Nonprofit Tech for Good

NOVEMBER 22, 2021

For example, Heal the Bay’s Gorgongosa Coffee : Don’t promote everything in your Shop all at once on your channels. Sprinkle posts here and there on your channels over time and be selective about the products you promote during which seasons. Review the platform’s Promotions Guidelines so your contest is all buttoned up.

Facebook 266

Facebook Los Angeles Online Effective 266

Bloomerang

OCTOBER 11, 2024

Elevate GivingTuesday campaigns using data GivingTuesday isn’t just another day on the calendar; it’s a high-stakes moment where every dollar counts. Imagine sending the same email to both a long-time supporter and someone who just signed up for your newsletter. Did one communication channel bring in more donations than another?

Campaign 95

Campaign Data Strategy Test 95

Nonprofit Tech for Good

JUNE 5, 2014

To do so effectively, nonprofits must embrace an integrated multi-channel communications and fundraising strategy. Create and upload a compelling e-newsletter subscribe graphic to social networks with a link to your e-newsletter subscribe page to better grab the attention of your followers and thus increase your opt-in rate.

Mobile 203

Mobile Chapter Fundraising YouTube 203

Greater Giving

JANUARY 9, 2024

Let’s take a look at 15 Fundraising revenue streams your nonprofit can utilize when planning your annual fundraising calendar. Relying on a single fundraising channel can be limiting and may not capture the full potential of support available. These campaigns can run solo, in tandem, or over-lap at times.

Stream 81

Stream Impact Fundraising Channel 81

Candid

APRIL 4, 2023

Many organizations publish a calendar of events on their websites, social channels, or in their newsletters. Simply navigate to the Communications section of the funder profile to see a list of their social media accounts and newsletters. So, don’t delay in putting this real-world dynamic to work for your nonprofit.

Relationship 119

Relationship Build Tips Practice 119

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Or are many of them subscribed to your email newsletter? Use these insights to determine which channels to prioritize sending your messages through.

Digital 59

Digital Marketing Create Social Media 59

Forum One

DECEMBER 6, 2022

A dependable production calendar also reduces stress, and makes tracking, comparing, and reporting on impact over time possible. If the year rolls over to January 2023 and you plot out the exact same content calendar and tactics as last year, you might find yourself boring your audience and your team. This doesn’t have to mean money.

Content 46

Content Strategy Calendar Evaluation 46

Candid

OCTOBER 17, 2023

Many organizations publish a calendar of events open to the public on their websites, social channels, or in their newsletters. Attending conferences and funder-hosted events can also help you to create a face-to-face connection and reinforce the relationship. Was there something I did wrong in my proposal?”

Proposal 119

Proposal Grant Contact Relationship 119

Neon CRM

NOVEMBER 17, 2023

This strategy will encompass tailored activities, communication channels, and personalized interactions aimed at making their members more satisfied and encouraging them to contribute to the organization’s mission. Build anticipation: Plan some email reminders leading to the event, so everyone has a chance to mark their calendars.

Strategy 98

Strategy Measure Social Media Metrics 98

Bloomerang

JANUARY 11, 2024

Here are 10 first-time donor retention tips that channel gratitude Call first-time donors immediately and thank them. Encourage them to subscribe to your newsletter, and always thank supporters there. Channel an attitude of gratitude and I guarantee you’ll lose fewer donors next year! Build a relationship. Interesting stuff!

Donor 94

Donor Time Tips Retention 94

Neon CRM

AUGUST 29, 2023

Neon One Academy Neon One Academy is (in our opinion) one of the most valuable channels you can use to master Neon One. We even have a dedicated internal channel where we share important updates to this resource. You can also check your monthly newsletter for a summary of each new release and an invitation to the webinar.

Resource 85

Resource Learning Fun Newsletter 85

Pamela Grow

JULY 24, 2024

Develop a Multi-Channel Marketing Strategy As with any fundraiser, spreading the word about your auction early and often will maximize participation. Expand your reach even more by including multiple channels in your event marketing plan , such as: Your organization’s website. Email marketing. Social media.

