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HOW TO: Launch a Broadcast “TV” Channel for Your Nonprofit

Nonprofit Tech for Good

allow individuals and brands to launch their own Web-based “TV&# channels. Currently, these channels can not easily be viewed on the digital TV sets in our living rooms, kitchens, and bedrooms, but it’s just a matter of time. Start building your channel and live-streaming communities now. Websites like Ustream.tv

Broadcast 217
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Announcing… NonProfit Times TV!

Nonprofit Tech for Good

Live broadcasting via the Web has been around a couple years thanks to sites like UStream.tv , but the nonprofit sector has been slow to adopt this new technology… until recently. As social media fundamentally changed print journalism forever, so will Web TV and its impact on broadcast and cable TV programming.

Time 215
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Your Nonprofit Should be Using Public Service Announcements (PSAs)

Nonprofit Tech for Good

You’ll need to have the spot produced professionally if you don’t have someone on your team who can edit videos and provide at least a.mov or.mp4 file. Research your local radio, broadcast television (ABC, NBC, CBS, PBS, etc.) If you produce a video, you can use it for PSAs, social media and direct people to it via email.

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Start-up Marketing: How To Do It Right

Byte Technology

The results gave us a clear picture of the benefit of both Brand Awareness and Promotional Broadcast campaigns for Flourish. With a new online presence in place, we were able to use those listings and accounts as the channels for our broadcast campaigns. We used their business plan and goals to create a Strategic Marketing Plan.

Marketing 243
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11 Tips for Making Nonprofit Press Releases Social and Shareable

Nonprofit Tech for Good

Print, broadcast and digital media outlets have embraced Twitter, but I’ve yet to see a nonprofit press release that includes a Twitter username in the contact section of a press release. 5) Add a link to a video about the campaign discussed in the press release. 1) Include your nonprofit’s Twitter username.

Press 273
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Pheed and Sulia: Two New Social Networks for the Nonprofit Early Adopters

Nonprofit Tech for Good

Primarily a mobile social network, Pheed also allows easy desktop publishing of status updates, photos, video and audio files, and enables users to broadcast live. Pheed :: pheed.com :: pheed.com/nonprofitorgs.

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Amazon is reportedly considering adding live TV to its Prime Video service 

The Verge

Amazon could be planning to bolster its Prime Video service, which is mostly known for its on-demand video offerings, with live TV, according to a report from Protocol and publicly available job listings. One job listing says Amazon is looking for someone who can “redefine how customers watch 24/7 linear broadcast TV content.”

Amazon 102