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Apple must allow app sideloading in Brazil within 90 days, judge orders

Engadget

Brazil has ordered Apple to allow users to bypass the App Store and sideload apps within 90 days, according a report in Valor Econmico seen by 9to5Mac. The court agreed, calling the injunction "disproportionate and unnecessary," buying Apple more time but forcing it to face a public hearing in Brazil.

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Brazil is using the law to push innovation, but here’s how it can do more

The Next Web

operations for Brazil-based Movile , a mobile platform for content and commerce. This is a step forward for the Good Law—which has already helped Brazil a lot—but private business and government need to start doing more to truly help launch Brazil’s mobile potential. Eduardo Henrique is the head of U.S.

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WhatsApp payments suspended in Brazil by Central Bank

The Verge

In a statement, the central bank said that it had taken the decision to ensure competition in the payment system market. The suspension in WhatsApp’s second biggest market is the latest setback for Facebook’s payment ambitions. The suspension in WhatsApp’s second biggest market is the latest setback for Facebook’s payment ambitions.

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Why are digital music merchants ignoring emerging markets?

The Next Web

Andrea Boetti is a Business Development Manager at Fortumo, helping web and app developers and digital content merchants build out their monetization strategies for emerging markets. Spending on smartphone content is shifting away from Northern and Western markets and heading South and East. This story continues at The Next Web.

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Why it’s not easy to break into the Brazilian tech market – a chat with Boo-box’s Marco Gomes

The Next Web

Marco Gomes is the founder of social media advertising company Boo-box , which reaches 60 million people in Brazil monthly with ads from clients like Google, Unilever, Volkswagen and Microsoft. He’ll be speaking at our upcoming TNW Conference Latin America , which takes place on 28 and 29 August in São Paulo, Brazil.

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Ukrainian startup Zeely raises $1M for SMB growth app aimed at US, UK, Brazil, Mexico

TechCrunch

As Gen Z turns into their early-to-mid 20s, a new generation of business owners is coming online. This is especially true in emerging markets like Latin America, where SMEs comprise 99.5% This is perhaps why, with Gen Z coming on stream, we are now seeing mobile-first startup appear to cater to this new wave of businesses.

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Plug raises $2.7M to make payment acceptance in Brazil less terrible

TechCrunch

Plug, based in the Brazilian city of Rio de Janeiro, wants to make its home-market more amenable to online commerce. In an interview, the startup described Brazil as a hostile market for payments, with a quarter of transactions failing and merchants paying a multiple of what they pay in other markets to process payments.

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