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What’s Your End-of-Year Strategy for Planned Gifts of Assets?

sgEngage

He was a donor to one of our charity clients and we had talked about the possibility of gifting assets to reduce or eliminate tax liability. He was facing a significant tax liability if he didn’t get this completed before the calendar rolled into January. This allowed him the complete deduction in that calendar year.

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[ASK AN EXPERT] Should Fundraiser Salaries Correlate With How Much Revenue They’ll Generate?

Bloomerang

Or theyre told they must bring in X number of new donors at the organizations major gift level. Mid-level, major, and legacy gifts are a long game. So, handing over a bunch of major gift likelihood folks to your fundraiser and expecting them to raise major gifts from each of them is shooting them in the foot.

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Promote Planned Gifts Year-Round: 3 Key Times to Prioritize

Get Fully Funded

Unlike other forms of fundraising (most notably broad annual fundraising , which naturally gets more attention at year-end), building a consistent promotion strategy for planned gifts may pose a bigger challenge. When you send appeals for planned gifts later, supporters will be better primed to engage.

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. However, this is not a universal rule. Create your year-end campaign calendar. The end of the year is a critical time for nonprofit fundraising.

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End-of-Year Giving Campaign: 13 Successful (Yet Underutilized) Strategies

CauseVox

Soon, we’ll spend our days purchasing holiday gifts for loved ones, baking, and gearing up for visits from family and friends. Aside from the normal holiday hullabaloo, you’re also busy planning fundraisers and engagement opportunities to round out your organization’s calendar year. This year-end, spice it up with a phone-a-thon.

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Reachdesk wraps up $43M to expand its B2B gifting marketplace

TechCrunch

Gifting has become a major lever in the world of building business relationships in the last 20 months. HubSpot is a strategic backer: Reachdesk integrates with a number of CRM and other business support tools, including HubSpot’s, to help those sending gifts manage their campaigns in a more organized way.

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Here’s Why Blended Asks Should Be A Strategy In Your Fundraising Toolbox

Bloomerang

Do you think a donor wants to be asked for a capital gift in April, a bequest gift in July, and an annual gift in November – all in the same calendar year? Asking hinges on which department gets credit for securing the gift. Give them credit, and gratitude, for the largest gift you can. No, they don’t.

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