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7 Common Nonprofit Marketing Hurdles That You Can Avoid

DipJar

Overlooking important trends. According to Double the Donation’s list of prospect research software , this process uses tools like your donor database to identify potential donors who have the financial ability and personal interest to support your nonprofit. . Channel preference (social media vs. email). Neglecting site design.

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5 Donor Cycle Stages: A Quick Guide

Qgiv

Utilize multiple marketing channels Reaching donors through various marketing channels helps you connect with them in ways that suit their individual preferences and habits. Analyzing donor data helps you identify trends, track progress, and understand what works best for your organization.

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How to Develop a Successful Nonprofit Fundraising Strategy

Bloomerang

Pursuing a multichannel marketing strategy using a variety of channels, from social media and email to direct mail, will allow you to expand your reach and promote your cause to the widest possible audience. Plus, you can identify trends or patterns that illustrate where you’re most successful and where there’s room for improvement.

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Nonprofit Marketing: 3 Easy Ways To Grow Your Audience

Top Nonprofits

Your nonprofit pursues a worthwhile mission, and as a marketing professional, it’s up to you to find the unique channels and messages that help current and potential supporters see that. Plus, it’s a great way to drive traffic to your site when you share it across other channels. Drive traffic through other channels.

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33 Fun, Useful, and Totally Random Resources for Nonprofits

Nonprofit Tech for Good

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A collection of economic and media trends and stats. Additionally, the app serves as hub to all other Google Apps, such as Gmail, Calendar, Docs, Reader, Voice, Maps, etc. What The Trend :: whatthetrend.com. Based in the U.K.,

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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

There are many reasons why opting for a free fundraising solution could be tempting to your nonprofit: You might be curious about the impact that paid donor database solutions can have on your nonprofit. Often, they had to pay a consultant to help them set up their database and teach them how to use it.

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Nonprofit Fundraising Strategy: Guide, Best Practices, & More

Qgiv

A successful fundraising strategy uses a multi-channel approach to spread awareness of your mission, announce important event dates, and reach wider audiences. There are countless resources on the internet that can help you stay up to date on the latest fundraising trends as well. How to Create a Fundraising Calendar.