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Strategic Storytelling For Brand Building: How To Identify And Share Your Nonprofit’s Brand Origin Story

Kindful

Sometimes without even noticing it, our brain is activated in a unique and engaged way when a story is being shared. It’s brain science. As early as childhood, we’re taught to seek out stories to learn from through books, movies, music, shows, etc. Once upon a time…. That’s the power that story holds.

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14+ Excellent Nonprofit Annual Reports

Whole Whale

The nonprofit lets the impact stand on its own on certain pages – no pictures, very little language, and lots of white space. NPR emphasizes how its “Muslims in America: A New Generation” series explores the multifaceted experiences of muslims living in a post-9/11 America, while its Hidden Brain episode “Why Now?”

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Use This 2024 Nonprofit Calendar to Plan Your Content Strategy

Neon CRM

That’s why you have to plan ahead: A robust content plan will save you time—and brain space—and help you produce great nonprofit content while also tackling the rest of your mile-long to-do list. Here’s an example: September is Childhood Cancer Awareness Month while October is Breast Cancer Awareness Month.

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5 Tips And Tactics To Become A Master Nonprofit Wordsmith

Bloomerang

Our distaste for writing followed us into adulthood because we still suffer from the same writing inadequacies we had in childhood. They may have grown up in a grade school that didn’t emphasize writ­ing, or perhaps they were simply left-brained, science and math types. Below the picture, you add a quote from Stu’s mom.

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Next-Level Fundraising with Nonprofit Psychology

NonProfit Hub

One interesting finding is that the human brain actually learns best in relaxed concentration. Use quotes, testimonials or pictures to show that people have already agreed to support your cause and can vouch for the impact you have. When you’re developing marketing materials, keep this principle in mind.

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New Ideas at TED2014

Beneblog: Technology Meets Society

Improving childhood nutrition. We kicked around ideas for sensing the air pollution: could you take a picture of a white piece of paper indoors and outdoors? We know in theory what a brain injury means, but seeing Gabby Giffords on stage, struggling to speak as a result of her brain injury, brought its impact home.

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Nonprofit Storytelling: The Quick and No-Nonsense Guide

Bloomerang

When a good story is shared, scientific research shows our brains connect to storytelling can have on us: Stories are remembered 22x more easily than data, facts, and stats. Storytelling engages our sensory cortex in the brain , allowing the listener to feel, hear, taste, and even smell the story. Step 1: Understand story structure.