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Meet 15 companies that are turning ads and marketing into cultural moments

Fast Company Tech

Effectively engaging with culture in this pursuit has never been more important or desired by brands and marketers than it is right now, thanks to an ever-fragmented media landscape. Yetis product quality is its baseline, but it wears its heart on its sleeve with films that can defy marketing logic yet make perfect brand emotional sense.

Culture 100
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Inspiring Entrepreneurs: What Netflix CEO Reed Hastings has learned in his business career

The Next Web

That includes the Netherlands, where it launched just yesterday, and it was in Amsterdam where I caught up with him to find out what he’s learned in his journey as an entrepreneur. Being in business was a foreign concept to me. Looking back you could say we tried to spin off the DVD business too fast.

Business 137
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Marketing automation startup Retail Rocket nabs $24M for expansion

TechCrunch

Founded in 2013 by Leonid Shangin and Yakov Filippenko, the company offered services to collect customer data and leverage it to create games, texts, and tasks designed to encourage repeat business. But the promise of software that predictably drives repeat business is alluring. SMS) to make personalized offers.

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How to do social media marketing during the pandemic

Socialbrite

W ith the onset of the coronavirus pandemic, nonprofits and social enterprises have had to rethink their marketing strategies. In this post, we will share some principles that you can incorporate into your social media marketing strategy to keep your user base intact. Social media marketing during COVID-19. Post by Alma Causey.

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Grover raises $71M to grow its consumer electronics subscription business

TechCrunch

A startup tapping into the concept of the circular economy, where people don’t buy items outright but pay an incremental amount to use them temporarily, has raised some funding to scale its business in Europe and beyond. We’re still just scratching the surface of a €1 trillion global market.”. Lumoid out of the U.S.

Business 103
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Amsterdam’s Crisp, an online-only supermarket, raises €30M Series B led by Target Global

TechCrunch

It plans to use the money to expand in the Netherlands, and eventually across Europe. Crisp says its USP is seasonal products sourced directly from 600+ small and high-quality producers at an affordable price in the Netherlands. Crisp has now raised a total of €42.5 million to date.

Global 100
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Tesla starts selling home charger that works with other EVs

The Verge

The new Level 2 wall charger was quietly added to the company’s online store on the same day it started allowing non-Tesla EVs to charge at Supercharger stations in the Netherlands — the first step in a much larger plan to open up access to Tesla’s charging network around the world.