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[ASK AN EXPERT] What Are Some Foolproof Phrases And Words For Successful Fundraising Appeals?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on the best words and phrases for successful fundraising appeals: Dear Charity Clairity, I’d like to spiff up my appeal writing. To make philanthropy about your donor’s experience, not yours, use “you” rather than “I,” “our,” or “we” (unless it’s “we, together”).

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People Want To Belong To Your Nonprofit’s Community

Bloomerang

Let’s Define Your Community Since your mission is to facilitate philanthropy in order to move your mission forward, let’s talk about your philanthropic community – the donors, volunteers, advocates and ambassadors who fuel your work, making your impact the greatest it can be. Fundamentally, all of philanthropy is a value-for-value exchange.

People 116
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The Psychology of Giving: Important Words to Use in Your Appeals

The Modern Nonprofit

There’s reputable neuroscience research showing that people’s brains light up when they hear their own name. So our brains are actually hard-wired to respond to appeals that speak to us directly. That means you’re focusing on your nonprofit, rather than your donors. Take a look at your appeal letter.

Giving 105
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Introducing the 2021 Classy Awards Leadership Council

Classy

Our Leadership Council incorporates a diverse array of expertise and cause affiliations with representation from nonprofit organizations, corporations, foundations, academic institutions, and many more. Nonprofit Leaders. 43 years of experience as a development professional, nonprofit leader, and LGBTQ+ community activist .

Award 57
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Are you celebrating Giving Tuesday? These NTEN Members are!

NTEN

You can support NTEN in Giving Tuesday and join Beth Kanter for a live discussion of collective philanthropy - get the details here. Check out the 124 NTEN Members participating in Giving Tuesday below. Find them all at GivingTuesday.org 2-1-1 Tampa Bay Cares, Inc.

NTEN 81
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How to Read the Minds of Your Donors

NonProfit Hub

This article was originally published in Nonprofit Hub Magazine. Giving to nonprofits—and philanthropy in general—might seem to be a selfless act, but it still relies on humanity’s natural selfishness. The post How to Read the Minds of Your Donors appeared first on Nonprofit Hub. Hot take: donors are selfish. We all are.

Mind 54
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December 3rd: It’s Time To ‘Break The Internet’ With Social Good.

Connection Cafe

But for the nonprofit sector, the Tuesday following Thanksgiving is so much more. 66 million primary school-age children attend classes hungry across the developing world, every day. And nonprofit organizations can’t do it alone. Charitable giving to the nonprofit sector has been stuck at 2% of GDP for the last 40 years.