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He brings each person into his mind and heart, expresses gratitude for their work in the world, and considers how he can best support them. I was surprised that a simple “thank you” caused them to visibly light up. Most people would consider their mind more important than their teeth.
Appeal to the massive subconscious mind to help sell your cause. Yet we spend a lot of time trying to persuade people by focusing on the 5% rational brain with statistics, rational arguments and feature lists. Here are seven of the most surprising ways to sell your cause. Does your cause involve babies in any way?
Flickr Photo by JTLowery The title of this post is play on the famous PSA " Brain on Drugs " from 1987 to raise attention to the harmful effects of drugs. The memorable tagline : This is your brain. This is your brain on drugs. Does growing up digital evolve young people's brains? Any questions?
Neuralink is focused on developing brain-machine interfaces. Last month, the company posted a video to YouTube that appeared to show a monkey with a Neuralink implant in its brain moving a cursor on a computer screen using only its mind. Onward to new things. — Max Hodak (@max_hodak) May 1, 2021.
Most people who work in the nonprofit sector do so out of a commitment to a cause or passion bigger than themselves or their desire for material things. One of the biggest downsides for me personally from being connected to the Social Web 50-70 hours a week is that my brain has a hard time reading for extended periods of time.
With this in mind, try and show that other people are supporting and/or donating to your cause. This provides social validation to potential funders that a particular cause is worth supporting. Our brains are built to follow stories , so highlighting individual stories is a powerful way to tap into emotions.
Every communication piece you write to a donor has two goals: Make your donor care about your cause and/or the people, animals, or problem you are trying to solve Enhance how good your donor feels about themselves The heart of all of this is storytelling. Nail the character, and the hearts, minds, (and wallets) will follow.
I invited her to share her thoughts about cause fatigue and scaling as she launches the Twestival Local. Cause fatigue is something I think about daily; particularly going into our second Twestival this September. I think too many times people are raising money without a specific objective in mind.
But the reality is, you probably made a mistake in buying those things and it literally hurts your brain to come to terms with that fact. Your brain views the loss of one of your valued possessions as the same as something that causes you physical pain. Clutter’s impact on your brain. Clutter isn’t just physical.
The ability to read minds. What if I told you that you can enter the minds of your donors without even meeting them? But what’s more is that stories actually cause more neuron firings and stimulation in the brain , as opposed to statistics and data. It’s sort of the ultimate power, isn’t it? Tell stories.
After all, this is their idea, their brain-child, their life. It’s a question on the minds of thousands of small businesses, startup tech companies and—yes—nonprofits. It’s a question on the minds of thousands of small businesses, startup tech companies and—yes—nonprofits.
When you’re overworked and over stressed, it affects your concentration—your mind wanders, you forget things easily, you can’t focus. Self-care solution: Add more movement into your workday—stand up and walk around to clear your mind. Instead, incorporate a brain-replenishing walk into your lunch hour.
There are primitive parts of your brain that control your reaction to threats on your reputation, making these reactions extremely difficult to control. What happens in our brain. When you think about negative consequences, a part of your brain, the hypothalamus, activates and triggers the pituitary gland to secrete the hormone ACTH.
Ideally, when we become more mindful about what our tasks truly require, we can spend a good portion of our working time in a state of relaxed productivity. In the same way that having too muchintentional intensitycan cause burnout, having too few instances ofrestorative timecan have the same effect. It needs time to rest and repair.
They’ll probably zoom straight to your website to get an instant sense of who you are, what your stand for and the cause you support. And if your site leaves them disappointed by or uneducated about that cause, they could quickly set their sights on another non-profit with a more attractive profile.
The story above is about how your brain works. Your brain has a part called the Prefrontal Cortex, or “PFC” (remember “Paula Front-and-Center”?). It directs our attention, is responsible for moral decision-making, allows us to empathize with others, and helps coordinate the thousands of signals rushing around your brain.
We all know that with so much content out there, it is eating our brains and memory , relying more on “google it.” ” But what if there was a way to use online tools, mobile apps, and software that helped lengthen our attention spans and replace information overload with a sense of mindfulness? Mindfulness'
How passion and devotion for good causes become memory and identity , published by Civil society press. When strong emotions like anger or fear are in play, driven by a story in the media, it’s difficult to predict the volume of donations a charitable cause requires. Are Donations Driven by Empathy or a Psychological Response?
By combining these strategies with your nonprofit’s own unique cause and personality, you’re sure to create stronger relationships with your donors and ensure your nonprofit’s ongoing success. Why does this cause matter to you, and why now in particular? Use visuals to remind donors they’re part of your community.
The Ask: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture by Laura Fredricks. Help donors find and give to your cause online Fifty-five percent of people who interact with a nonprofit on social media take action, and of this group, 59% consider donating money as a result.
Disorganization can cause you to lose donors, miss grant deadlines, and fall short of revenue goals. Keeping a task list can save you time and clear your mind. By batching calls or writing, you can actually be more productive since your mind is already in the mode for getting that kind of task done.
In a research report called “ Exhausted But Unable to Disconnect, ” professors from Lehigh University, Virginia Tech, and Colorado State University found that an “always on” culture may prevent employees from fully disengaging from work, causing stress. Next, focus on training your attention. It can also improve your memory.
