Nonprofit Tech for Good

JANUARY 3, 2012

But first steps first… 11 New Year’s resolutions for nonprofit social media managers: 1) Create a “Thank You” video(s) for your 2012 fundraising campaigns. Since I have returned from Asia I have cut my consumption of broadcast news by 95%. e-Newsletter. please text NONPROFITORGS to 27138 : 6.

Social Media 228

Social Media Media Management Social 228

Qgiv

APRIL 9, 2024

From sharing your mission to advertising fundraising campaigns, social media offers plenty of opportunities to help you boost your fundraising efforts. You can also use tools to target specific audiences for your different campaigns, helping you ensure your reach the people most likely to support your cause. Engagement. Fundraising.

Social Media 52

Social Media Media Guide Social 52

Connection Cafe

OCTOBER 3, 2013

The following article originally appeared in The NonProfit Times Live from bbcon newsletter. To subscribe to a future newsletter, visit [link]. Channeling Joan Rivers and E!’s Whether it’s creating a meme or a hashtag-centered campaign, engagement thrives on fun. Putting QR codes on a billboard isn’t a good idea.

Social Media 35

Social Media Media Social Meme 35

Nonprofit Tech for Good

NOVEMBER 13, 2015

Write a blog post summarizing your Periscope plans, list the date(s) and approximate time(s), and promote the blog post in your email newsletter and on social media with a promotional image. Create a hashtag for your stream campaigns. On Periscope your streams will only be viewable on your channel for 24 hours.

Report 100

Report Stream Interview Social Media 100

Qgiv

MAY 6, 2021

This is because text fundraising empowers your nonprofit to accept an unlimited number of donations and create as many campaign keywords as you need. It’s one of the easiest ways to incorporate an additional giving channel without having to break the bank. Text-to-Donate vs Text-to-Give. Have an Opt-in Policy.

Donation 64

Donation Guide Nonprofit Mobile 64

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 28, 2007

Google announces " Broadcast Your Cause, " a nonprofit channel on YouTube. NTEN's September Newsletter has tons of excellent content, in particular check out these articles about new fundraising techniques using tools like mobile phones and Facebook. You can read more about the campaign on their blog.

Nptech 50

Nptech Summary Burma YouTube 50

NTEN

MARCH 26, 2009

When you launch an integrated marketing plan, you're most likely producing content for a web site, a landing page, a blog, a newsletter, and perhaps a Facebook or MySpace page. As you spread the word through all of these different channels, it's critical your content is well written, concise and consistent.

Content 44

Content Los Angeles Boston Newsletter 44

NTEN

SEPTEMBER 24, 2009

With turkey time only 2 months away, custom online giving campaigns are this season's must-have necessity. With countless nonprofits vying for donors' dollars, the more tailored the campaign, the more success you'll find. The second example creates a sense of urgency for donors to give, while clearly stating the goals of the campaign.

Raise 44

Raise Fund Turkey Newsletter 44

Allegiance Group

FEBRUARY 2, 2024

In 2022, nonprofits of every size allocated roughly one-third of all spending to search ads—as a result, these organizations saw the highest return on ad spend (ROAS) of any channel. Note what both of these communication channels have in common: they’re digital. What are the steps for creating a digital marketing campaign?

Digital 52

Digital Marketing Channel Nonprofit 52

Allegiance Group

AUGUST 19, 2024

Look to Past Campaigns for a Fuller Picture It’s also helpful to analyze past year-end campaigns for insights. Analyze the profiles of people who gave to the previous year-end campaign to see if they differ somewhat or even dramatically from an overall donor profile.

Guide 52

Guide Fundraising Podcast Storytelling 52

sgEngage

MAY 3, 2023

Once you’ve optimized your program and donation form for recurring giving, it’s time to broadcast this opportunity to your audience. As you begin sharing information about your program, be sure to communicate on multiple channels for an effective online marketing strategy. Email marketing. Donation page. Text messages.

