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Thursday Thoughts | Creative ways to show supporter love and demonstrate impact

EveryAction

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Fresh Eyes Digital Donors, volunteers, and supporters are the lifeblood of many nonprofit organizations.

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The Biggest Branding Mistakes Nonprofits Make: 3 Essential Fixes

Nonprofit Tech for Good

Branding can make or break a nonprofit, yet many organizations struggle to communicate their value effectively. Despite meaningful and transformative missions, nonprofits often fall into common branding traps. This leads to confusion, disengagement, and missed opportunities for support.

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professionals

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How to Show Donors the Impact of Their Donations to Your Nonprofit

Nonprofit Tech for Good

A major motivator for generous giving to nonprofit organizations is contributing to a solution and changing something for the better. According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. 2) Give social media shoutouts.

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Investing in capacity building: The vital role of general operating support for BIPOC-led nonprofits

Candid

in 2010, yet nonprofits that support their needs lack the necessary financial resources. To create impactful change, innovative approaches are needed —including bolstering nonprofits led by and serving women and girls facing inequities with general operating support grants. Women of color comprised 20.3%

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Build a Successful Team, Know Where Your People Thrive

.orgSource

If her supervisor had recognized Sue’s weaknesses, she could have been coached to build the strengths she needed to succeed. Value the Human Touch Lately, I’ve been writing about the value of emotional intelligence, especially as it supports and improves the use of expanding technology.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

She helps brands grow engagement and build relationships with their audience. The pandemic has drastically altered the ways nonprofits interact with their supporters. Without in-person events, nonprofits are turning to digital and social media to fundraise and grow their supporter base.

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Building connections with funders as Black nonprofit leaders 

Candid

Research has shown that Black nonprofit leaders face unique challenges , particularly in securing adequate funding for their organizations. A study by Candid found that nonprofits with Black CEOs are more likely to have smaller revenues than those with white CEOs. The narratives of M. I believe this is because they get more requests.

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