

DNL OmniMedia

AUGUST 25, 2021

You’ve certainly seen pieces praising the benefits of digital marketing and lamenting the shortcomings of direct mail (or vice versa). That’s why we’ve created this comprehensive guide to nonprofit storytelling, in which you’ll explore the following points: The Importance of Storytelling for Nonprofits. Social media networks.

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Storytelling Digital Marketing Guide 98

CauseVox

DECEMBER 8, 2023

Think of it as your roadmap to success, guiding your organization not only in compensating for any lost funds but also in meeting your current goals and reaching your long-term destination. The fundraising landscape has evolved, which means you need to be prepared to offer an abundance of options beyond traditional methods like direct mail.

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Develop Calendar Nonprofit Retention 75

Nonprofit Tech for Good

APRIL 27, 2023

mail-tester:: mail-tester.com This free tool reveals if your email domain is on a blacklist, flagged for spam, and properly set up for SPF, DKIM, and DMARC protocols. wpbeginner :: wpbeginner.com wpbeginner is a comprehensive how-to guide for using WordPress for websites and blogs. See also OptInMonster. See also MXToolbox.

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Digital Marketing Tools Resource 342

Tech Soup

FEBRUARY 6, 2012

Pro 2012 (admin fee: $35) links donor databases and contact history to calendars, tasks, project summaries, and appointment schedules. offers built-in word processing, mail merge features, and safeguards to prevent duplicate records. Designed with the needs of smaller organizations in mind, Sage ACT! per person, per hour).

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Software Audio Nonprofit San Francisco 58

Bloomerang

JULY 6, 2022

In this guide, we’ll cover tips for developing and implementing a strategic approach to monthly giving. Monthly donations are automatically drawn from donors’ accounts, meaning they don’t have to input their payment information or mail in their donations every time they want to give. Direct mail. Flexibility.

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Program Giving Create Tips 102

NTEN

MARCH 19, 2010

Stop by DonorPerfect's booth #38 for information on our fundraising software, rated Top Ten in N-TEN/Idealware's "A Consumer's Guide to Low Cost Donor Management Software" Get answers to your questions, brochures and demos, and some free giveaways! Looking to build your e-mail list? DonorPerfect/Softerware, Inc.

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Free Ipod NTC Atlanta 95

Neon CRM

SEPTEMBER 20, 2023

Ebook The Annual Fund Giving Guide: Planning an Annual Campaign Learn More Setting Goals for Your Annual Appeal Your annual appeal’s send date might depend on your individual nonprofit’s mission. If you’re sending your annual appeal through the mail, you’ll want to include a few options. In fact, it can be the beginning.

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Tips Hunger Campaign Mail 98

NTEN

MARCH 19, 2010

Stop by DonorPerfect's booth #38 for information on our fundraising software, rated Top Ten in N-TEN/Idealware's "A Consumer's Guide to Low Cost Donor Management Software" Get answers to your questions, brochures and demos, and some free giveaways! Looking to build your e-mail list? DonorPerfect/Softerware, Inc.

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Free Ipod NTC Atlanta 90

Bloomerang

JANUARY 11, 2024

Send new online donors an additional thank you by mail. Even donors who give online should get something in the mail, especially if this is their first gift. A mailed thank-you letter is likely to be saved, put up on the fridge, or given a special place on the bulletin board. every fifth donor). Interesting stuff!

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Donor Time Tips Retention 93

Qgiv

JULY 21, 2022

By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. For example, older donors (65+) still respond well to direct mail offers. Pro tip: don’t ignore your website conversion rate.

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Channel Marketing Fundraising Mail 59

Qgiv

JANUARY 20, 2022

For retention-minded fundraisers with a strong donor cultivation plan in place, the early days of a new calendar year might even be busier than any day in November and December. In cases where this year-end gift was not their only gift during the calendar year, be sure to mention any past giving. Thank first-time donors personally.

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Donor Retention Gift Calendar 83

Allegiance Group

SEPTEMBER 17, 2023

The introduction of new technologies has revolutionized the world of fundraising, and this guide will help you explore the different types of fundraising tech and some of the top providers. Add text-to-donate codes to your direct mail and use the tool to promote other ways to get involved. Does My Nonprofit Need a New Website?

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Tools Effective Fundraising Donation 52

Get Fully Funded

MARCH 28, 2022

Your nonprofit’s future will look less daunting if you project your fundraising revenue while you’re planning your year, including mapping out what you plan to do in each program and calendaring all your marketing and fundraising activities. . Adding another event to the calendar can, on paper, make your numbers work for next year.

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