Digital 82

Digital Strategy Giving Gift 82

Care2

FEBRUARY 17, 2009

When you factor in production, printing, and postage, a simple direct mail acquisition campaign runs about $20K to reach 50,000 people. to 1% response rate for acquisition, so that “payback” (the point at which you recover what you invested in the direct mail campaign) is taking longer and longer to achieve.

Demographics 45

Demographics Social Media Online Advocacy 45

Nonprofit Tech for Good

MAY 18, 2013

The Broadcast Web.” and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0: The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback.

Social Media 252

Social Media Social Chapter Media 252

Care2

FEBRUARY 17, 2009

When you factor in production, printing, and postage, a simple direct mail acquisition campaign runs about $20K to reach 50,000 people. to 1% response rate for acquisition, so that “payback” (the point at which you recover what you invested in the direct mail campaign) is taking longer and longer to achieve.

Demographics 34

Demographics Social Media Advocacy Online 34

Nonprofit Tech for Good

MAY 18, 2013

The Broadcast Web.” and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0: The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback.

Social Media 204

Social Media Social Chapter Media 204

Nonprofit Tech for Good

JANUARY 30, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new tool in each edition. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A great source for images for your nonprofit’s website, blog, e-newsletter, and social networking profiles.

Fun 253

Fun Resource Mobile Social Media 253

The Modern Nonprofit

JANUARY 9, 2024

Leveraging Direct Marketing Direct marketing, including mailers and email campaigns , allows nonprofits to reach a large audience at a relatively low cost. These campaigns are often successful when they have a compelling story and are effectively promoted through social media and other online channels.

Impact 105

Impact Fundraising Nonprofit Fund 105

Care2

MAY 29, 2009

“Direct mail is not just simply annoying,” said Corinne Ball, Online Communications Specialist for environmental group Forest Ethics and manages the Do Not Mail campaign. “Moving to an online fundraising structure allows us to move quickly and react to campaign needs in a way that direct mail never could.”

Mail 34

Mail Social Media Advocacy Online 34

OneCause

JANUARY 31, 2024

For example, if your event is part of a capital campaign, you might host it toward the beginning of your campaign to kick off the fundraising and inspire major donors. The most effective promotional plans involve multiple channels of communication, both online and off. Email newsletters. Broadcast your event online.

Fundraising 52

Fundraising Registration Hosting Images 52

Nonprofit Tech for Good

OCTOBER 22, 2012

The Broadcast Web.” and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0: The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback.

Social Media 241

Social Media Social Chapter Media 241

Bloomerang

SEPTEMBER 6, 2021

So people right now are on WhatsApp and we can use it as a way to start a new channel of conversation with people that is complimentary to how we already communicate with volunteers, with donors, with, you know, our support base. And every time you want to send a message to that same broadcast list, you can do it.

Community 65

Community Video Broadcast Phone 65

Nonprofits Source

MAY 8, 2024

Telling engaging stories about your nonprofit requires more than just broadcasting an overview of your mission and history to the world. Younger donors often engage more with social media and interactive platforms, whereas older donors might favor traditional channels like newsletters and emails.

Storytelling 52

Storytelling Marketing Create Tips 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 4, 2017

Giving Tuesday is more than just a day of fundraising or to launch a nonprofit’s year-end fundraising campaign. In addition, shared information on their blog and website as well as including it in their weekly email newsletter to more than 2 million subscribers. The big outcome is to increase generosity overall.

Facebook 55

Facebook Raise North America Giving 55

Care2

NOVEMBER 15, 2007

How much resources, both financial and manpower, should you pour into your MySpace campaign? The groups that take advantage of the buzz around social networks and new phenomena such as Second Life are really benefitting from the splash made through a creative use of the technology and a multi-channel approach to marketing.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

How much resources, both financial and manpower, should you pour into your MySpace campaign? The groups that take advantage of the buzz around social networks and new phenomena such as Second Life are really benefitting from the splash made through a creative use of the technology and a multi-channel approach to marketing.

