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Multichannel Givers: The Key to Online Fundraising Success

NetWits

to learn more about the turn to online fundraising, the need for a multichannel approach and how direct mail is still alive and well. Online Donors Need to be Moved Offline. You do a lot of work to build up your online fundraising program only to see an increased number of one-time givers. i.e. Direct Mail. Download Now!

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6 Tips on How to Use Social Media to Acquire New Donor Prospects

Nonprofit Tech for Good

Gone are the days of list acquisitions and swapping of mailing lists. In this age of Google Ad Grants and inexpensive Facebook, Instagram, and Twitter targeted advertising, one can drive traffic from what is a primary relationship-building platform to an organization’s website or to a lead or landing page.

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How to Identify, Grow, and Retain Your Most Loyal Donor Base

Nonprofit Tech for Good

According to a recent DonorPerfect study , you can expect that multichannel donors will contribute triple the amount of online-only and offline-only donors. Send direct mail, too! This is your chance to get your offline donors online – but you have to make it easy. How can you identify your multichannel donors? Thank them.

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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.). Research the steps needed to create a direct mail fundraising program (e.g. bulk mail permits, rules and regulations, mail houses). your neighbors.

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How to Transition Your GivingTuesday Campaign into a Year-End Fundraising Push

CauseVox

By building on the momentum of a single giving day, you can extend the excitement through December and maximize your impact before the year comes to a close. As December 31 approaches, build urgency with countdowns and clear calls to action. For email, plan a series that builds momentum. Here’s how to do it.

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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. Baby Boomers are also more likely to engage in offline giving, such as writing checks or attending fundraising events.

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Building a Digital Presence Through Paid Media: It’s Easier Than You Think

Allegiance Group

A simple direct mail piece is no longer enough to reach your audience. Consider this your primer for establishing and building your organization’s digital presence. Building Awareness Through Paid Media Fundraisers and marketers often use owned media to build awareness of their organization.

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