Impact 52

Impact Tips Organization Nonprofit 52

Nonprofit Tech for Good

MARCH 9, 2014

Organized around the use of a hashtag, such as #HealthTalk or #PovertyChat , nonprofits worldwide are adding tweet chats to their editorial calendars. In the weeks leading up to the tweet chat, promote the tweet chat on all communication channels. In the hours immediately before the start of your tweet chat, post hourly reminders.

Hosting 249

Hosting Avatar Twitter Stats 249

Nonprofit Tech for Good

FEBRUARY 23, 2017

After your nonprofit has crafted a content strategy and created an editorial calendar (Chapter 7), the next step is to start thinking about the tone of voice of your content. Marketing is the strategic use of content and communication channels for direct gain. In the business sector, it’s about selling products and services.

Communication 223

Communication Online Storytelling Voice 223

Neon CRM

NOVEMBER 2, 2023

Simply adding a line like, “Subscribe to our newsletter for stories, event invitations, and exciting updates” can make a huge difference! Consider asking only for their name and their email address—people aren’t likely to fill out a long form to subscribe to an email newsletter. Ideally, these forms will be very brief.

Digital 52

Digital Ideas Business Donor 52

DNL OmniMedia

APRIL 15, 2024

Some quick, easy, and effective website CTAs include “Become a volunteer ,” “Donate here,” or “Sign up for our email newsletter!” Members-only event calendar: Most organizations have private, members-only events. This knowledge helps you optimize the channels that are most effective in driving traffic to your website.

Websites 52

Websites Experiment Tips Poll 52

Pamela Grow

JUNE 6, 2024

In addition to email, eCards can be sent via text message or social media, so your nonprofit can reach out using donors’ preferred communication channels. Your email newsletter to keep recognition focused on and within your nonprofit’s community. Create thank-your videos.

Support 100

Support Gift Video Social Media 100

Nonprofit Tech for Good

OCTOBER 25, 2019

2) Cross-promote via multiple channels. Another way to work around limited organic reach on Facebook is to promote Fundraisers via your other communication channels (this approach also has the benefit of being free). Either way, be sure to include the setup link that you’ll find on your organization’s Fundraisers page.

Facebook 222

Facebook Raise Fundraising Audience 222

Get Fully Funded

APRIL 20, 2021

But through shared documents and calendars via cloud-based platforms, the Executive Director of the horse rescue has the extra help they need to get everything done. Your nonprofit needs you working in your strengths , not setting up your newsletter in Mail Chimp or scheduling your next Facebook post. Nor should you. COMMUNICATION .

Virtual 116

Virtual Work Calendar Nonprofit 116

Allegiance Group

AUGUST 19, 2024

The calendar year-end is complex, but it’s a puzzle you must solve. This guide offers practical strategies to help your nonprofit maximize its efforts during the crucial calendar year-end period. We’ve also created a communications calendar to help you map out your messaging for maximum impact. Let’s dig in!

Guide 52

Guide Fundraising Podcast Storytelling 52

Allegiance Group

NOVEMBER 2, 2023

These buttons serve as a gateway to the valuable content that your organization shares through its social media channels. Promoting your blog posts through various channels, such as social media, email newsletters, and partnerships with like-minded organizations, is essential.

Websites 52

Websites Calendar Registration Social Media 52

Get Fully Funded

AUGUST 12, 2024

Consider using a content calendar allows you to take note of upcoming holidays, awareness days, and national days that are relevant for your sector. While this staff member doesn’t always need to be the spokesperson, it is helpful to have all media inquiries and interview requests come through one direct channel of communication.

Media 59

Media North Carolina Local Nonprofit 59

Allegiance Group

MAY 1, 2024

In the following blog post, we will delve into practical strategies to help your nonprofit maximize its efforts during the crucial calendar year-end period. It goes without saying, but calendar year-end is a critical time for many nonprofit organizations. percent after inflation adjustments) for calendar year-end giving in 2022.

Campaign 52

Campaign Guide Fundraising Storytelling 52

sgEngage

NOVEMBER 17, 2022

Of your nonprofit’s marketing channels, you can most easily leverage three of them for parents: Your website. Create a “For Parents and Families” tab displaying family events and educational resources, and add a “family-friendly” highlight to your online calendar so parents can easily find opportunities for them and their kids.

