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The Ideal Year-End Fundraising Calendar [2024]

CauseVox

Even if you don’t follow a definitive fundraising calendar , it’s still vital to come up with a year-end fundraising plan —and stick to it. It is important to get your donation page setup in advance, or to send a GivingTuesday email to build momentum leading up to the launch of your campaign.

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How to Create a Fundraising Calendar

Qgiv

Fundraising calendars help set your nonprofit up for success for the entire year. A fundraising calendar enables you to keep your goals, campaigns, strategies, and due dates all in one place that your whole team has access to. Another objective you need to define for your fundraising calendar is your awareness goal.

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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

direct mail campaigns. benefits of direct mail. direct mail and digital marketing. can work together to create more effective campaigns than either can alone. . Benefits of Direct Mail. In fact, digital marketing’s prominence has actually caused direct mail to feel more distinct to donors of all ages. .

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors. Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. However, this is not a universal rule.

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How to Build Your Nonprofit’s Email List

Nonprofit Tech for Good

Not all email lists are the same. Your ability to segment your email lists will depend on your CRM and your email communications software, but having multiple lists can help your nonprofit better craft your messages and fundraising requests. Create online petitions and pledges. Host free webinars.

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The complete year-end guide to maximizing matching gifts

EveryAction

The value of matching gifts in year-end fundraising The year-end season, combined with matching gifts, creates a powerful opportunity with many benefits for nonprofit fundraisers. This may include some combination of email marketing, social media posting, direct mail, and your nonprofit’s website !

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13 Tools To Help You Create the Best Nonprofit Social Media Campaigns Ever

Qgiv

According to our report, Navigating the Unknown: 2020 Findings to Future-Proof Your Fundraising , social media posts were the number one driver of charitable gifts in 2020—ahead of email and direct mail appeals! Sprout includes content approval tools, social media analytics, and a shared content calendar view. The good news?