Captivology: The Science of Capturing People’s Attention
Beth's Blog: How Nonprofits Can Use Social Media
MARCH 3, 2015
These triggers spark your brain’s attention response by appealing to basic aspects of what makes us human. What if our child had cancer? As Parr points out, empathy is powerful because our innate ability and need to understand and connect with others – even we don’t know them personally.
Let's personalize your content