A nonprofit CEO reader writes: “My inbox and mailbox are flooded with fundraising appeals from causes using the words ‘terrifying,’ ‘alarming,’ ‘emergency.’ “Yes, Science says: We’re wired for negative Sadly, our brains are wired to respond to negative messages. Negative events impact our brains more than positive events.
It is one of a growing number of “ digital diseases ” that can cause painful physical symptoms as well as mental health issues that ultimately make you less productive, depressed, and sick. Turn Off the Damn Screen and Go For A Walk: Sitting in front of a screen for too long can cause eye strain, neck problems, and other pain.
We must engage our children during their formative yearsideally starting in elementary school, while their worldview and brains are being developedand before resources get passed down. If you want to help lay the groundwork for empowering future women leaders in philanthropy, here are three things to keep in mind: Meet women where they are.
As fundraisers and leaders in the Social Good community, we cannot normalize the disillusionment caused by the circumstances of the past two years. Make time for movement and mindfulness. Yet, both movement and mindfulness are two of the most important building blocks of a well-balanced mind and body. Bring it up.
A “Stress Trigger” may not need to be defined, but it is something or someone that causes you to have a impulsive reaction that may not be the best response to the situation and create more stress. Your logical brain temporarily shuts down, and you lose the ability to solve problems, make decisions, and think rationally.
“Always Be Cropping&# – a very practical point for being enchanting with photos that stand out in social streams – and to mindful of good composition – which requires cropping. Here’s some other suggestions and tips for enchanting photos. Susan Gordon, Causes. Charles Porch, Facebook.
Weve rounded up some general guidelines to keep top of mind as you spin up different subject lines: 1. For example, our brains are hardwired to involuntarily respond to seeing or hearing our own names. Mind Your Capitalization Another way to get caught in your recipients spam filter is by overusing capitalization.
According to John Medina, author of Brain Rules , we retain 10% of its information three days after reading text. A high number on another metric, however, could be cause for celebration. Keep the suggestions outlined above in mind as you consider how you might incorporate data visualization in your storytelling.
So when it comes to inspiring your donors to support your cause, you might consider creating a nonprofit explainer video for your organization. But keep in mind that there are also free and low-fee tools that you can use to produce an explainer video on your own and at a lower cost. . What are nonprofit explainer videos?
Why do people choose to give their hard-earned money to your cause? And how you should never feel bad about asking someone for a philanthropic gift, because it delivers a shot of dopamine that lights up the pleasure center of their brains. This is the joy of doing meaningful work together with like-minded people, with your friends.”
Author: One of my favorite science/interests stories in the news recently was a report published in late July by Science Magazine about how researchers have found that the brain of speakers and listeners become synchronized as they talk. The study called this "neural coupling" and claimed that the process is key to effective communication.
MagnaFlyer was developed with a large and specific audience in mind—individuals suffering from Macular Degeneration. Macular Degeneration is the leading cause of permanent impairment of fine or close-up vision among the elderly population. It’s called MagnaFlyer.
What comes to mind when you think of fall? Pick a scenic route with the most beautiful trees, and have your participants walk it out to support your cause. Team up with a local farm to host an apple harvest, where part of the proceeds go to supporting your cause, and your supporters will enjoy fresh, seasonal apples.
A disability is any condition of the mind or body that makes it more difficult for someone to partake in certain activities and may impair their ability to participate easily in normal daily pursuits. There is so much diversity in the world, but one type of diversity that often gets overlooked or forgotten is disability diversity.
Video calls are a lot more straining on the brain than any face-to-face conversation. Our minds are together when our bodies feel we’re not. That dissonance, which causes people to have conflicting feelings, is exhausting. Give yourself brain breaks. Well, the truth is, your schedule wasn’t truly back-to-back.
In the book, we also talk about technology wellness in the nonprofit workplace, but I have been looking forward to an opportunity to go deeper on how teams of people in nonprofits can avoid technology overload caused by collaboration platforms and process. This blog post shares some thoughts. Adopt Good Practices Around Team Emails.
Cognitive Load Theory It’s well known that when stress increases, it causes our mental bandwidth to shrink dramatically, and it’s harder to weigh risks and rewards objectively. Task prioritization tools can also reduce decision fatigue and encourage breaks, allowing minds to refresh and ideas to flourish.
" "A mind is a terrible thing to taste." Open minds. " Congratulations to Common Cause. So, as a bonus, here are two more: "Brains: they're what's for dinner." " "Brains: the other white matter." Big Graveyard." " "Because the earth feeds on a good lawyer."
By opening up the audience to a new idea or way of thinking, you can open their hearts and minds to the work you’re doing and get them further invested in your cause. . How can you help the audience change their perceptions about topics they think they already know everything about? . Incorporate humor into your story. .
Meet my colleague, Meico Marquette Whitlock, who is the Founder and CEO of Mindful Techie. I had an opportunity to interview Meico about being a Mindful Techie. You have now moved into the area of “Mindfulness and Technology,” what inspired the move from nonprofit techie into mindfulness?
Keep this in mind, developers. In other words, a real zombie apocalypse. Good to know. Amazon’s Lumberyard may be your go-to option in the event of a pandemic that is, thankfully, totally different than the one we’re currently living through.
Because when you’re asking for donations, you’re really selling your cause. There’s reputable neuroscience research showing that people’s brains light up when they hear their own name. So our brains are actually hard-wired to respond to appeals that speak to us directly.
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