Connection Cafe

APRIL 19, 2019

Blackbaud’s latest Charitable Giving Report sheds light on the importance of donor retention in the nonprofit industry. According to the latest research from Blackbaud’s Charitable Giving Report : The average donor retention rates for first-year offline-only donors is 29%. That’s shocking (and pretty scary).

Retention 37

Retention Donor Change Blackbaud 37

Connection Cafe

JANUARY 6, 2014

In 2013, Chuck Longfield was on a mission to shed light on the importance of donor retention in the nonprofit industry. According to Chuck, ten years ago the average retention rates of a newly acquired donor were roughly 33%. If the ten-year trend continues, we’ll eventually end up with donor retention rates under 20%.

Retention 55

Retention Donor Change eBook 55

Bloomerang

OCTOBER 2, 2021

Adult brains don’t learn new things that easily. Sometimes a system owner is like the person whose budget pays for that product, so director of development, VP of development, philanthropy manager, whatever title you have in your org. You’ve been speaking my language. Be nice to your people. But, Maureen, thank you.

Technology 104

Technology Video Nonprofit System 104