EENs Avatars Campaign Brings Online Marketing to Life - Online Fundraising, Advocacy, and Social Media - frogloop
Care2
APRIL 21, 2008
There were some complications with this, we didnt have enough ethnic avatars, so the Brazilian one was a blonde girl, as we knew there were also blonde girls in Brazil. Most of the piece broadcast to millions of Brazilians was about the outrage that we represented Brazils efforts in the worldwide fight against poverty by a spoilt blonde girl.
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