Support 64

Support Tips Movie Education 64

Achieve

FEBRUARY 9, 2024

However, if you only engage with your supporters via one digital communication channel, your content or post formatting may become predictable and monotonous, leading to a decline in engagement. This way, you can bring audiences from one channel over to the next, increasing your number of touchpoints. Use a multichannel strategy.

Communication 52

Communication Digital Tips Poll 52

Media Cause

DECEMBER 6, 2023

Try to pull as much as you can from existing content across your other communications channels to avoid duplicative efforts. However, by thinking beyond the report itself, there are ways to leverage the content across other channels to reach new audiences and build new connections.

Report 64

Report PDF Stats Channel 64

Forum One

DECEMBER 15, 2022

Whether your organization’s fiscal year operates within the calendar year or not, December is always a month full of reflection and planning. It’s a year-long process where I’m talking to field offices, the digital marketing team, channel managers, social, email, and everything in between. What do we need to do differently, better?

Practice 66

Practice France Austria Measure 66

Qgiv

JANUARY 28, 2022

Send to your entire audience (keeping your overall communications calendar and cadence in mind). Maybe it’s a mention in a newsletter or maybe a unique message focused on campaign recruitment. Consider other communications channels that reach beyond your constituent list. Build your fundraising invitations.

Fundraising 98

Fundraising Registration Campaign Raise 98

Achieve

JANUARY 31, 2022

If you only engage with your supporters via one digital communication channel, such as just Facebook or Instagram, you might find that you’re starting to repeat yourself or your post formatting is getting stale. Remember, a multichannel strategy requires considering every channel at your disposal — including direct mail. millennials.

Digital 105

Digital Communication Tips Virtual 105

Top Nonprofits

FEBRUARY 16, 2022

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Plus, it’s a great way to drive traffic to your site when you share it across other channels. Drive traffic through other channels.

Audience 98

Audience Marketing Nonprofit Search 98

DNL OmniMedia

AUGUST 25, 2021

You’ve read articles about up-and-coming communications channels and whether you should incorporate them into your nonprofit outreach strategy. But, the fact of the matter is, the channels you employ will have little impact on your outreach strategy if the messages you send through those channels are subpar.

Storytelling 98

Storytelling Digital Marketing Guide 98

Forum One

JULY 13, 2022

Editorial calendars and a schedule of production help the City Health Dashboard team stay on top of storytelling production. They leave room to be responsive to news hooks and new data on their social media channels and plan for six months to a year out on major new initiatives or data updates. Commit to a schedule.

Story 74

Story Data Storytelling Lesson 74

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2010

You put up a website way back when, then started sending out an email newsletter. Add the icons to your email newsletter templates and social media links to your email signatures. Add “share” buttons to your website pages and email newsletters too. Step 2: Share Across Channels. Now you’ve added social media.

Social Media 102

Social Media Content email Websites 102

Qgiv

SEPTEMBER 4, 2024

Utilize multiple marketing channels Reaching donors through various marketing channels helps you connect with them in ways that suit their individual preferences and habits. Effective segmentation helps you create personalized messaging to increase the likelihood of donor engagement and support.

Donor 52

Donor Guide Retention History 52

The Nerdy NonProfit

JANUARY 3, 2018

Allows you to create channels so you can manage communications for each priority in a separate strand. It can be used to manage everything from your editorial calendar (as we did) to your upcoming gala or giving season promotion efforts. Sends automated workflows and monthly newsletters. Notable features. Notable features.

Software 130

Software Tools Marketing Paypal 130

Nonprofit Tech for Good

JUNE 24, 2022

Look at your annual calendar and make sure that your launch and completion dates for the sweepstakes make sense. As opposed to a newsletter that contains multiple pieces of news, updates, and action items, a dedicated email solely promotes your sweepstakes and only links to the sweepstakes website. 3) Timing is Everything.

Practice 240

Practice Online Fundraising Track 240

Get Fully Funded

SEPTEMBER 20, 2022

By thinking through your fundraising strategy before October 1, you can collect your stories and integrate your efforts, keeping your messaging and images consistent through mail, email, social media, events, and any other channels you may use. So, what does an integrated year-end fundraising campaign look like? A Bench is Not a Bed .

Strategy 119

Strategy Business Fundraising Campaign 119