Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success. For example, are you bookmarking everything you come across into del.icio.us Are you impulse adopting tools?

Awareness 101

Awareness Tips Social Media RSS 101

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

Source: A New Model for Social Media (and Traditional) Measurement.     A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "   Reader Sharing (bookmarked items). However, not all activities are created equal, so to speak.

Metrics 71

Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Learn to use the tools that help you measure success.

Social Media 99

Social Media Media Tips Social 99

NTEN

OCTOBER 19, 2010

Just as you might tag a Web bookmark in a social bookmarking site such as the now defunct Xmarks.com and Del.icio.us Imagine the ROI you could present back to a sponsor or major donor about how many times people talked about the event online and across streams. Hashtags have the 'hash' or 'pound' symbol (#) preceding the tag.:

Bookmarking 66

Bookmarking Camera Social Media Stream 66

Nonprofits Source

JULY 5, 2018

Meanwhile, 40% say they struggle to prove the ROI of their digital marketing initiatives. How To Measure Your Digital Marketing Results. Before we dive into the 5 reasons I believe people fail to get marketing results, I thought it might make sense to first demonstrate a few ways you can measure and track your performance.

Results 58

Results Digital Marketing Practice 58

Beth's Blog: How Nonprofits Can Use Social Media

JULY 20, 2009

If I had more bandwidth and if I had been more ambitious goals, I would have set up unique tracking URLs in bit.ly See Allistair Croll's guest post on some tracking techniques). I have no way to measure the guest blogging impact on other people's blogs accept by self-reporting. see July 4th nose dive). Have a post?

Reflection 76

Reflection Florida Social Media RSS 76

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

I'm also using this for the upcoming WeAreMedia Workshop in San Francisco which has a section on experiments and measurement. I also bookmark posts that reference the project using a unique project tag. Combine with other measures and qualitative data. More on that later. They are different depending on the audience and goals.

Story 72

Story Learning Organization Social Media 72