Social Media 28

Social Media Place Myspace Advocacy 28

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

Build Relationships and Issues Awareness: You’re interacting with key audiences on the social media channel in order to build awareness for your organization's brand. Improve Reputation: You want to improve how others think about your organization or issue and are responding directly to feedback through social media channels.

Social Media 107

Social Media Map Strategy Media 107

Nonprofit Tech for Good

JULY 28, 2013

e-Newsletter [see right column]. A section of the e-newsletter entitled “Resource of the Week” features a new resource/tool in each edition. Using Wordle, nonprofits could generate word clouds that add some color and creativity to their online fundraising and outreach campaigns. Zeen :: zeen.com. Vine :: vine.co.

Free 279

Free Mobile Nonprofit Map 279

Nonprofit Tech for Good

DECEMBER 27, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new resource/tool in each edition. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. 2dCode :: 2d-code.co.uk. 4096 Color Wheel :: ficml.org/jemimap/style/color/wheel.html.

Web 273

Web Tools Free Mobile 273

Nonprofit Tech for Good

JUNE 3, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new resource/tool in each edition. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. 2dCode :: 2d-code.co.uk. 4096 Color Wheel :: ficml.org/jemimap/style/color/wheel.html.

Fun 253

Fun Resource Mobile Social Media 253

Nonprofit Tech for Good

APRIL 6, 2014

Add an e-newsletter subscription form to your home page and every page of your website and blog. ? Design e-newsletter and email fundraising appeal banner images. ? Design e-newsletter and email fundraising appeal templates that are mobile compatible. ? Create campaign-specific landing pages for email fundraising campaigns. ?

Mobile 253

Mobile Social Fundraising Social Media 253

Nonprofit Tech for Good

AUGUST 27, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new resource/tool in each edition. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. 2dCode :: 2d-code.co.uk. 4096 Color Wheel :: ficml.org/jemimap/style/color/wheel.html.

Web 236

Web Tools Free Social Media 236

Bloomerang

OCTOBER 29, 2021

Show them that you value them enough to kind of broadcast their achievements to your followers. When your campaign ends, so you’re sending out a thank you and update to your participants, telling them how much they raised and what it will accomplish, it’s important to do the same thing for your peer-to-peer donors as well.

Donor 111

Donor Video Fundraising Strategy 111

NTEN

OCTOBER 28, 2008

While campaigns employ a variety of communications tactics to win an election (from door knocking to lawn signs to TV commercials), it may be hard to determine exactly what role social media tools have played in this historic year. And of course, the campaigns themselves are using network centric tools to activate a grass roots base.

Social Media 62

Social Media Lesson Develop Media 62

Nonprofit Tech for Good

JUNE 3, 2012

e-Newsletter. A section of the e-newsletter entitled “Resource Spotlight” features a new resource/tool in each edition. A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. 2dCode :: 2d-code.co.uk. 4096 Color Wheel :: ficml.org/jemimap/style/color/wheel.html.

Fun 100

Fun Resource Mobile Social Media 100

Nonprofit Tech for Good

OCTOBER 20, 2015

Add an e-newsletter subscription form to your home page and every page of your website and blog. □ Design e-newsletter and email fundraising appeal banner images. Design e-newsletter and email fundraising appeal templates that are mobile compatible. Create campaign-specific landing pages for email fundraising campaigns.

Fundraising 100

Fundraising Social Media YouTube Mobile 100

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 16, 2007

from the Campaign Monitor blog takes us through a detailed makeover of an email newsletter to help illustrate best practices for email design, layout and construction. Traditional offline/online fundraising techniques still, of course, work. A nice post from Heather at Aspiration about their fundraising strategy.

Nptech 50

Nptech Widget Tag Twitter 50